{"id":93857,"date":"2026-03-05T21:55:38","date_gmt":"2026-03-06T00:55:38","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/produto\/marketing-de-varejo\/"},"modified":"2026-05-13T10:34:49","modified_gmt":"2026-05-13T13:34:49","slug":"marketing-de-varejo","status":"publish","type":"product","link":"https:\/\/www.ecommerceupdate.com.br\/cs\/produto\/marketing-de-varejo\/","title":{"rendered":"Maloobchodn\u00ed marketing"},"content":{"rendered":"<div class=\"woocommerce-product-details\">\n<h3>Detaily v\u00fdrobku<\/h3>\n<ul>\n<li>Vydavatel: Atlas<\/li>\n<li>Datum zve\u0159ejn\u011bn\u00ed: 17. listopadu 2006<\/li>\n<li>Vyd\u00e1n\u00ed: 4a<\/li>\n<li>Jazyk: portugal\u0161tina<\/li>\n<li>Po\u010det stran : 376 stran<\/li>\n<li>ISBN-10:8522445524<\/li>\n<li>ISBN-13:978-8522445523<\/li>\n<li>Hmotnost produktu: 640g<\/li>\n<li>Rozm\u011bry: 23,8 x 17 x 2 cm<\/li>\n<li>\u017deb\u0159\u00ed\u010dek nejprod\u00e1van\u011bj\u0161\u00edch knih: \u010d. 578 843 v knih\u00e1ch (seznamte se s 100 nejlep\u0161\u00edmi v kategorii knih) \u010d. 2 011 v marketingu \u010d. 10 292 v managementu a veden\u00ed \u010d. 39 195 v pr\u00e1zdnin\u00e1ch a festivalech D\u011bti a d\u011bti<\/li>\n<li>2 011 v marketingu<\/li>\n<li>10 292 v managementu a veden\u00ed<\/li>\n<li>39.195 O pr\u00e1zdnin\u00e1ch a festivalech D\u011bti a d\u011bti a ml\u00e1de\u017e<\/li>\n<li>Hodnocen\u00ed z\u00e1kazn\u00edk\u016f: 5,0 5,0 z 5 hv\u011bzdi\u010dek (1)<\/li>\n<\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>V nab\u00eddce slu\u017eeb je maloobchodn\u00ed \u010dinnost, kter\u00e1 vytv\u00e1\u0159\u00ed pracovn\u00ed m\u00edsta pro velkou \u010d\u00e1st brazilsk\u00e9 populace Navzdory sv\u00e9mu v\u00fdznamu pro ekonomiku a spole\u010dnost existuje jen m\u00e1lo knih specializovan\u00fdch na toto t\u00e9ma Aby autor zaplnil tuto mezeru v literatu\u0159e brazilsk\u00e9ho trhu, zkoumal zahrani\u010dn\u00ed a n\u00e1rodn\u00ed d\u00edla, kter\u00e1, dopln\u011bn\u00e1 o jeho zku\u0161enosti u\u010ditele maloobchodn\u00edho marketingu, poskytla p\u0159\u00edpravu praktick\u00e9 a aktu\u00e1ln\u00ed knihy, p\u0159izp\u016fsoben\u00e9 brazilsk\u00fdm pot\u0159eb\u00e1m, pr\u00e1ce napsan\u00e1 objektivn\u00edm a jednoduch\u00fdm jazykem umo\u017e\u0148uje \u010dten\u00e1\u0159i aplikovat marketingov\u00e9 techniky ve sv\u00e9 maloobchodn\u00ed spole\u010dnosti, a\u0165 u\u017e velk\u00e9, st\u0159edn\u00ed, mal\u00e9 nebo mikro, a setkat se s vlastn\u00ed debatou o st\u00e1l\u00fdch probl\u00e9mech a ekonomick\u00e9m prostupu do problematiky.<\/p>","protected":false},"featured_media":93857,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_cat":[1611,1595,1618],"product_tag":[],"class_list":["post-93857","product","type-product","status-publish","has-post-thumbnail","product_brand-edicao-portugus-por-alexandre-l-las-casas-autor","product_cat-administracao-negocios-e-economia","product_cat-livros","product_cat-marketing-e-vendas","first","instock","shipping-taxable","purchasable","product-type-simple"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/product\/93857","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/comments?post=93857"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/product\/93857"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/media?parent=93857"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/product_cat?post=93857"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/cs\/wp-json\/wp\/v2\/product_tag?post=93857"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}