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Strategic Management and Retail Innovation: Lessons in Leadership, Sustainability and Digital Transformation

R$ 62,60

In this book, Carlos Trevisan Junior shares his extensive experience accumulated over more than 25 years of experience in retail and business management.The work addresses in a practical and strategic way how leaders and organizations can face the challenges of the modern market, promoting digital transformation and sustainability as fundamental pillars for success.With real case studies, including the implementation of the first marketplace in shopping centers in Brazil and innovative projects of operational efficiency, the author explores essential concepts to lead change and drive results.In addition, Carlos presents insights on how to align technological innovation and strategic management to create lasting value for both companies and consumers.This book is an indispensable guide to business and business purpose.

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by Carlos Trevisan Junior (Author)

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