{"id":94293,"date":"2026-03-11T13:16:41","date_gmt":"2026-03-11T16:16:41","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/produto\/comunicacao-propaganda-esg-marca-e-reputacao-em-posts-das-midias-sociais\/"},"modified":"2026-03-13T15:56:36","modified_gmt":"2026-03-13T18:56:36","slug":"comunicacao-propaganda-esg-marca-e-reputacao-em-posts-das-midias-sociais","status":"publish","type":"product","link":"https:\/\/www.ecommerceupdate.com.br\/bs\/produto\/comunicacao-propaganda-esg-marca-e-reputacao-em-posts-das-midias-sociais\/","title":{"rendered":"Komunikacija, ogla\u0161avanje, ESG, brend i reputacija: u objavama na dru\u0161tvenim mre\u017eama"},"content":{"rendered":"<div class=\"woocommerce-product-details\"><\/div>","protected":false},"excerpt":{"rendered":"<p>U ovom bitnom vodi\u010du, pod nazivom Komunikacija, ogla\u0161avanje, ESG, brend i reputacija u objavama na dru\u0161tvenim mre\u017eama, autor nudi sveobuhvatan i prakti\u010dan pogled na klju\u010dna pitanja koja uti\u010du na kompanije danas. Obra\u0107anje tema u rasponu od odr\u017eivosti i ESG-a do ogla\u0161avanja, reputacije i upravljanja krizama, autor ometa svoje ogromno iskustvo u korporativnoj komunikaciji i iskustvima u velikim kompanijama iz razli\u010ditih sektora privrede. Sa o\u0161trom perspektivom poslovne dinamike, autor \u017eivo ilustruje kako je komunikacija neprocjenjiv alat u savremenom scenariju, u kojem je tr\u017ei\u0161te sve vi\u0161e me\u0111usobno povezano, nestabilna i dinami\u010dna komunikacija. Tako se menad\u017eeri nalaze na neprestalan na\u010din do okru\u017eenja \u010ditaoca.<\/p>","protected":false},"featured_media":94293,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_cat":[1611,1621,1595],"product_tag":[],"class_list":{"0":"post-94293","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_brand-por-luiz-gaulia-autor-viseu-editor","7":"product_cat-administracao-negocios-e-economia","8":"product_cat-gestao-e-lideranca","9":"product_cat-livros","11":"first","12":"instock","13":"shipping-taxable","14":"purchasable","15":"product-type-simple"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/product\/94293","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/comments?post=94293"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/product\/94293"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/media?parent=94293"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/product_cat?post=94293"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/bs\/wp-json\/wp\/v2\/product_tag?post=94293"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}