{"id":86999,"date":"2025-09-22T16:30:06","date_gmt":"2025-09-22T19:30:06","guid":{"rendered":"https:\/\/www.ecommerceupdate.org\/?p=86999"},"modified":"2025-09-22T16:30:07","modified_gmt":"2025-09-22T19:30:07","slug":"mercado-livre-e-magalu-superam-amazon-no-ranking-dos-marketplaces-dos-sonhos-dos-creators","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/en\/mercado-livre-e-magalu-superam-amazon-no-ranking-dos-marketplaces-dos-sonhos-dos-creators\/","title":{"rendered":"Mercado Livre and Magalu surpass Amazon in the ranking of creators' dream marketplaces"},"content":{"rendered":"<p>Known for bringing together a wide range of products and services in one place, marketplaces attract the eyes not only of consumers, but also of the people behind Creator Economy.The importance of this business model is such that it has become a new category within the ranking of the dream brands of content creators, made from the research&nbsp;<a href=\"https:\/\/www.brandlovers.ai\/creator-pov-2025\" target=\"_blank\" rel=\"noreferrer noopener\">POV Creator.<\/a><\/p>\n\n\n\n<p>In the second edition of the BrandLovers survey, which heard more than 5 thousand creators from all over Brazil, these online\u201c\u201dhoppings inaugurate a new category, adding the rankings:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Beauty Marks of Dreams<\/li>\n\n\n\n<li>Fashion Brands of Dreams<\/li>\n\n\n\n<li>Dream Food &amp; Beverage Brands<\/li>\n\n\n\n<li>Electronics of Dreams Brands<\/li>\n<\/ul>\n\n\n\n<p>In the debut of the new list, four marketplaces stood out, two of them were born on latin american soil and were ahead of an american giant:<\/p>\n\n\n\n<p><strong>1 Free Market<\/strong><strong>2nd Shopee<\/strong><strong>3 Magalu<\/strong><strong>4 Amazon<\/strong><\/p>\n\n\n\n<p>\u201cMarks originating in Latin America are as interesting as global giants, which is a clear sign of the regional strength and cultural relevance of these\u201d players, said Rapha Avellar, CEO and founder of BrandLovers.<\/p>\n\n\n\n<p><strong>Intense connection<\/strong><\/p>\n\n\n\n<p>The ranking of dream brands is made from an open question that investigates which companies the creators would most like to work with and the spontaneous mention of marketplaces signals how these digital environments have already consolidated as part of the day-to-day of creators. This is because the Creator POV 2025 survey also analyzed the state of online life of creators.&nbsp;<\/p>\n\n\n\n<p>According to the study, 65% of these professionals are always online so as not to miss opportunities, such as work proposals or partnerships 'A clear sign of a hyperconnected society.<\/p>\n\n\n\n<p>\u201cIf, on the one hand, the data is a warning about the effects of hyperconnection and the risks to mental health; on the other, it works as a portrait of a modern society that solves its life in the online environment.We are talking about people who make professional connections, shop, have fun and build communities (all this on the internet\u201d, Avellar analyzes. \u201cBecause they live this dynamic intensely, creators end up being good spokespeople for this new form of consumption in the marketplaces\u201d, he concludes.<\/p>","protected":false},"excerpt":{"rendered":"<p>Conhecidos por reunir uma vasta gama de produtos e servi\u00e7os em um s\u00f3 lugar, os marketplaces atraem os olhares n\u00e3o s\u00f3 dos consumidores, mas tamb\u00e9m das pessoas por tr\u00e1s da [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9382,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30,31,34],"tags":[43,53,79],"class_list":["post-86999","post","type-post","status-publish","format-standard","has-post-thumbnail","category-destaque","category-noticias","category-pesquisas","tag-e-commerce","tag-noticias","tag-pesquisas"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/posts\/86999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/comments?post=86999"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/posts\/86999\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/media\/9382"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/media?parent=86999"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/categories?post=86999"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en\/wp-json\/wp\/v2\/tags?post=86999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}