{"id":93859,"date":"2026-03-05T21:56:04","date_gmt":"2026-03-06T00:56:04","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/produto\/crm-no-varejo-do-seu-ze-a-era-das-ias\/"},"modified":"2026-05-13T10:35:41","modified_gmt":"2026-05-13T13:35:41","slug":"crm-no-varejo-do-seu-ze-a-era-das-ias","status":"publish","type":"product","link":"https:\/\/www.ecommerceupdate.com.br\/en_za\/produto\/crm-no-varejo-do-seu-ze-a-era-das-ias\/","title":{"rendered":"CRM in Retail: From Your Ze to the era of AIs"},"content":{"rendered":"<div class=\"woocommerce-product-details\">\n<h3>Product details<\/h3>\n<ul>\n<li>ASIN: B0FNXBXWRL<\/li>\n<li>Publisher: Dialectical Publisher<\/li>\n<li>Accessibility: Learn more<\/li>\n<li>Date of publication: 27 August 2025<\/li>\n<li>Language: Portuguese<\/li>\n<li>File size: 4.2 MB<\/li>\n<li>Screen reader : Compatible<\/li>\n<li>Font Configuration : Enabled<\/li>\n<li>Vocabulary Tips : Not enabled<\/li>\n<li>N\u00famero de p\u00e1ginas : 171 p\u00e1ginas<\/li>\n<li>ISBN-13:978-6527076681<\/li>\n<li>Page Flip: Enabled<\/li>\n<li>Top Sellers Ranking: No 183,724 in Kindle Store (Meet the Top 100 in Kindle Store category) No 84 in Customer Service No 752 in Marketing No 6,784 in Business &amp; Economics<\/li>\n<li>84 In Customer Service<\/li>\n<li>752 In Marketing<\/li>\n<li>6,784 in Business and Economics<\/li>\n<li>Customer ratings: 5.0 5.0 out of 5 stars (2)<\/li>\n<\/ul><\/div>","protected":false},"excerpt":{"rendered":"<p>\u201cCRM in retail: From your Ze to the ERA of\u201d AIs is a practical, strategic and engaging read on how to truly build customer relationships; in digital, in-store and at every touchpoint.<\/p>\n<p>With a solid foundation and accessible language, the book combines theory, real examples and practical frameworks to show that CRM goes far beyond a tool: it is culture, it is process and it is people.<\/p>\n<p>From neighborhood commerce booklet to artificial intelligence applications, this book traces the evolution of retail relationships, revealing how data, technology and active listening combine to generate consistent sales, loyalty and brand value.<\/p>\n<p>Written by those who have practical experience in the subject, the content offers security for those who seek to structure or improve their CRM strategies.<\/p>\n<p>No fads and no complications, it is a must-read for those who want to understand the new retail clearly, apply responsibly and reap real results.<\/p>\n<p>Well-made CRM does not just automate processes.It delights, converts and builds relationships that last.<\/p>","protected":false},"featured_media":93859,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_cat":[1611,1613,1595],"product_tag":[],"class_list":{"0":"post-93859","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","5":"product_brand-por-jholy-a-mello-autor-formato-ebook-kindle","6":"product_cat-administracao-negocios-e-economia","7":"product_cat-industrias-e-profissoes","8":"product_cat-livros","10":"first","11":"instock","12":"shipping-taxable","13":"purchasable","14":"product-type-simple"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/product\/93859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/comments?post=93859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/product\/93859"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/media?parent=93859"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/product_cat?post=93859"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/en_za\/wp-json\/wp\/v2\/product_tag?post=93859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}