Nrog kwv yees li ntawm R $ 7.93 billion hauv e-lag luam los ntawm xyoo no Black Friday, raws li ABComm, lub lag luam e-lag luam tab tom npaj rau hnub nrog kev saib xyuas tshwj xeeb rau qhov laj thawj loj tshaj plaws rau kev tso tseg lub laub yuav khoom: tus nqi xa khoom. Intelipost, tus thawj coj hauv kev txawj ntse logistics hauv Brazil, twb tau npaj rau lub sijhawm, nrog kev txhim kho kom tau raws li qhov kev thov thiab kev tsheb khiav ntau tshaj plaws.
Intelipost's TMS ua rau muaj kev nthuav dav, kev txhim kho ntawm cov kev thauj mus los, thiab kev tshuaj xyuas cov ntaub ntawv ua haujlwm tiag tiag. Xyoo 2023, muaj 25,000 tus nqi thauj khoom ib feeb rau hnub Black Friday thiab ntau dua 600,000 daim ntawv xaj tau ua lag luam thoob plaws hnub. Tam sim no, nrog rau cov ntaub ntawv ntawm ntau dua 700 tus neeg siv khoom, lub tuam txhab xav kom dhau cov lej no.
"Peb qhov kev txaus siab ntawm cov neeg siv khoom thaum lub Kaum Ib Hlis Dub 2023 yog 98.8%, thiab thaum lub sijhawm Black Friday + Cyber Monday nws tau mus txog 100% zoo kawg. Peb tau ua tiav cov lej no vim peb ib txwm npaj txhij los ua kom tau raws li qhov xav tau sib txawv, thiab cov neeg siv khoom no nkag siab txog qhov cuam tshuam tiag tiag uas kev thauj mus los muaj rau cov neeg siv khoom, "hais tias Ross Saario, CEO ntawm Intelipost.
Tam sim no, tus nqi tso tseg lub laub yuav khoom yog li ntawm 70%, nrog rau 48% ntawm feem pua ntawd cuam tshuam nrog cov nqi xa khoom. "Thaum koj muab qhov tseem ceeb rau kev xa khoom, tshwj xeeb tshaj yog thaum lub caij zoo li no, nrog kev tswj hwm kev thauj khoom zoo, koj ua kom zoo dua kev ua haujlwm thiab ua rau muaj kev muag khoom ntau dua," Ross piav qhia.
Rau xyoo 2024, Intelipost cov sijhawm pabcuam rau cov neeg siv khoom yuav raug ncua ntxiv thaum lub Kaum Ib Hlis Dub thiab Cyber Monday, ntxiv rau kev siv tus qauv saib xyuas siab heev rau nws cov APIs thiab cov kev pabcuam, faib los ntawm kev txhawb nqa thiab qib kev siv. Txhua pab neeg yuav yog tus saib xyuas thaj chaw tshwj xeeb, nrog rau cov dashboards thiab cov lus ceeb toom kom ntseeg tau tias ua haujlwm tau zoo.
Grendene, yog ib lub tuam txhab khau loj tshaj plaws hauv ntiaj teb, ntseeg tias nws tau npaj zoo dua rau Black Friday xyoo no, ob qho tib si hais txog thev naus laus zis thiab kev xa khoom, feem ntau yog vim nws txoj kev koom tes nrog Intelipost, uas twb tau ua rau muaj kev txo qis 13% ntawm cov nqi tsis raug los ntawm cov neeg nqa khoom thiab tsuas yog 2% qhov tsis sib xws thaum lub sijhawm sib hais haum. Qhov kev txhim kho no, ua ke nrog kev faib cov ntim thaum lub Kaum Ib Hlis Dub es tsis txhob tsom mus rau kev txiav txim rau hnub ntawd, muab kev paub zoo dua rau cov neeg siv khoom thiab kev ua haujlwm nyiaj txiag zoo dua.
Intelipost kuj muab cov ntawv qhia ua ntej thiab tom qab lub caij nyoog kom nws cov neeg siv khoom tuaj yeem npaj lawv tus kheej nrog cov ntaub ntawv thiab tus cwj pwm uas tau nthuav tawm. Xyoo 2023, piv rau xyoo dhau los, qhov ntim ntawm cov lus hais rau hnub Thursday ua ntej Black Friday tau nce 38%, qhia tias tib neeg tau npaj zoo dua los saib xyuas cov kev tshaj tawm thiab cov sijhawm yuav khoom ua ntej, thiab rau Black Friday nws tus kheej qhov siab tshaj plaws ntawm cov lus hais tau tshwm sim thaum 8 teev sawv ntxov, qhia tias hnub ntawd xav tau npaum li cas.
