{"id":96237,"date":"2026-05-14T16:22:44","date_gmt":"2026-05-14T19:22:44","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/evento\/curso-de-ia-inteligencia-artificial-aplicado-em-compras\/"},"modified":"2026-06-10T20:50:18","modified_gmt":"2026-06-10T23:50:18","slug":"curso-de-ia-inteligencia-artificial-aplicado-em-compras","status":"publish","type":"tribe_events","link":"https:\/\/www.ecommerceupdate.com.br\/cs\/evento\/curso-de-ia-inteligencia-artificial-aplicado-em-compras\/","title":{"rendered":"Kurz AI (Um\u011bl\u00e1 inteligence) aplikovan\u00fd v n\u00e1kupu"},"content":{"rendered":"<div>Online p\u0159enos io Live IO Pou\u017eit\u00ed webov\u00e9 konferen\u010dn\u00ed aplikace ZOOM<\/div>\n<div style=\"margin-top: 20px\">\n<div style=\"margin: 20px 10px;font-size: 15px;line-height: 22px;font-weight: 400;text-align: left\">\n<h2>THE <strong><\/strong><strong>Um\u011bl\u00e1 inteligence (AI) p\u0159i n\u00e1kupu<\/strong> p\u0159estalo b\u00fdt trendem st\u00e1t se skute\u010dnou konkuren\u010dn\u00ed v\u00fdhodou v oblastech <strong><\/strong><strong>dod\u00e1vky, dodavatelsk\u00fd \u0159et\u011bzec a n\u00e1kup<\/strong>. Ve sc\u00e9n\u00e1\u0159i tlaku na sni\u017eov\u00e1n\u00ed n\u00e1klad\u016f zv\u00fd\u0161en\u00ed o <strong><\/strong><strong>dodr\u017eov\u00e1n\u00ed<\/strong>, zm\u00edrn\u011bn\u00ed rizik a zv\u00fd\u0161en\u00ed produktivity, v\u011bd\u011bt, jak se p\u0159ihl\u00e1sit <strong><\/strong><strong>AI aplikovan\u00e1 p\u0159i zad\u00e1v\u00e1n\u00ed zak\u00e1zek<\/strong> je to strategick\u00fd diferenci\u00e1tor pro kupuj\u00edc\u00ed a mana\u017eery.<\/h2>\n<h2><\/h2>\n<p>O <strong><\/strong><strong>Kurz AI (Um\u011bl\u00e1 inteligence) aplikovan\u00fd v n\u00e1kupu<\/strong> je ur\u010den pro profesion\u00e1ly, kte\u0159\u00ed cht\u011bj\u00ed pochopit, jak jej pou\u017e\u00edvat v praxi <strong><\/strong><strong>Um\u011bl\u00e1 inteligence v z\u00e1sob\u00e1ch<\/strong>, strukturovat vysoce v\u00fdkonn\u00e9 v\u00fdzvy, automatizovat anal\u00fdzy a p\u0159em\u011bnit data na chyt\u0159ej\u0161\u00ed rozhodnut\u00ed.<\/p>\n<p>V\u00edce ne\u017e mluvit o technologii, kurz se zab\u00fdv\u00e1 transformac\u00ed role kupuj\u00edc\u00edho: od provozn\u00edho vyjednava\u010de k <strong><\/strong><strong>datov\u011b \u0159\u00edzen\u00fd rozhodovac\u00ed orchestr a um\u011bl\u00e1 inteligence<\/strong>.<\/p>\n<p>Pokud budete jednat v <strong><\/strong><strong>n\u00e1kupy, dod\u00e1vky nebo dodavatelsk\u00fd \u0159et\u011bzec<\/strong> a sna\u017e\u00ed se zvl\u00e1dnout strategick\u00e9 vyu\u017eit\u00ed <strong><\/strong><strong>AI aplikovan\u00e1 p\u0159i zad\u00e1v\u00e1n\u00ed zak\u00e1zek<\/strong>, Toto \u0161kolen\u00ed nab\u00edz\u00ed praktick\u00fd, strukturovan\u00fd a p\u0159\u00edmo pou\u017eiteln\u00fd p\u0159\u00edstup k va\u0161\u00ed profesn\u00ed realit\u011b.