{"id":97124,"date":"2026-05-27T14:18:23","date_gmt":"2026-05-27T17:18:23","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=97124"},"modified":"2026-05-27T14:18:30","modified_gmt":"2026-05-27T17:18:30","slug":"marketing-de-afiliados-se-consolida-como-pilar-estrategico-para-marcas-na-copa-do-mundo-2026","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/lt\/marketing-de-afiliados-se-consolida-como-pilar-estrategico-para-marcas-na-copa-do-mundo-2026\/","title":{"rendered":"Partneri\u0173 rinkodara konsoliduojasi kaip strateginis preki\u0173 \u017eenkl\u0173 ramstis 2026 m. pasaulio \u010dempionate"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Art\u0117jant 2026 m. pasaulio \u010dempionatui, prek\u0117s \u017eenklai susiduria su i\u0161\u0161\u016bkiu paversti pasaulin\u012f d\u0117mes\u012f veiksmingais pirkimo sprendimais, o filial\u0173 rinkodara tampa labai konvertuojan\u010diu keliu\u00a0<strong>Partneri\u0173 \u017evalgyba<\/strong>, nuo Rakuten Advertising, pirmaujan\u010dio pasaulinio filialo ir veiklos rinkodaros tinklo, iki,\u00a0<strong>51% vartotoj\u0173 jau pasitiki \u0161iais\u00a0<\/strong><em><strong>nuorodos\u00a0<\/strong><\/em><strong>nor\u0117dami \u012fsigyti produkt\u0173<\/strong>, kuri pozicionuoja strategij\u0105 kaip nepakei\u010diam\u0105 vartotoj\u0173 patirties s\u0105junginink\u0105 visame pasaulyje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160\u012f pasitik\u0117jim\u0105 pirmiausia skatina finansini\u0173 prana\u0161um\u0173 ir techninio patikimumo paie\u0161ka. Remiantis apklausa,<strong>\u00a0prieiga prie i\u0161skirtini\u0173 nuolaid\u0173 ar kupon\u0173 motyvuoja 33% pirkimus, o pasitik\u0117jimas influencerio nuomone ir i\u0161samaus turinio, pvz., Test\u0173 ir palyginim\u0173, buvimas sudaro 23% visuomen\u0117s pirmenyb\u0119 kiekvienam.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c\u0160io b\u016bdo s\u0117km\u0117 kitam svarbiam sporto renginiui daugiausia yra pardavimo proceso humanizavimas ir pernelyg nu\u0161lifuotos tradicin\u0117s reklamos, kuri nebepatinka pirk\u0117jams, pab\u0117gimas\u201d, - sako Solomonas Araujo, Rakuten Advertising Brazilijoje viceprezidentas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apklausa atskleid\u017eia, kad skaidrumas yra lemiamas ventiliatoriaus saugumo veiksnys,\u00a0<strong>su 56% respondent\u0173, teigian\u010di\u0173, kad labiau pasitiki turiniu, kai jis yra s\u0105\u017einingas ir atvirai pateikia tiek produkt\u0173 privalumus, tiek tr\u016bkumus.\u00a0<\/strong>Prie to prisideda ir realizmo tro\u0161kimas - stipri tendencija, kadangi\u00a0<strong>51% vartotojai nori matyti element\u0105, naudojam\u0105 realiame kasdieniame kontekste, o ne studijos k\u016briniuose.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIntegruodamos filial\u0173 rinkodar\u0105 su \u0161ios progos patirtimi, \u012fmon\u0117s gali pasi\u016blyti daug turtingesn\u0119 ir konsultacingesn\u0119 pirkimo kelion\u0119. Ventiliatorius, kuris siekia \u012frengti namus ar \u012fsigyti oficiali\u0173 daikt\u0173, turinio k\u016br\u0117jams randa kokyb\u0117s filtr\u0105, patvirtinant\u012f investicijas per tikrus vertinimus ir praktines demonstracijas. pagal \u0161\u012f scenarij\u0173 prek\u0117s \u017eenklai, teikiantys pirmenyb\u0119 tikros vert\u0117s ir skaidrumo pristatymui, o ne produkt\u0173 savyb\u0117ms, tur\u0117s strategin\u012f prana\u0161um\u0105 laim\u0117ti ne tik paspaudim\u0105, bet ir gerb\u0117jo lojalum\u0105 2026 m.\u201d, - daro i\u0161vad\u0105 vadovas.<\/p>","protected":false},"excerpt":{"rendered":"<p>Com a proximidade da Copa do Mundo de 2026, as marcas enfrentam o desafio de converter a aten\u00e7\u00e3o global em decis\u00f5es de compra efetivas, encontrando no marketing de afiliados um [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":84002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,34],"tags":[43,53,79],"class_list":["post-97124","post","type-post","status-publish","format-standard","has-post-thumbnail","category-noticias","category-pesquisas","tag-e-commerce","tag-noticias","tag-pesquisas"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/posts\/97124","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/comments?post=97124"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/posts\/97124\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/media\/84002"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/media?parent=97124"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/categories?post=97124"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lt\/wp-json\/wp\/v2\/tags?post=97124"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}