{"id":432,"date":"2024-06-25T09:34:42","date_gmt":"2024-06-25T12:34:42","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=432"},"modified":"2024-06-25T09:35:06","modified_gmt":"2024-06-25T12:35:06","slug":"expansao-alem-do-e-commerce-como-diferenciar-estrategias-para-os-varejistas","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/el\/expansao-alem-do-e-commerce-como-diferenciar-estrategias-para-os-varejistas\/","title":{"rendered":"\u0395\u03c0\u03ad\u03ba\u03c4\u03b1\u03c3\u03b7 \u03c0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03b7\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u039c\u03b5 \u03c0\u03bf\u03bb\u03bb\u03ae \u03b1\u03c0\u03bf\u03c6\u03b1\u03c3\u03b9\u03c3\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03ba\u03b1\u03b9 \u03c3\u03c7\u03b5\u03b4\u03b9\u03b1\u03c3\u03bc\u03cc, \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03bd \u03bd\u03b1 \u03b1\u03c5\u03be\u03b7\u03b8\u03b5\u03af \u03c4\u03bf \u03ba\u03ad\u03c1\u03b4\u03bf\u03c2 \u03b1\u03ba\u03cc\u03bc\u03b1 \u03ba\u03b1\u03b9 \u03c3\u03b5 \u03c0\u03b5\u03c1\u03b9\u03cc\u03b4\u03bf\u03c5\u03c2 \u03ba\u03c1\u03af\u03c3\u03b7\u03c2 \u03a0\u03b1\u03c1\u03ac \u03c4\u03bf \u03c0\u03bf\u03bb\u03b9\u03c4\u03b9\u03ba\u03cc \u03ba\u03b1\u03b9 \u03bf\u03b9\u03ba\u03bf\u03bd\u03bf\u03bc\u03b9\u03ba\u03cc \u03c3\u03b5\u03bd\u03ac\u03c1\u03b9\u03bf \u03c3\u03c4\u03b7 \u0392\u03c1\u03b1\u03b6\u03b9\u03bb\u03af\u03b1, \u03c3\u03b5 \u03c3\u03c5\u03bd\u03b4\u03c5\u03b1\u03c3\u03bc\u03cc \u03bc\u03b5 \u03c4\u03b7 \u03bc\u03b5\u03c4\u03b1\u03c0\u03b1\u03bd\u03b4\u03b7\u03bc\u03af\u03b1, \u03bf \u0392\u03c1\u03b1\u03b6\u03b9\u03bb\u03b9\u03ac\u03bd\u03bf\u03c2 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0393\u03b9\u03b1 \u03cc\u03c3\u03bf\u03c5\u03c2 \u03b5\u03c1\u03b3\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b7\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u03b5\u03bc\u03c0\u03cc\u03c1\u03b9\u03bf, \u03bf\u03b9 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b1\u03bd \u03c0\u03c4\u03ce\u03c3\u03b7 \u03c6\u03ad\u03c4\u03bf\u03c2, \u03bc\u03b5\u03c4\u03ac \u03c4\u03b7\u03bd&nbsp;<em>\u03bc\u03c0\u03bf\u03c5\u03bc<\/em>&nbsp;\u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03b7\u03c2 \u0392\u03c1\u03b1\u03b6\u03b9\u03bb\u03af\u03b1\u03c2 \u0388\u03bd\u03c9\u03c3\u03b7\u03c2 \u0397\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03bf\u03cd \u0395\u03bc\u03c0\u03bf\u03c1\u03af\u03bf\u03c5 (ABComm) \u03b4\u03b5\u03af\u03c7\u03bd\u03b5\u03b9 \u03cc\u03c4\u03b9 \u03c5\u03c0\u03ae\u03c1\u03be\u03b5 \u03b1\u03cd\u03be\u03b7\u03c3\u03b7 5% \u03c4\u03bf \u03c0\u03c1\u03ce\u03c4\u03bf \u03b5\u03be\u03ac\u03bc\u03b7\u03bd\u03bf \u03c4\u03bf\u03c5 2022, \u03cc\u03c4\u03b1\u03bd \u03b1\u03bd\u03b1\u03bc\u03b5\u03bd\u03cc\u03c4\u03b1\u03bd \u03c0\u03b5\u03c1\u03b9\u03c3\u03c3\u03cc\u03c4\u03b5\u03c1\u03b1 \u03b1\u03c0\u03cc 6% \u03b3\u03b9\u03b1 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03ad\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a3\u03b5 \u03b1\u03c5\u03c4\u03cc \u03c4\u03bf \u03c3\u03b5\u03bd\u03ac\u03c1\u03b9\u03bf, \u03cc\u03c3\u03bf\u03b9 \u03b5\u03c1\u03b3\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03c4\u03bc\u03ae\u03bc\u03b1 \u03c0\u03c1\u03ad\u03c0\u03b5\u03b9 \u03bd\u03b1 \u03b5\u03c0\u03b5\u03bd\u03b4\u03cd\u03c3\u03bf\u03c5\u03bd \u03c3\u03b5 \u03c3\u03c4\u03c1\u03b1\u03c4\u03b7\u03b3\u03b9\u03ba\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03bf\u03c5\u03bd \u03c3\u03c4\u03b7\u03bd \u03b5\u03c0\u03ad\u03ba\u03c4\u03b1\u03c3\u03b7 \u03c0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03ce\u03bb\u03b7\u03c3\u03b7 \u03bc\u03ad\u03c3\u03c9 \u03c4\u03bf\u03c5 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5 \u03a3\u03b5 \u03b1\u03bd\u03b1\u03b6\u03ae\u03c4\u03b7\u03c3\u03b7 \u03b5\u03bd\u03cc\u03c2 \u03b5\u03c5\u03c1\u03cd\u03c4\u03b5\u03c1\u03bf\u03c5 \u03ba\u03bf\u03b9\u03bd\u03bf\u03cd, \u03c4\u03bf \u03bf\u03c0\u03bf\u03af\u03bf \u03c3\u03c4\u03bf\u03c7\u03b5\u03cd\u03b5\u03b9 \u03c3&nbsp;<em>\u03b1\u03b3\u03bf\u03c1\u03ad\u03c2<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u039f\u03b9 \u03bc\u03bf\u03bd\u03ac\u03b4\u03b5\u03c2 \u03c0\u03bf\u03c5 \u03c0\u03c9\u03bb\u03bf\u03cd\u03bd \u03b1\u03c5\u03c4\u03bf\u03c0\u03c1\u03bf\u03c3\u03ce\u03c0\u03c9\u03c2 \u03c6\u03ad\u03c1\u03bd\u03bf\u03c5\u03bd \u03c4\u03b7 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc\u03c4\u03b7\u03c4\u03b1 \u03b1\u03be\u03b9\u03bf\u03bb\u03cc\u03b3\u03b7\u03c3\u03b7\u03c2 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd\u03c4\u03bf\u03c2, \u03b5\u03bb\u03ad\u03b3\u03c7\u03bf\u03c5 \u03c4\u03bf\u03c5 \u03c5\u03bb\u03b9\u03ba\u03bf\u03cd \u03ba\u03b1\u03b9 \u03b5\u03c0\u03b1\u03c6\u03ae\u03c2 \u03bc\u03b5 \u03c4\u03bf \u03b1\u03bd\u03c4\u03b9\u03ba\u03b5\u03af\u03bc\u03b5\u03bd\u03bf \u03c0\u03c1\u03b9\u03bd \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03c0\u03c1\u03b1\u03b3\u03bc\u03b1\u03c4\u03bf\u03c0\u03bf\u03af\u03b7\u03c3\u03b7 \u03c4\u03b7\u03c2 \u03b5\u03c0\u03ad\u03bd\u03b4\u03c5\u03c3\u03b7\u03c2 \u0397 \u03b4\u03b9\u03ad\u03b3\u03b5\u03c1\u03c3\u03b7 \u03b4\u03b9\u03b1\u03c6\u03cc\u03c1\u03c9\u03bd.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u038c\u03c4\u03b1\u03bd \u03c4\u03bf \u03ba\u03b1\u03c4\u03ac\u03c3\u03c4\u03b7\u03bc\u03b1 \u03b2\u03c1\u03af\u03c3\u03ba\u03b5\u03c4\u03b1\u03b9 \u03c3\u03c4\u03bf \u03b4\u03c1\u03cc\u03bc\u03bf, \u03b5\u03af\u03bd\u03b1\u03b9 \u03b4\u03c5\u03bd\u03b1\u03c4\u03cc \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c3\u03c6\u03ad\u03c1\u03b5\u03b9 \u03bc\u03b9\u03b1 \u03c0\u03b9\u03bf \u03b5\u03be\u03b1\u03c4\u03bf\u03bc\u03b9\u03ba\u03b5\u03c5\u03bc\u03ad\u03bd\u03b7 \u03b5\u03bc\u03c0\u03b5\u03b9\u03c1\u03af\u03b1, \u03b5\u03c3\u03c4\u03b9\u03ac\u03b6\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c3\u03c4\u03bf \u03c0\u03c1\u03bf\u03ca\u03cc\u03bd \u03ba\u03b1\u03b9 \u03c4\u03bf\u03bd \u03c0\u03b5\u03bb\u03ac\u03c4\u03b7 \u0391\u03bb\u03bb\u03ac \u03c4\u03b1 \u03c0\u03b5\u03c1\u03af\u03c0\u03c4\u03b5\u03c1\u03b1 \u03c3\u03b5 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ac \u03ba\u03ad\u03bd\u03c4\u03c1\u03b1 \u03ba\u03b1\u03b9 \u03b5\u03bc\u03c0\u03bf\u03c1\u03b9\u03ba\u03ac \u03ba\u03ad\u03bd\u03c4\u03c1\u03b1 \u03ad\u03c7\u03bf\u03c5\u03bd \u03b5\u03c0\u03af\u03c3\u03b7\u03c2.