Description
Detalhes do produto
- ASIN : B08TJ3VZYX
- Editora : McFadyen Digital
- Acessibilidade : Saiba mais
- Data da publicação : 26 janeiro 2021
- Edição : 1ª
- Idioma : Inglês
- Tamanho do arquivo : 35.2 MB
- Leitor de tela : Compatível
- Configuração de fonte : Habilitado
- X-Ray : Não habilitado
- Dicas de vocabulário : Habilitado
- Número de páginas : 534 páginas
- ISBN-13 : 979-8597910260
- Page Flip : Habilitado
- Ranking dos mais vendidos: Nº 221.437 em Loja Kindle (Conheça o Top 100 na categoria Loja Kindle) Nº 41 em Livros de Referência de Compras e Comércio Nº 126 em Importados sobre Comércio Eletrônico Nº 3.332 em Negócios e economia em inglês
- Nº 41 em Livros de Referência de Compras e Comércio
- Nº 126 em Importados sobre Comércio Eletrônico
- Nº 3.332 em Negócios e economia em inglês
- Avaliações dos clientes: 4,6 4,6 de 5 estrelas (88)
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Amazon Customer (verified owner) –
5,0 de 5 estrelas Excelente oportunidadeSimplesmente a bíblia do e-commerce, item obrigatório para quem é do ramo ou quer ingressar.
Cliente Kindle (verified owner) –
More than best practices... An essential roadmap for marketplace planning and implementation!This is the first book ever written that provides a detailed roadmap for creating a marketplace. Most books simply point at existing platforms and marketplaces without outlining the many facets and design considerations that are critical in the execution and project planning.
I have first-hand experience in building a custom marketplace and the complexities to consider are remarkable.
I may be biased on this review, because McFadyen Digital is my partner on this project. I read this book to see if Tom McFadyen's organization follows the best practices outlined in this book.
I am relieved to report "YES", the McFadyen Digital organization follows every best practice on every page in strategic design, architecture and execution.
I could not imagine working with any other organization with the risks inherent and complexity of a marketplace build. Tom McFadyen is the real deal. His organization brings these pages to life with precise execution.
This book is not just a book of best practices, it is the essential roadmap for successful planning, written by a man who's organization literally does it by the book.
Michael Eichinger (verified owner) –
Sehr gutes BuchSehr informativ, wenn man sich mit der Welt des E-Commerce vertraut machen möchte. Man lernt sehr viel und ich konnte es mir sogar ausleihen ohne es zu kaufen. Kann einen Kauf aber auch sehr empfehlen.
Eckhard Manke (verified owner) –
First & Best of its kind!We could find many books for ecommerce, but not even a single book on marketplace, I think Best practices for marketplace is first of its kind and covers all most all parts of the marketplace business from catalog, seller onboarding to seller payment reconciliation etc.
And it's freely available as an introductory offer!
Arun Ck (verified owner) –
Highly recommendBrilliant work on what it takes to envision and build an ecommerce marketplace. A must-read for anyone serious about building one for their company. Highly recommend!
M Daniel (verified owner) –
Packed with insights and learningsThe book did a great job introducing the concept of a marketplace, what it takes to operate one and things to consider as you investigate whether this model is right for your business. Easy to read, well organized and relevant information.