E-Commerce Update - News about e-commerce in Brazil and in the World

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Highlight

Mother's Day is expected to move more than R$ 11 billion in e-commerce in 2026, according to ABIACOM

E-Commerce Uptate - 28/04/2026

Artigos

Predictive intelligence as the new frontier of digital resilience

Highlight

SMEs beat record sales in the food sector in Easter week with high of 27%

Artigos

Experience-oriented strategy: the new competitive model of digital retail

Dicas

The war for conversion: what is behind the success in sales in the marketplace

E-Commerce Uptate - 07/05/2026

Sell more and profit less: the paradox that is breaking brands in Brazilian marketplaces

Why is trust the most valuable asset in expanding a Marketplace?

Tendências

Consumer anticipates purchases and bets on more premium gifts on Mother's Day

E-Commerce Uptate - 08/05/2026

Instagram removes millions of fake accounts and reignites warning about fraud, artificial audience and digital trust

Pix por aproximação no celular: rapidez e segurança para os seus pagamentos

Lançamentos

Amazon lança a maior campanha de marca da sua história no Brasil para o maior evento esportivo do planeta

E-Commerce Uptate - 07/05/2026

Dia das Mães 2026: Rappi Turbo entrega flores em até 10 minutos e amplia opções de presentes

Jadlog inaugura hub logístico de última geração e dá um salto histórico dobrando sua capacidade e acelerando entregas em todo o país

Pesquisas

Shopping apps grow to 43% before Mother's Day and reinforce mobile's role in purchasing decision

E-Commerce Uptate - 09/05/2026

Faturamento das PMEs cresce 1T2026, com setores em ritmos distintos

Mother's Day: the data explaining the retail challenge in 2026

Partnerships

Loggi extends integrations in 75% and expands logistics connections in Brazilian e-commerce of SMEs

E-Commerce Uptate - 07/05/2026

Amazon and RME Launch 6th Edition of Girl Decola to Leverage Digital Female Entrepreneurship

SHEIN records high of up to 538% in pieces of the new collection of Tata Estaniecki with her daughter for Mother's Day

Laws

Justiça condena 99Food por concorrência desleal contra o iFood

E-Commerce Uptate - 08/05/2026

In the age of AI, GDPR compliance without a management system exposes companies to increasing risks, experts point out

ECA Digital presses e-commerce and redesigns rules of online commerce in Brazil

Cases

Businesses adopt hybrid security strategies and trusted design; verified messages record up to 137% ROI and 70% read

E-Commerce Uptate - 05/01/2026

Geek community in Brazil is consolidated and has support from major companies such as Warner Bros. through its Warner Play hub

How a Brazilian ERP turned service into a growth engine

Awards

Luiza Trajano honored in New York

E-Commerce Uptate - 06/05/2026

BTO+ transforms into experience the Affiliates & Creators Awards of Mercado Livre, Oscar of Creator Economy

For the ninth consecutive year, Luiza Helena Trajano is the leader with the best reputation in Brazil

E-books/Books

Zetta launches Generative Artificial Intelligence Guide for the financial and payments market

E-Commerce Uptate - 11/03/2026

“o Brasileiro that Deciphered China” is a practical manual of Chinese culture applied to business

Uappi disponibiliza e-book com insights da Black Friday e estratégicas para 2026