Início2025

Arquivos anuais: 2025

Rise of digital strategies: elite marketing firm doubles in size in 2024

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Occupy, an elite on-demand marketing company that connects customers with teams of the best professionals in the market, ended 2024 with a growth of.

Reflexões para o Dia do Consumidor

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Há poucos anos, os consumidores tinham por hábito comprar por impulso, sem muita pesquisa, confiando cegamente na propaganda. Agora, pense nesse mesmo consumidor em...

Clicks on Consumer Day ads jumped from 29% in 2025, Microsoft reveals, showing high interest in the date 

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According to a survey by Microsoft, clicks on Consumer Day-related ads throughout February this year grew by 29%.

Consumer Day: check out essential tips to increase the relationship with your customer through Artificial Intelligence 

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One of the most anticipated dates of the year is Consumer Day, celebrated on March 15, which falls on the third Saturday of the month.

Demand for AI professionals is expected to grow 150% in 2025; learn how to take free course in the area

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In Brazil, the demand for artificial intelligence (AI) professionals is expected to grow 150% in 2025, according to a survey by the Brazilian Association of.

CleverTap is recognized in the Gartner magic quadrant for customization engines

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CleverTap, a platform specializing in digital marketing and user engagement, was recognized by Gartner as a Niche Player in the Magic Quadrant for Mechanisms.

Companies get more than 30% return on innovation, but still face challenges in measuring ROI, research shows

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Although innovation is a strategic priority for most companies, the measurement of Return on Investment (ROI) in innovation still.

KaBuM! releases discounts of up to 80% OFF on Consumer Mega Day

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And you then thinking that the Consumer Fortnight of KaBuM! could not improve! Well, the Ninja had another trick up his sleeve and the biggest.

Lu, from Magalu, does a marathon of advertising in Carnival and the brand is the most engaged retail in social networks

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Lu, from Magalu, showed what it is like to be one of the biggest virtual influencers in the world during Carnival 2025.

How to have results that meet expectations?

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When we think about what results we intend to achieve after a certain period of work in a company, we imagine the positive points and how these results will go.
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