\u039f\u03b9 \u03b1\u03c1\u03c7\u03ad\u03c2 \u03c4\u03bf\u03c5 2026 \u03b4\u03b9\u03b1\u03c4\u03b7\u03c1\u03bf\u03cd\u03bd \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03b3\u03b9\u03b1 \u03c4\u03bf \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03cc \u03b5\u03bc\u03c0\u03cc\u03c1\u03b9\u03bf \u03c4\u03b7\u03c2 \u0392\u03c1\u03b1\u03b6\u03b9\u03bb\u03af\u03b1\u03c2 \u03a3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c3\u03c4\u03bf\u03b9\u03c7\u03b5\u03af\u03b1 \u03c4\u03b7\u03c2 Mastercard SpendingPulse, \u03b7 \u03bf\u03c0\u03bf\u03af\u03b1 \u03bc\u03b5\u03c4\u03c1\u03ac \u03c4\u03b9\u03c2 \u03c6\u03c5\u03c3\u03b9\u03ba\u03ad\u03c2 \u03ba\u03b1\u03b9 \u03b4\u03b9\u03b1\u03b4\u03b9\u03ba\u03c4\u03c5\u03b1\u03ba\u03ad\u03c2 \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03ad\u03c2 \u03c0\u03c9\u03bb\u03ae\u03c3\u03b5\u03b9\u03c2 \u03ba\u03b1\u03b9 \u03c0\u03b5\u03c1\u03b9\u03bb\u03b1\u03bc\u03b2\u03ac\u03bd\u03b5\u03b9 \u03cc\u03bb\u03bf\u03c5\u03c2 \u03c4\u03bf\u03c5\u03c2 \u03c4\u03c1\u03cc\u03c0\u03bf\u03c5\u03c2 \u03c0\u03bb\u03b7\u03c1\u03c9\u03bc\u03ae\u03c2, \u03c7\u03c9\u03c1\u03af\u03c2 \u03c0\u03c1\u03bf\u03c3\u03b1\u03c1\u03bc\u03bf\u03b3\u03ae \u03b3\u03b9\u03b1 \u03c4\u03bf\u03bd \u03c0\u03bb\u03b7\u03b8\u03c9\u03c1\u03b9\u03c3\u03bc\u03cc, \u03bf \u03ba\u03bb\u03ac\u03b4\u03bf\u03c2 \u03ba\u03b1\u03c4\u03ad\u03b3\u03c1\u03b1\u03c8\u03b5 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 3, 41 TP3T \u03c3\u03b5 \u03c3\u03cd\u03b3\u03ba\u03c1\u03b9\u03c3\u03b7 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03af\u03b4\u03b9\u03b1 \u03c0\u03b5\u03c1\u03af\u03bf\u03b4\u03bf \u03c0\u03ad\u03c1\u03c5\u03c3\u03b9 \u03a3\u03c5\u03bd\u03bf\u03bb\u03b9\u03ba\u03ac, .<\/p>\n\n\n\n
\u03a3\u03c4\u03b7\u03bd \u03c0\u03b5\u03c1\u03b9\u03c6\u03b5\u03c1\u03b5\u03b9\u03b1\u03ba\u03ae \u03c0\u03b5\u03c1\u03b9\u03ba\u03bf\u03c0\u03ae, 15 \u03b1\u03c0\u03cc \u03c4\u03b9\u03c2 27 \u03bf\u03bc\u03bf\u03c3\u03c0\u03bf\u03bd\u03b4\u03b9\u03b1\u03ba\u03ad\u03c2 \u03bc\u03bf\u03bd\u03ac\u03b4\u03b5\u03c2 \u03be\u03b5\u03c0\u03ad\u03c1\u03b1\u03c3\u03b1\u03bd \u03c4\u03b7 \u03bc\u03ad\u03c3\u03b7 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03c4\u03b7\u03c2 \u03c7\u03ce\u03c1\u03b1\u03c2, \u03c5\u03c0\u03bf\u03b4\u03b7\u03bb\u03ce\u03bd\u03bf\u03bd\u03c4\u03b1\u03c2 \u03bc\u03b9\u03b1 \u03b5\u03c4\u03b5\u03c1\u03bf\u03b3\u03b5\u03bd\u03ae \u03b1\u03bd\u03ac\u03ba\u03b1\u03bc\u03c8\u03b7 \u03c4\u03b7\u03c2 \u03ba\u03b1\u03c4\u03b1\u03bd\u03ac\u03bb\u03c9\u03c3\u03b7\u03c2 \u03bc\u03b5\u03c4\u03b1\u03be\u03cd \u03c4\u03c9\u03bd \u03b4\u03b9\u03b1\u03c6\u03cc\u03c1\u03c9\u03bd \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ce\u03bd.<\/p>\n\n\n\n
