\u010casopis Luiza (Magalu) ozn\u00e1mil vytvo\u0159en\u00ed nov\u00e9 rady pro um\u011blou inteligenci s c\u00edlem transformovat n\u00e1kupn\u00ed zku\u0161enosti sv\u00fdch z\u00e1kazn\u00edk\u016f. Caio Gomes, v\u00fdkonn\u00fd \u0159editel se st\u00e1\u017eemi spole\u010dnost\u00ed jako Nubank a Amazon, byl jmenov\u00e1n do \u010dela t\u00e9to iniciativy. Gomes bude zodpov\u011bdn\u00fd za urychlen\u00ed v\u00fdvoje acebro of Lu up, generativn\u00ed um\u011bl\u00e9 inteligence, kter\u00e1 slibuje revoluci v interakci spot\u0159ebitel\u016f se spole\u010dnost\u00ed.<\/p>\n\n\n\n
Virtu\u00e1ln\u00ed influencer Lu, kter\u00e9ho znaj\u00ed ji\u017e miliony spot\u0159ebitel\u016f, bude m\u00edt nyn\u00ed d\u00edky AI [op\u011btovn\u00fd mozek] [op\u011btovn\u00fd mozek]. [um\u011blou inteligenc\u00ed] z\u00edsk\u00e1 Lu nov\u00fd mozek, mnohem v\u00fdkonn\u011bj\u0161\u00ed, v\u017edy ve slu\u017eb\u00e1ch nejlep\u0161\u00edho z\u00e1\u017eitku pro na\u0161e z\u00e1kazn\u00edky [o] to \u0159\u00edk\u00e1 Caio Gomes. [Caio IA] bude novou velkou maloobchodn\u00ed revoluc\u00ed, a my chceme b\u00fdt protagonisty tohoto hnut\u00ed\u201c<\/p>\n\n\n\n
S p\u0159\u00edchodem Gomes m\u00e1 Magalu v \u00famyslu urychlit projekty, jejich\u017e c\u00edlem je zkr\u00e1tit dobu dod\u00e1n\u00ed produkt\u016f, zlep\u0161it \u0159e\u0161en\u00ed konflikt\u016f a zlep\u0161it komunikaci se z\u00e1kazn\u00edky Krom\u011b toho spole\u010dnost pl\u00e1nuje roz\u0161\u00ed\u0159it personalizovan\u00e1 doporu\u010den\u00ed Lu a roz\u0161\u00ed\u0159it datab\u00e1zi Magalu Cloud V\u0161echny tyto iniciativy jsou v souladu s Encanta Magalu, hlavn\u00edm t\u00e9matem roku, kter\u00fd se zam\u011b\u0159uje na z\u00e1kaznickou zku\u0161enost.<\/p>\n\n\n\n
Caio Gomes m\u00e1 rozs\u00e1hl\u00e9 zku\u0161enosti v oblasti dat, pracoval ve velk\u00fdch spole\u010dnostech, jako je Amazon, Nubank, Unique a Booking. Vystudoval fyziku na univerzit\u011b v Sao Paulu, je tak\u00e9 dr\u017eitelem magistersk\u00e9ho titulu v oboru teorie strun na Universidade Estadual Paulista (UNESP) a ve fyzice a matematice na Ecole Polytechnique ve Francii.<\/p>\n\n\n\n
Magalu, jedna z nejv\u011bt\u0161\u00edch technologick\u00fdch spole\u010dnost\u00ed pro maloobchod v Braz\u00edlii, m\u00e1 asi 40 milion\u016f aktivn\u00edch z\u00e1kazn\u00edk\u016f. V roce 2023 spole\u010dnost spustila dv\u011b nov\u00e9 technologick\u00e9 slu\u017eby: Magalu Cloud a 1.000 spole\u010dnosti Lu.<\/p>\n\n\n\n
Magalu Cloud, kter\u00fd byl spu\u0161t\u011bn v prosinci, si klade za c\u00edl slou\u017eit brazilsk\u00fdm spole\u010dnostem na jejich cest\u011b digitalizace Jedn\u00edm z hlavn\u00edch rozd\u00edl\u016f je nab\u00eddka produkt\u016f za dostupn\u011bj\u0161\u00ed ceny, v realech, odli\u0161uj\u00edc\u00ed se od ostatn\u00edch platforem, kter\u00e9 maj\u00ed dolarov\u00e9 indexovan\u00e9 hodnoty Slu\u017eba byla vyvinuta tak, aby vyhovovala obchodn\u00edm pot\u0159eb\u00e1m, kter\u00e9 \u010dasto \u010del\u00ed p\u0159ek\u00e1\u017ek\u00e1m v n\u00e1kladech p\u0159i digitalizaci.<\/p>\n\n\n\n
Spu\u0161t\u011bn\u00ed v \u010dervenci, Lu \u201cs \u0165uk\u0148oura umo\u017e\u0148uje virtu\u00e1ln\u00ed influencer doporu\u010dit produkty na z\u00e1klad\u011b pot\u0159eb a preferenc\u00ed ka\u017ed\u00e9ho z\u00e1kazn\u00edka, Nap\u0159\u00edklad Lu m\u016f\u017ee navrhnout nejlep\u0161\u00ed smartphone na z\u00e1klad\u011b \u017eivotnosti baterie, ceny, odolnosti obrazovky nebo vhodnosti pro st\u0159ih videa Doporu\u010den\u00ed jsou generov\u00e1ny automaticky, na z\u00e1klad\u011b informac\u00ed poskytnut\u00fdch z\u00e1kazn\u00edky.<\/p>","protected":false},"excerpt":{"rendered":"
O Magazine Luiza (Magalu) anunciou a cria\u00e7\u00e3o de uma nova diretoria de Intelig\u00eancia Artificial, com o objetivo de transformar a experi\u00eancia de compra dos seus clientes. Caio Gomes, executivo com passagens por empresas como Nubank e Amazon, foi nomeado para liderar essa iniciativa. Gomes ser\u00e1 respons\u00e1vel por acelerar o desenvolvimento do \u201cc\u00e9rebro da Lu\u201d, uma […]<\/p>\n","protected":false},"author":1,"featured_media":2158,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33,31],"tags":[43,76,72,140,53],"class_list":{"0":"post-2157","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-lancamentos","8":"category-noticias","9":"tag-e-commerce","10":"tag-inteligencia-artificial","11":"tag-lancamentos","12":"tag-magalu","13":"tag-noticias"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/posts\/2157","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/comments?post=2157"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/posts\/2157\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/media\/2158"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/media?parent=2157"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/categories?post=2157"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/tags?post=2157"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}