{"id":100194,"date":"2026-06-26T15:07:19","date_gmt":"2026-06-26T18:07:19","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/produto\/copywriting-words-that-sell-millions-2\/"},"modified":"2026-07-29T11:42:09","modified_gmt":"2026-07-29T14:42:09","slug":"copywriting-words-that-sell-millions-2","status":"publish","type":"product","link":"https:\/\/www.ecommerceupdate.com.br\/bho\/produto\/copywriting-words-that-sell-millions-2\/","title":{"rendered":"Copywriting: Words That Sell Millions"},"content":{"rendered":"<h1>Copywriting: Palavras que Vendem Milh\u00f5es (Copywriting: Words That Sell Millions)<\/h1>\n<p>New, revised and expanded edition of the best-selling digital book, published by DVS Editora (2018) in both print and digital formats.<\/p>\n<p>Do you know the power of words that sell?<br \/>Copywriting is the art of persuasive communication. The difference in the market is rarely having the best product \u2014 it\u2019s having the best sales letter. This book gathers the author\u2019s experience as an elite copywriter and brings the following special content:<\/p>\n<ul>\n<li>Principles of marketing and direct response <\/li>\n<li>219 highly persuasive headlines from the world\u2019s greatest copywriters <\/li>\n<li>12 sales letters that sold more than US$1 billion <\/li>\n<li>26 templates to start your sales letters <\/li>\n<li>Gary Halbert\u2019s 7 steps to write winning copy <\/li>\n<li>A 52-step script for sales letters and sales videos <\/li>\n<li>How to define your customer avatar correctly <\/li>\n<li>A fill-in-the-blank sales letter template <\/li>\n<li>How to build an irresistible offer <\/li>\n<li>And much more!<\/li>\n<\/ul>\n<p>This material is a treasure for anyone who needs to write sales letters for their own business to attract customers and increase sales \u2014 and also for those who want to grow as professional copywriters.<\/p>\n<p>This book lets you step into the minds of the greatest copywriters the world has known and ask: \u201cHey, how would you write this letter?\u201d A true resource to put copywriting techniques into practice and discover how just a few words can make the difference between being just another player in the market or becoming a genuine sales champion.<\/p>","protected":false},"excerpt":{"rendered":"<h1>Copywriting: Palavras que Vendem Milh\u00f5es \u2014 Summary<\/h1>\n<p>A revised and expanded edition of a digital bestseller (published by DVS Editora, 2018, print &amp; digital). The book teaches copywriting \u2014 the art of persuasive communication \u2014 arguing that the difference in the market is not the best product but the best sales letter. It condenses the author\u2019s experience as an elite copywriter and provides practical tools and templates to write high-converting copy.<\/p>\n<h2>Key contents<\/h2>\n<ul>\n<li>Principles of marketing and direct response<\/li>\n<li>219 highly persuasive headlines from top copywriters<\/li>\n<li>12 sales letters that generated over US$1 billion<\/li>\n<li>26 starter templates for sales letters<\/li>\n<li>Gary Halbert\u2019s 7 steps for winning copy<\/li>\n<li>A 52-step script for sales letters and sales videos<\/li>\n<li>Guidance to define your customer avatar correctly<\/li>\n<li>Fill-in-the-blank sales letter template<\/li>\n<li>How to create an irresistible offer<\/li>\n<li>And additional practical tactics and examples<\/li>\n<\/ul>\n<h2>Who it\u2019s for<\/h2>\n<ul>\n<li>Entrepreneurs and business owners who need to write sales letters to attract customers and increase sales <\/li>\n<li>Aspiring or practicing copywriters seeking to professionalize and improve results<\/li>\n<\/ul>\n<h2>Benefits<\/h2>\n<ul>\n<li>Practical, ready-to-use templates and scripts<\/li>\n<li>Direct insight into proven, high-performing copy strategies<\/li>\n<li>Teaches how a few well-chosen words can turn a mediocre seller into a top performer<\/li>\n<\/ul>\n<p>In short: a hands-on guide to persuasive writing that lets you apply the techniques used by the world\u2019s best copywriters to boost conversions and sales.<\/p>","protected":false},"featured_media":100193,"comment_status":"open","ping_status":"closed","template":"","meta":{"slim_seo":{"title":"Copywriting: Words That Sell Millions - E-Commerce Update","description":"Copywriting: Palavras que Vendem Milh\u00f5es \u2014 Summary A revised and expanded edition of a digital bestseller (published by DVS Editora, 2018, print &amp; digital)."}},"product_cat":[3167],"product_tag":[],"class_list":["post-100194","product","type-product","status-publish","has-post-thumbnail","product_cat-marketing-marketing-e-vendas-administracao-negocios-e-economia-livros","first","instock","sale","shipping-taxable","product-type-external"],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/product\/100194","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/comments?post=100194"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/media\/100193"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/media?parent=100194"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/product_cat?post=100194"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bho\/wp-json\/wp\/v2\/product_tag?post=100194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}