\u201c\u03a4\u03bf \u03b1\u03c0\u03bf\u03c4\u03ad\u03bb\u03b5\u03c3\u03bc\u03b1 \u03c4\u03bf\u03c5 \u0399\u03b1\u03bd\u03bf\u03c5\u03b1\u03c1\u03af\u03bf\u03c5 \u03b5\u03bd\u03b9\u03c3\u03c7\u03cd\u03b5\u03b9 \u03c4\u03b7\u03bd \u03b1\u03bd\u03b8\u03b5\u03ba\u03c4\u03b9\u03ba\u03cc\u03c4\u03b7\u03c4\u03b1 \u03c4\u03bf\u03c5 \u0392\u03c1\u03b1\u03b6\u03b9\u03bb\u03b9\u03ac\u03bd\u03bf\u03c5 \u03ba\u03b1\u03c4\u03b1\u03bd\u03b1\u03bb\u03c9\u03c4\u03ae, \u03b5\u03b9\u03b4\u03b9\u03ba\u03ac \u03c4\u03bf\u03c5 \u03c4\u03bf\u03bc\u03ad\u03b1 \u03c4\u03c9\u03bd \u03b5\u03c3\u03c4\u03b9\u03b1\u03c4\u03bf\u03c1\u03af\u03c9\u03bd, \u03bf \u03bf\u03c0\u03bf\u03af\u03bf\u03c2 \u03ad\u03b4\u03b5\u03b9\u03be\u03b5 \u03ad\u03bd\u03c4\u03bf\u03bd\u03bf \u03b4\u03c5\u03bd\u03b1\u03bc\u03b9\u03c3\u03bc\u03cc \u0397 \u03b2\u03bf\u03c1\u03b5\u03b9\u03bf\u03b1\u03bd\u03b1\u03c4\u03bf\u03bb\u03b9\u03ba\u03ae \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ae \u03c0\u03b1\u03c1\u03b1\u03bc\u03ad\u03bd\u03b5\u03b9 \u03ad\u03bd\u03b1 \u03b8\u03b5\u03c4\u03b9\u03ba\u03cc \u03c3\u03b7\u03bc\u03b5\u03af\u03bf, \u03b5\u03bd\u03ce \u03c0\u03b1\u03c1\u03b1\u03c4\u03b7\u03c1\u03bf\u03cd\u03bc\u03b5 \u03b5\u03c5\u03ba\u03b1\u03b9\u03c1\u03af\u03b5\u03c2 \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7\u03c2 \u03c3\u03b5 \u03c4\u03bf\u03bc\u03b5\u03af\u03c2 \u03cc\u03c0\u03c9\u03c2 \u03c4\u03b1 \u03ad\u03c0\u03b9\u03c0\u03bb\u03b1 \u03ba\u03b1\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03ba\u03cc\u03c3\u03bc\u03b7\u03c3\u03b7, \u03b3\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1 \u03c4\u03bf\u201d, \u03bb\u03ad\u03b5\u03b9 \u03bf Gustavo Arruda, \u0395\u03c0\u03b9\u03ba\u03b5\u03c6.<\/p>\n\n\n\n
\u03a3\u03c4\u03b9\u03c2 \u03c4\u03bf\u03bc\u03b5\u03b1\u03ba\u03ad\u03c2 \u03b5\u03c0\u03b9\u03b4\u03cc\u03c3\u03b5\u03b9\u03c2, \u03bf\u03b9 \u03c0\u03b5\u03c1\u03b9\u03bf\u03c7\u03ad\u03c2 \u03c0\u03bf\u03c5 \u03b8\u03b5\u03c9\u03c1\u03bf\u03cd\u03bd\u03c4\u03b1\u03b9 \u03b4\u03b9\u03b1\u03ba\u03c1\u03b9\u03c4\u03b9\u03ba\u03ad\u03c2 \u03c0\u03b1\u03c1\u03bf\u03c5\u03c3\u03af\u03b1\u03c3\u03b1\u03bd \u03b5\u03c0\u03b9\u03c4\u03ac\u03c7\u03c5\u03bd\u03c3\u03b7 \u039f\u03b9 \u03ba\u03cd\u03c1\u03b9\u03bf\u03b9 \u03b8\u03b5\u03c4\u03b9\u03ba\u03bf\u03af \u03b1\u03c1\u03b9\u03b8\u03bc\u03bf\u03af \u03ae\u03c4\u03b1\u03bd \u03c4\u03b1 \u0395\u03c3\u03c4\u03b9\u03b1\u03c4\u03cc\u03c1\u03b9\u03b1 (12, 31 \u03a4\u03a13 \u03a4), \u03c4\u03b1 \u039a\u03bf\u03c3\u03bc\u03ae\u03bc\u03b1\u03c4\u03b1 (10, 81\u03a4\u03a13 \u03a4), \u03c4\u03b1 \u0397\u03bb\u03b5\u03ba\u03c4\u03c1\u03bf\u03bd\u03b9\u03ba\u03ac (9, 61\u03a4\u03a13 \u03a4 \u03b1\u03c0\u03cc \u03c4\u03b7\u03bd \u03ac\u03bb\u03bb\u03b7 \u03c0\u03bb\u03b5\u03c5\u03c1\u03ac, \u03bf\u03c1\u03b9\u03c3\u03bc\u03ad\u03bd\u03bf\u03b9 \u03c4\u03bf\u03bc\u03b5\u03af\u03c2 \u03b5\u03af\u03c7\u03b1\u03bd \u03ba\u03b1\u03ba\u03ae \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7, \u03cc\u03c0\u03c9\u03c2 \u03c4\u03b1 \u0394\u03bf\u03bc\u03b9\u03ba\u03ac \u03a5\u03bb\u03b9\u03ba\u03ac (-0, 91\u03a4\u03a13 \u03a4) \u03ba\u03b1\u03b9 \u03c4\u03b1 \u0388\u03c0\u03b9\u03c0\u03bb\u03b1 \u03ba\u03b1\u03b9 \u03b7 \u03b4\u03b9\u03b1\u03ba\u03cc\u03c3\u03bc\u03b7\u03c3\u03b7 (-3, 61\u03a4\u03a13\u03a4), \u03b3\u03b9\u03b1 \u03c0\u03b1\u03c1\u03ac\u03b4\u03b5\u03b9\u03b3\u03bc\u03b1.<\/p>\n\n\n\n
\u03a0\u03b5\u03c1\u03b9\u03c6\u03b5\u03c1\u03b5\u03b9\u03b1\u03ba\u03ac, \u03cc\u03bb\u03bf\u03b9 \u03c4\u03bf\u03c5\u03c2 \u03b5\u03af\u03c7\u03b1\u03bd \u03c4\u03b7\u03bd \u03b1\u03bd\u03ac\u03c0\u03c4\u03c5\u03be\u03b7 \u03c4\u03bf\u03c5 \u0392\u03bf\u03c1\u03b5\u03b9\u03bf\u03b1\u03bd\u03b1\u03c4\u03bf\u03bb\u03b9\u03ba\u03bf\u03cd led \u03bc\u03b5 5, 91 TP3T, \u03b5\u03bd\u03ce \u03c4\u03bf \u039d\u03bf\u03c4\u03b9\u03bf\u03b1\u03bd\u03b1\u03c4\u03bf\u03bb\u03b9\u03ba\u03cc \u03ba\u03b1\u03c4\u03ad\u03b3\u03c1\u03b1\u03c8\u03b5 \u03c4\u03b7 \u03c7\u03b1\u03bc\u03b7\u03bb\u03cc\u03c4\u03b5\u03c1\u03b7 \u03b5\u03c0\u03ad\u03ba\u03c4\u03b1\u03c3\u03b7 (2, 2% \u039f\u03b9 \u03b4\u03cd\u03bf \u03c0\u03bf\u03bb\u03b9\u03c4\u03b5\u03af\u03b5\u03c2 \u03bc\u03b5 \u03c4\u03b7\u03bd \u03ba\u03b1\u03bb\u03cd\u03c4\u03b5\u03c1\u03b7 \u03b1\u03c0\u03cc\u03b4\u03bf\u03c3\u03b7 \u03ae\u03c4\u03b1\u03bd \u03b1\u03c0\u03cc \u03c4\u03b1 \u03b2\u03bf\u03c1\u03b5\u03b9\u03bf\u03b1\u03bd\u03b1\u03c4\u03bf\u03bb\u03b9\u03ba\u03ac: Ceara (7, 7%) \u03ba\u03b1\u03b9 Bahia (7, 3%), \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03bf\u03cd\u03bc\u03b5\u03bd\u03b7 \u03b1\u03c0\u03cc Santa Catarina (6, 4%) \u03c3\u03c4\u03bf \u03bd\u03cc\u03c4\u03bf.<\/p>\n\n\n\n
