R$ 24,99
Crafting Your Online Marketplace is a step-by-step, real-world guide for entrepreneurs who want to build scalable, trusted, and profitable online marketplaces—without getting lost in technical jargon or theory.Whether you are launching a niche product marketplace, a service platform, or a multi-vendor ecosystem, this book walks you through every critical decision: from choosing the right marketplace model to managing payments, logistics, legal compliance, and long-term growth.Written with a strong South African context and global best practices, this guide breaks down complex marketplace concepts into practical frameworks you can apply immediately.Inside this book, you’ll learn how to:
Choose the right marketplace model (B2C, C2C, B2B, services, rentals)
Choose the right marketplace model (B2C, C2C, B2B, services, rentals)
Validate a profitable niche before investing time or money
Validate a profitable niche before investing time or money
Design a marketplace architecture that scales
Design a marketplace architecture that scales
Attract and retain quality sellers and loyal buyers
Attract and retain quality sellers and loyal buyers
Build trust through verification, reviews, and compliance
Build trust through verification, reviews, and compliance
Manage payments, payouts, VAT, and refunds correctly
Manage payments, payouts, VAT, and refunds correctly
Handle logistics, fulfilment, and delivery challenges
Handle logistics, fulfilment, and delivery challenges
Understand marketplace economics, take rates, CAC, LTV, and churn
Understand marketplace economics, take rates, CAC, LTV, and churn
Avoid common mistakes that cause marketplaces to fail
Avoid common mistakes that cause marketplaces to fail
Launch with confidence using a clear, structured blueprint
Launch with confidence using a clear, structured blueprintThis book is ideal for:
Aspiring marketplace founders
Aspiring marketplace founders
Entrepreneurs moving beyond a single online store
Entrepreneurs moving beyond a single online store
Business owners exploring platform-based models
Business owners exploring platform-based models
South Africans building digital businesses in emerging markets
South Africans building digital businesses in emerging marketsIf you want clarity, structure, and a proven roadmap—not hype—Crafting Your Online Marketplace gives you the insight and tools to build something meaningful, scalable, and sustainable.
| Brand | Edição Inglês por Douw Steyn (Autor) Formato: eBook Kindle |
|---|
A E-Commerce Update é uma empresa de referência no mercado brasileiro, especializada em produzir e disseminar conteúdo de alta qualidade sobre o setor de e-commerce.
Contato: contato@ecommerceupdate.com.br
© E-Commerce Update 2024 - Todos os direitos reservados.
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