This year's Black Friday not only brings discounts on traditional products, but also opens space for the promotion of applications, which are increasingly essential in the market for companies to gain competitiveness and boost sales.
A Br24, Bitrix24's representative in Latin America, is among the companies that are betting on this movement, launching the campaign Rocket November 2024, which offers discounts of up to 50% on plans and services, including PowerBot and B24 Club, the largest Bitrix24 community in Brazil, which are tools capable of boosting sales through effective customer service. “These offers were designed to help our customers maximize sales not only on this Black Friday, but also on other important dates throughout the year,” says Br24 CEO Filipe Bento.
O Powerbot, for example, is a technology that streamlines customer service, enabling quick, real-time responses, providing increased efficiency during periods of high demand. With more agile operations and humanized virtual assistance focused on the first contact, the solution connects WhatsApp to Bitrix24, enabling automation and conversation management on a single platform.
In addition to text messages, documents, video tutorials or materials in various formats to clarify your customers' doubts can now be programmed. With an interface that requires few commands, Powerbot can be used by customers who do not have experience in the IT area.
“It is a chatbot with humanized service, made possible by artificial intelligence. Powerbot is a business accelerator, providing companies with greater agility and productivity in their relationships, which, in practice, means results”, highlights Br24 CEO, Filipe Bento.
Br24 has special cases of the application of chatbots in the market, including that of Village Praia do Rosa, in Imbituba (SC), where revenue grew 130% after the implementation of Powerbot, proving its direct impact on sales.
Another product on sale is the B24 Club, home to the largest Bitrix24 community in Brazil, which offers personalized mentoring by experts in Bitrix24, a system that brings together 35 automation and process, task and project management, CRM and marketing tools, providing a 360° view of the business. The goal of the B24 Club is to boost business and careers. “This training helps professionals identify opportunities, act proactively and increase the return on sales activities,” Bento highlights. “By mastering communication, sales and task management tools, companies can better organize their time and focus on activities that really impact sales,” he adds.
Additionally, companies that opt for annual plans Tech+ and Full Pass From Br24, until November 31, they get up to 40% off on marketplace apps and have access to ongoing technical support, which helps quickly resolve operational issues. “With these resources, we enable companies to optimize their processes, improve customer experience and, consequently, increase sales volume,” highlights Filipe Bento.