\u03a4\u03ad\u03bb\u03bf\u03c2 2025<\/strong><\/p>\n\n\n\n \u03a4\u03b1 \u03b1\u03c0\u03bf\u03c4\u03b5\u03bb\u03ad\u03c3\u03bc\u03b1\u03c4\u03b1 \u03c4\u03bf\u03c5 \u03c0\u03c1\u03ce\u03c4\u03bf\u03c5 \u03bc\u03ae\u03bd\u03b1 \u03c4\u03bf\u03c5 \u03ad\u03c4\u03bf\u03c5\u03c2 \u03b1\u03ba\u03bf\u03bb\u03bf\u03c5\u03b8\u03bf\u03cd\u03bd \u03c4\u03b7 \u03b8\u03b5\u03c4\u03b9\u03ba\u03ae \u03c4\u03c1\u03bf\u03c7\u03b9\u03ac \u03c4\u03bf\u03c5 \u03c4\u03b5\u03bb\u03b5\u03c5\u03c4\u03b1\u03af\u03bf\u03c5 \u03bc\u03ae\u03bd\u03b1 \u03c4\u03bf\u03c5 2025. \u0391\u03ba\u03cc\u03bc\u03b1 \u03c3\u03cd\u03bc\u03c6\u03c9\u03bd\u03b1 \u03bc\u03b5 \u03c4\u03b7 MEI, \u03c4\u03bf \u03bb\u03b9\u03b1\u03bd\u03b9\u03ba\u03cc \u03b5\u03bc\u03c0\u03cc\u03c1\u03b9\u03bf \u03ad\u03ba\u03bb\u03b5\u03b9\u03c3\u03b5 \u03c4\u03bf\u03bd \u03bc\u03ae\u03bd\u03b1 \u0394\u03b5\u03ba\u03ad\u03bc\u03b2\u03c1\u03b9\u03bf \u03bc\u03b5 \u03c5\u03c8\u03b7\u03bb\u03cc 4, 9%, \u03bc\u03b5 \u03b5\u03be\u03ad\u03c7\u03bf\u03bd\u03c4\u03b5\u03c2 \u03c4\u03bf\u03bc\u03b5\u03af\u03c2 \u03c4\u03b1 \u03a6\u03b1\u03c1\u03bc\u03b1\u03ba\u03b5\u03af\u03b1 (13, 8%), \u03c4\u03b7 \u03a6\u03b9\u03bb\u03bf\u03be\u03b5\u03bd\u03af\u03b1 (8, 3%) \u03ba\u03b1\u03b9 \u03c4\u03b1 \u0395\u03c3\u03c4\u03b9\u03b1\u03c4\u03cc\u03c1\u03b9\u03b1 (7, 4% \u03a3\u03c4\u03b9\u03c2 \u03c0\u03bf\u03bb\u03b9\u03c4\u03b5\u03af\u03b5\u03c2 \u03b5\u03c0\u03b1\u03bd\u03b1\u03bb\u03b1.<\/p>","protected":false},"excerpt":{"rendered":" O in\u00edcio de 2026 mant\u00e9m crescimento para o varejo brasileiro. Conforme dados do Mastercard SpendingPulse, que mensura vendas do varejo f\u00edsico e online e contempla todos os m\u00e9todos de pagamento, sem ajustar pela infla\u00e7\u00e3o, o setor registrou crescimento de 3,4% em rela\u00e7\u00e3o a ao mesmo per\u00edodo do ano passado. Ao todo, foram 10 setores da […]<\/p>\n","protected":false},"author":1,"featured_media":10808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,34],"tags":[43,53,79],"class_list":{"0":"post-94686","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-noticias","8":"category-pesquisas","9":"tag-e-commerce","10":"tag-noticias","11":"tag-pesquisas"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/posts\/94686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/comments?post=94686"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/posts\/94686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/media\/10808"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/media?parent=94686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/categories?post=94686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/el\/wp-json\/wp\/v2\/tags?post=94686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}