<\/p>\n<p><\/p>\n<h2><strong><\/strong><strong>C\u00edle<\/strong><\/h2>\n<ul>\n<li>Pro\u010d a <strong><\/strong><strong>Um\u011bl\u00e1 inteligence v n\u00e1kupu<\/strong> je to jedna z oblast\u00ed s nejvy\u0161\u0161\u00edm potenci\u00e1lem rychl\u00e9 n\u00e1vratnosti investic (\u00faspory, dodac\u00ed lh\u016fta, dodr\u017eov\u00e1n\u00ed p\u0159edpis\u016f a \u0159\u00edzen\u00ed rizik);<\/li>\n<li>Jak strukturovat <strong><\/strong><strong>strategick\u00e9 v\u00fdzvy pro kupuj\u00edc\u00ed<\/strong> pou\u017e\u00edv\u00e1n\u00ed generativn\u00ed um\u011bl\u00e9 inteligence, analytiky a autonomn\u00edch agent\u016f;<\/li>\n<li>Jak aplikovat AI na ka\u017edodenn\u00ed b\u00e1zi; ;<\/li>\n<li>V\u00fdznam AI asistent\u016f a agent\u016f zam\u011b\u0159en\u00fdch na rozhodov\u00e1n\u00ed o n\u00e1kupu a dodavatelsk\u00e9m \u0159et\u011bzci;<\/li>\n<li>Jak\u00e9 jsou pr\u00e1vn\u00ed, etick\u00e9 a d\u016fv\u011brn\u00e9 limity, v\u010detn\u011b aplikace <strong><\/strong><strong>LGPD <\/strong><strong><\/strong><strong>v prost\u0159ed\u00edch s AI<\/strong>.<\/li>\n<\/ul>\n<p><\/p>\n<h2><strong><\/strong><strong>Ve\u0159ejn\u00fd c\u00edl<\/strong><\/h2>\n<p>Kupuj\u00edc\u00ed, <strong><\/strong><strong>n\u00e1kup analytik\u016f<\/strong>, asistenti n\u00e1kupu, obchodn\u00ed analytici, vedouc\u00ed n\u00e1kupu, mana\u017ee\u0159i n\u00e1kupu a dal\u0161\u00ed n\u00e1kup, odborn\u00edci na dodavatelsk\u00fd \u0159et\u011bzec, kte\u0159\u00ed se sna\u017e\u00ed vyu\u017e\u00edvat um\u011blou inteligenci (AI) v oblasti n\u00e1kupu.<\/p>\n<p><\/p>\n<h2><a href=\"https:\/\/bit.ly\/49vdi10\" title=\"https:\/\/bit.ly\/49vdi10\" target=\"_blank\" data-msys-clicktrack=\"0\" rel=\"nofollow noopener noreferrer\"><strong><\/strong><strong>Programov\u00fd obsah<\/strong><\/a><\/h2>\n<h3><strong><\/strong><strong>1. Z\u00e1klady n\u00e1kupu a AI<\/strong><\/h3>\n<ul>\n<li>Pro\u010d je n\u00e1kup\/dod\u00e1vka jednou z oblast\u00ed nejv\u00edce ovlivn\u011bn\u00fdch AI<\/li>\n<li>Nov\u00e1 role kupuj\u00edc\u00edho: vyjednava\u010d a organiz\u00e1tor rozhodov\u00e1n\u00ed<\/li>\n<li>Kde AI generuje rychlou n\u00e1vratnost investic (\u00faspory, riziko, dodac\u00ed lh\u016fta, soulad)<\/li>\n<li>Co NEautomatizovat (b\u011b\u017en\u00e9 chyby)<\/li>\n<li>Vytvo\u0159te mapu p\u0159\u00edle\u017eitost\u00ed AI pro dod\u00e1vky (pl\u00e1tno)<\/li>\n<\/ul>\n<h3><strong><\/strong><strong>2. Strukturov\u00e1n\u00ed V\u00fdzvy<\/strong><\/h3>\n<ul>\n<li>Generativn\u00ed, analytick\u00e1 um\u011bl\u00e1 inteligence a autonomn\u00ed agenti<\/li>\n<li>Rozd\u00edl mezi: Simple Prompt, Prompt strukturovan\u00fd metodou 4I<\/li>\n<li>V\u00fdzvy pro Microsoft 365 Copilot<\/li>\n<\/ul>\n<h3><strong><\/strong><strong>3. Osv\u011bd\u010den\u00e9 postupy<\/strong><\/h3>\n<ul>\n<li>V\u00fdzvy pro ka\u017edodenn\u00edho kupuj\u00edc\u00edho (p\u0159\u00edklady PRO AI