{"id":94686,"date":"2026-03-26T11:04:27","date_gmt":"2026-03-26T14:04:27","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=94686"},"modified":"2026-03-26T11:04:37","modified_gmt":"2026-03-26T14:04:37","slug":"varejo-abre-2026-com-alta-de-34-segundo-mastercard-spendingpulse","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/is\/varejo-abre-2026-com-alta-de-34-segundo-mastercard-spendingpulse\/","title":{"rendered":"Sm\u00e1sala opnar 2026 me\u00f0 h\u00e1marki 3,4%, samkv\u00e6mt Mastercard SpendingPulse"},"content":{"rendered":"<p>\u00cd byrjun \u00e1rs 2026 er v\u00f6xtur fyrir brasil\u00edska sm\u00e1s\u00f6lu. Samkv\u00e6mt g\u00f6gnum fr\u00e1 Mastercard SpendingPulse, sem m\u00e6lir l\u00edkamlega og nets\u00f6lu og felur \u00ed s\u00e9r allar grei\u00f0slum\u00e1ta, \u00e1n \u00feess a\u00f0 lei\u00f0r\u00e9tta ver\u00f0b\u00f3lgu, skr\u00e1\u00f0i geirinn v\u00f6xt upp \u00e1 3,4% samanbori\u00f0 vi\u00f0 sama t\u00edmabil \u00ed fyrra. Alls voru 10 geirar hagkerfisins greindir, \u00fear af sex \u00feeirra yfir landsme\u00f0altali.<\/p>\n\n\n\n<p>\u00cd sv\u00e6\u00f0isbundinni ni\u00f0urskur\u00f0i st\u00f3\u00f0u 15 af 27 sambandseiningum betur en me\u00f0alv\u00f6xtur landsins, sem gefur til kynna misleitan endurheimt neyslu milli mismunandi sv\u00e6\u00f0a.<\/p>\n\n\n\n<p>\u201cNi\u00f0ursta\u00f0an \u00ed jan\u00faar styrkir seiglu brasil\u00edska neytandans, s\u00e9rstaklega veitingageirans, sem s\u00fdndi mikinn kraft. Nor\u00f0austursv\u00e6\u00f0i\u00f0 er enn j\u00e1kv\u00e6\u00f0ur h\u00e1punktur, \u00e1 me\u00f0an vi\u00f0 fylgjumst me\u00f0 vaxtarm\u00f6guleikum \u00ed geirum eins og h\u00fasg\u00f6gnum og skreytingum, til d\u00e6mis\u201d, segir Gustavo Arruda, a\u00f0alhagfr\u00e6\u00f0ingur R\u00f3m\u00f6nsku Amer\u00edku vi\u00f0 Mastercard Economics Institute (MEI).<\/p>\n\n\n\n<p>\u00cd frammist\u00f6\u00f0u atvinnugreina s\u00fdndu sv\u00e6\u00f0i sem talin voru ge\u00f0\u00fe\u00f3tta hr\u00f6\u00f0un. Helstu j\u00e1kv\u00e6\u00f0u t\u00f6lurnar voru veitingasta\u00f0ir (12.3%), skartgripir (10.8%), rafeindat\u00e6kni (9.6%). \u00c1 hinn b\u00f3ginn voru sumar greinar me\u00f0 l\u00e9lega frammist\u00f6\u00f0u, svo sem byggingarefni (-0.9%) og h\u00fasg\u00f6gn og skreytingar (-3.6%), til d\u00e6mis.<\/p>\n\n\n\n<p>Sv\u00e6\u00f0isbundi\u00f0 voru \u00feau \u00f6ll me\u00f0 nor\u00f0austurlei\u00f0ina me\u00f0 5,9%, en su\u00f0austurhlutann skr\u00e1\u00f0i l\u00e6gstu st\u00e6kkunina (2,2%). R\u00edkin tv\u00f6 me\u00f0 bestu frammist\u00f6\u00f0una voru fr\u00e1 nor\u00f0austurhlutanum: Ceara (7,7%) og Bahia (7,3%), \u00fear \u00e1 eftir Santa Catarina (6,4%) \u00ed su\u00f0ri.<\/p>\n\n\n\n<p><strong>Lok 2025<\/strong><\/p>\n\n\n\n<p>Ni\u00f0urst\u00f6\u00f0ur fyrsta m\u00e1na\u00f0ar \u00e1rsins fylgja j\u00e1kv\u00e6\u00f0ri braut s\u00ed\u00f0asta m\u00e1na\u00f0ar 2025. Samt samkv\u00e6mt MEI loka\u00f0i sm\u00e1s\u00f6lu desemberm\u00e1nu\u00f0i me\u00f0 h\u00e1marki 4,9%, \u00fear sem \u00e1berandi geirar eru ap\u00f3tek (13,8%), gestrisni (8,3%) og Veitingasta\u00f0ir (7,4%). \u00cd r\u00edkjunum eru tv\u00e6r endurtekningar: Santa Catarina (10,8%) og Ceara (9,7%), me\u00f0 Sergipe (9,9%).<\/p>","protected":false},"excerpt":{"rendered":"<p>O in\u00edcio de 2026 mant\u00e9m crescimento para o varejo brasileiro. Conforme dados do Mastercard SpendingPulse, que mensura vendas do varejo f\u00edsico e online e contempla todos os m\u00e9todos de pagamento, sem ajustar pela infla\u00e7\u00e3o, o setor registrou crescimento de 3,4% em rela\u00e7\u00e3o a ao mesmo per\u00edodo do ano passado. Ao todo, foram 10 setores da [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10808,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,34],"tags":[43,53,79],"class_list":{"0":"post-94686","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-noticias","8":"category-pesquisas","9":"tag-e-commerce","10":"tag-noticias","11":"tag-pesquisas"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/posts\/94686","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/comments?post=94686"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/posts\/94686\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/media\/10808"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/media?parent=94686"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/categories?post=94686"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/is\/wp-json\/wp\/v2\/tags?post=94686"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}