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O&nbsp;<em>\u03b1\u03b3\u03bf\u03c1\u03ac<\/em>, \u03bc\u03b5 \u03c4\u03b7 \u03c3\u03b5\u03b9\u03c1\u03ac \u03c4\u03bf\u03c5, \u03b5\u03af\u03bd\u03b1\u03b9 \u03ad\u03bd\u03b1 \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03b9\u03ba\u03cc \u03bc\u03bf\u03bd\u03c4\u03ad\u03bb\u03bf \u03c0\u03bf\u03c5 \u03ad\u03c6\u03b5\u03c1\u03b5 \u03b5\u03c0\u03b1\u03bd\u03ac\u03c3\u03c4\u03b1\u03c3\u03b7 \u03c3\u03c4\u03bf \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03cc \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03cc \u03b5\u03bc\u03c0\u03cc\u03c1\u03b9\u03bf, \u03c3\u03c5\u03bd\u03b4\u03ad\u03bf\u03bd\u03c4\u03b1\u03c2 \u03b4\u03b9\u03b1\u03c6\u03bf\u03c1\u03b5\u03c4\u03b9\u03ba\u03bf\u03cd\u03c2 \u03bb\u03b9\u03b1\u03bd\u03bf\u03c0\u03c9\u03bb\u03b7\u03c4\u03ad\u03c2 \u03bc\u03b5 \u03c0\u03b5\u03bb\u03ac\u03c4\u03b5\u03c2 \u03a3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03b7\u03c2 Ebit Nielsen, \u03b1\u03c5\u03c4\u03ac \u03c4\u03b1 \u03c3\u03c5\u03bd\u03b5.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u03a3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03ad\u03c1\u03b5\u03c5\u03bd\u03b1 \u03c4\u03b7\u03c2 \u03b3\u03b1\u03bb\u03bb\u03b9\u03ba\u03ae\u03c2 \u03b5\u03c4\u03b1\u03b9\u03c1\u03b5\u03af\u03b1\u03c2 Mirakl, \u03c4\u03bf 86% \u03c4\u03c9\u03bd \u0392\u03c1\u03b1\u03b6\u03b9\u03bb\u03b9\u03ac\u03bd\u03c9\u03bd \u03c0\u03c1\u03bf\u03c3\u03b4\u03b9\u03bf\u03c1\u03af\u03b6\u03b5\u03b9 \u03c4\u03bf&nbsp;<em>\u03b1\u03b3\u03bf\u03c1\u03ad\u03c2&nbsp;<\/em>\u03c9\u03c2 \u03bf \u03c0\u03b9\u03bf \u03b9\u03ba\u03b1\u03bd\u03bf\u03c0\u03bf\u03b9\u03b7\u03c4\u03b9\u03ba\u03cc\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c2 \u03b3\u03b9\u03b1 \u03bd\u03b1 \u03ba\u03ac\u03bd\u03b5\u03c4\u03b5 \u03b1\u03b3\u03bf\u03c1\u03ad\u03c2 \u03bc\u03ad\u03c3\u03c9 \u0394\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03cd\u03bf\u03c5 \u039c\u03b9\u03b1 \u03ac\u03bb\u03bb\u03b7 \u03b5\u03c5\u03ba\u03b1\u03b9\u03c1\u03af\u03b1 \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03b5\u03c0\u03b9\u03c7\u03b5\u03b9\u03c1\u03b7\u03bc\u03b1\u03c4\u03af\u03b1 \u03bd\u03b1 \u03b1\u03c0\u03bf\u03ba\u03c4\u03ae\u03c3\u03b5\u03b9 \u03b4\u03cd\u03bd\u03b1\u03bc\u03b7 \u03ba\u03b1\u03b9 \u03bd\u03b1 \u03c0\u03c1\u03bf\u03c7\u03c9\u03c1\u03ae\u03c3\u03b5\u03b9 \u03c0\u03ad\u03c1\u03b1 \u03b1\u03c0\u03cc \u03c4\u03bf \u03c0\u03b1\u03c1\u03b1\u03b4\u03bf\u03c3\u03b9\u03b1\u03ba\u03cc \u03b7\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03cc \u03b5\u03bc\u03c0\u03cc\u03c1\u03b9\u03bf IO \u03b5\u03bd\u03ce\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03c4\u03b9\u03c2 \u03c0\u03b9\u03bf.<\/p>","protected":false},"excerpt":{"rendered":"<p>Com muita determina\u00e7\u00e3o e planejamento, \u00e9 poss\u00edvel aumentar o lucro mesmo em tempos de crise. Apesar do cen\u00e1rio pol\u00edtico e econ\u00f4mico no Brasil, aliado ao p\u00f3s-pandemia, o empreendedor brasileiro se [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,36],"tags":[],"class_list":["post-432","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artigos","category-dicas-artigos"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/posts\/432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/comments?post=432"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/posts\/432\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/media\/433"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/media?parent=432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/categories?post=432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/tags?post=432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}