Circle)<\/li>\n<li>Simulace a kontextualizace rychl\u00fdch v\u00fdsledk\u016f<\/li>\n<li>Principy a p\u0159\u00edklady v Excelu\/Wordu\/Outlooku<\/li>\n<li>Pr\u00e1vn\u00ed, etick\u00e9 limity a limity d\u016fv\u011brnosti (pou\u017eito LGPD)<\/li>\n<\/ul>\n<h3><strong><\/strong><strong>4. Pou\u017eit\u00ed v\u00fdzvy k vysok\u00e9mu v\u00fdkonu<\/strong><\/h3>\n<ul>\n<li>Asistenti vs agenti AI<\/li>\n<li>Budov\u00e1n\u00ed asistenta v nakupov\u00e1n\u00ed<\/li>\n<li>Prezentace z\u00e1stupc\u016f p\u0159i n\u00e1kupu<\/li>\n<li>Formulov\u00e1n\u00ed panelu v Lovable<\/li>\n<\/ul>\n<h2><strong><\/strong><strong>Instruktor<\/strong><\/h2>\n<ul>\n<li><strong><\/strong><strong>Specialista n\u00e1kupu,<\/strong><strong><\/strong><strong> Strategick\u00fd sourcing<\/strong><strong><\/strong><strong> <\/strong><strong><\/strong><strong>a vyjedn\u00e1v\u00e1n\u00ed<\/strong><\/li>\n<li>Profesion\u00e1l s v\u00edce ne\u017e 18 lety zku\u0161enost\u00ed v oblasti n\u00e1kupu a dod\u00e1vek, kter\u00fd kombinuje solidn\u00ed v\u00fdkon ve velk\u00fdch organizac\u00edch, jako je Petrobras a ministerstvo zdravotnictv\u00ed, se siln\u00fdm zastoupen\u00edm v podnikov\u00e9m poradenstv\u00ed a \u0161kolen\u00ed.<\/li>\n<li>Specialista na strategick\u00fd sourcing, anal\u00fdzu v\u00fddaj\u016f, TCO (celkov\u00e9 n\u00e1klady na vlastnictv\u00ed) a strategick\u00e9 vyjedn\u00e1v\u00e1n\u00ed, pod\u00edlel se na strukturov\u00e1n\u00ed strategick\u00fdch pl\u00e1n\u016f dod\u00e1vek, prov\u00e1d\u011bl slo\u017eit\u00e9 nab\u00eddkov\u00e9 procesy a jednal p\u0159\u00edmo p\u0159i vytv\u00e1\u0159en\u00ed \u00faspor, zlep\u0161en\u00e9m \u0159\u00edzen\u00ed a profesionalizaci funkce n\u00e1kupu.<\/li>\n<li>Ji\u017e v\u00edce ne\u017e 10 let se v\u011bnuje vzd\u011bl\u00e1v\u00e1n\u00ed a rozvoji profesion\u00e1l\u016f prost\u0159ednictv\u00edm vnitropodnikov\u00e9ho vzd\u011bl\u00e1v\u00e1n\u00ed a otev\u0159en\u00fdch kurz\u016f se zam\u011b\u0159en\u00edm na praktickou aplikaci metodik n\u00e1kupu. Mezi jeho zku\u0161enosti pat\u0159\u00ed v\u00fdstavba tr\u00e9ninkov\u00fdch tras, diagnostika zralosti v oblasti a rozvoj technick\u00fdch dovednost\u00ed zam\u011b\u0159en\u00fdch na generov\u00e1n\u00ed hodnoty pro podnik\u00e1n\u00ed.<\/li>\n<li>Jeho diferenci\u00e1lem je schopnost transformovat technick\u00e9 koncepty do n\u00e1stroj\u016f pou\u017eiteln\u00fdch pro realitu spole\u010dnost\u00ed, propojovat strategii, anal\u00fdzu dat a vyjedn\u00e1v\u00e1n\u00ed s efektivn\u00ed v\u00fdkonnost\u00ed oblast\u00ed n\u00e1kupu a dodavatelsk\u00e9ho \u0159et\u011bzce.<\/li>\n<li>V r\u00e1mci \u0161kolen\u00ed BCN poskytuje strukturovan\u00fd obsah, praktickou vizi a n\u00e1stroje, kter\u00e9 \u00fa\u010dastn\u00edk\u016fm umo\u017e\u0148uj\u00ed vyvinout se z opera\u010dn\u00edho na strategick\u00e9 zad\u00e1v\u00e1n\u00ed zak\u00e1zek.<\/li>\n<\/ul>\n<h2><strong><\/strong><strong>D\u016fle\u017eit\u00e9 informace<\/strong><\/h2>\n<p><strong><\/strong><strong>Datum: <\/strong><strong><\/strong><strong>10. a 11. \u010dervna 2026<\/strong><\/p>\n<p><strong><\/strong><strong>\u010das: <\/strong><strong><\/strong><strong>08h30 a\u017e 12h30<\/strong><\/p>\n<p><strong><\/strong><strong>Modalita: <\/strong><strong><\/strong><strong>online<\/strong><\/p>\n<p><strong><\/strong><strong>Hodinov\u00e1 Charge: <\/strong><strong><\/strong><strong>8 hodin<\/strong><\/p>\n<p>Hodnota zahrnuje kurz, materi\u00e1l a certifik\u00e1t v elektronick\u00fdch m\u00e9di\u00edch.<\/p>\n<p><strong><\/strong><strong>Re\u017eim: Online vys\u00edl\u00e1n\u00ed<\/strong> (Kurz bude vys\u00edl\u00e1n \u017eiv\u011b a studenti budou moci sledovat pomoc\u00ed po\u010d\u00edta\u010de s p\u0159\u00edstupem na internet. B\u011bhem v\u00fduky bude mo\u017en\u00e9 komunikovat s instruktorem, pos\u00edlat koment\u00e1\u0159e a objas\u0148ovat pochybnosti v re\u00e1ln\u00e9m \u010dase.<\/p>\n<p><strong><\/strong><strong>Toto \u0161kolen\u00ed lze tak\u00e9 prov\u00e1d\u011bt ve spole\u010dnosti v osobn\u00edm nebo online form\u00e1tu.<\/strong><\/p>\n<p><strong><\/strong><strong>V\u00edce informac\u00ed o <\/strong><strong><\/strong><strong>Kurz AI<\/strong><strong><\/strong><strong> <\/strong><strong><\/strong><strong>(Um\u011bl\u00e1 inteligence)<\/strong> <strong><\/strong><strong>uplatn\u011bno v N\u00e1kupech<\/strong><strong><\/strong><strong> mluv<\/strong> <strong><\/strong><strong>kontaktujte n\u00e1s telefonicky (11) 3230-2714 nebo p\u0159ejd\u011bte na odkaz: <\/strong><a href=\"https:\/\/bit.ly\/49vdi10\" title=\"https:\/\/bit.ly\/49vdi10\" target=\"_blank\" data-msys-clicktrack=\"0\" rel=\"nofollow noopener noreferrer\">https:\/\/bit.ly\/49vdi10<\/a><\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Online \u2013 Transmiss\u00e3o ao Vivo \u2013 Utiliza\u00e7\u00e3o do App de Webconfer\u00eancia ZOOM A Intelig\u00eancia Artificial (IA) em Compras j\u00e1 deixou de ser tend\u00eancia para se tornar vantagem competitiva real nas [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":96238,"comment_status":"open","ping_status":"closed","template":"","meta":{"_tribe_events_status":"","_tribe_events_status_reason":"","footnotes":""},"tags":[],"tribe_events_cat":[1578],"class_list":["post-96237","tribe_events","type-tribe_events","status-publish","has-post-thumbnail","tribe_events_cat-eventos","cat_eventos"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Online \u2013 Transmiss\u00e3o ao Vivo \u2013 Utiliza\u00e7\u00e3o do App de Webconfer\u00eancia ZOOMA Intelig\u00eancia Artificial (IA) em Compras j\u00e1 deixou de ser tend\u00eancia para se tornar vantagem competitiva real nas \u00e1reas de suprimentos, supply chain e procurement. 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