Ar lielu ap\u0146\u0113m\u012bbu un pl\u0101no\u0161anu ir iesp\u0113jams palielin\u0101t pe\u013c\u0146u pat kr\u012bzes laik\u0101 Neskatoties uz politisko un ekonomisko scen\u0101riju Braz\u012blij\u0101, apvienojum\u0101 ar p\u0113cpand\u0113miju, Braz\u012blijas uz\u0146\u0113m\u0113js ir iztur\u012bgs Saska\u0146\u0101 ar Uz\u0146\u0113mumu kartes bi\u013cetenu 2022. gad\u0101 valsts sasniedza rekordlielu uz\u0146\u0113mumu atv\u0113r\u0161anu, ar mikrouz\u0146\u0113mumiem un MEI. Gada pirmajos \u010detros m\u0113ne\u0161os rad\u0101s 1,3 miljoni jaunu uz\u0146\u0113mumu.<\/p>\n\n\n\n
Tiem, kas str\u0101d\u0101 e-komercij\u0101, p\u0101rdo\u0161anas apjomi \u0161ogad uzr\u0101d\u012bja kritumu p\u0113c boom<\/em> braz\u012blijas Elektronisk\u0101s komercijas asoci\u0101cijas (ABComm) p\u0113t\u012bjumi liecina, ka 2022. gada pirmaj\u0101 pus\u0113 bija v\u0113rojams pieaugums par 5%, kad tie\u0161saistes p\u0101rdo\u0161anai bija paredz\u0113ts vair\u0101k nek\u0101 6%.<\/p>\n\n\n\n \u0160aj\u0101 scen\u0101rij\u0101 tiem, kas str\u0101d\u0101 segment\u0101, ir j\u0101iegulda strat\u0113\u0123ij\u0101s, kuru m\u0113r\u0137is ir papla\u0161in\u0101\u0161an\u0101s \u0101rpus p\u0101rdo\u0161anas internet\u0101 Pla\u0161\u0101kas auditorijas mekl\u0113jumos, kuras m\u0113r\u0137is ir atrisin\u0101t pras\u012bbas da\u017e\u0101d\u0101s platform\u0101s Ir svar\u012bgi papla\u0161in\u0101t iesp\u0113jas, pievienojot e-komerciju fizisko veikalu, kiosku iepirk\u0161an\u0101s centros un tirgus laukumi<\/em>.<\/p>\n\n\n\n Vien\u012bbas, kas p\u0101rdod kl\u0101tien\u0113, sniedz iesp\u0113ju nov\u0113rt\u0113t produktu, p\u0101rbaud\u012bt materi\u0101lu un sazin\u0101ties ar preci pirms ieguld\u012bjuma veik\u0161anas. Da\u017e\u0101du ma\u0146u, piem\u0113ram, piesk\u0101riena, o\u017eas, dzirdes, redzes un pat gar\u0161as, stimul\u0113\u0161ana var main\u012bt iepirk\u0161an\u0101s pieredzi. Person\u012bgais kontakts ir viesm\u012bl\u012bg\u0101ks un palielina uz\u0146\u0113muma uzticam\u012bbu. Sarunas ar p\u0101rdev\u0113ju ir faktors, kas ietekm\u0113 klienta pirk\u0161anas ce\u013cu, t\u0101p\u0113c fiziskajiem veikaliem ir \u0161\u012b priek\u0161roc\u012bba.<\/p>\n\n\n\n Kad veikals ir uz ielas, ir iesp\u0113jams pied\u0101v\u0101t personaliz\u0113t\u0101ku pieredzi, koncentr\u0113joties uz produktu un klientu Bet kioskiem tirdzniec\u012bbas centros un tirdzniec\u012bbas centros ir ar\u012b t\u0101das pa\u0161as priek\u0161roc\u012bbas un nopeln\u012bt punktus praktiskuma pus\u0113, jo pat\u0113r\u0113t\u0101js var atrisin\u0101t citus jaut\u0101jumus taj\u0101 pa\u0161\u0101 vid\u0113.<\/p>\n\n\n\n O tirgus laukums<\/em>, savuk\u0101rt, ir biznesa modelis, kas rad\u012bja revol\u016bciju tie\u0161saistes mazumtirdzniec\u012bb\u0101, savienojot ar klientiem da\u017e\u0101dus mazumtirgot\u0101jus Saska\u0146\u0101 ar Ebit Nielsen aptauju, \u0161aj\u0101s sadarb\u012bbas vid\u0113s jau ir 78% l\u012bdzdal\u012bba e-komercij\u0101 Braz\u012blij\u0101 Turkl\u0101t \u0161is p\u0101rdo\u0161anas veids ir viens no pat\u0113r\u0113t\u0101ju iecien\u012bt\u0101kajiem.<\/p>\n\n\n\n Saska\u0146\u0101 ar Francijas uz\u0146\u0113muma Mirakl aptauju 86% braz\u012blie\u0161u identific\u0113 tirgus laukumi <\/em>k\u0101 visapmierino\u0161\u0101kais veids, k\u0101 veikt pirkumus tie\u0161saist\u0113 V\u0113l viena iesp\u0113ja uz\u0146\u0113m\u0113jam ieg\u016bt sp\u0113ku un iet t\u0101l\u0101k par tradicion\u0101lo e-komercijas IO apvienojot visda\u017e\u0101d\u0101k\u0101s iesp\u0113jas j\u016bsu biznesam.<\/p>","protected":false},"excerpt":{"rendered":" Com muita determina\u00e7\u00e3o e planejamento, \u00e9 poss\u00edvel aumentar o lucro mesmo em tempos de crise. Apesar do cen\u00e1rio pol\u00edtico e econ\u00f4mico no Brasil, aliado ao p\u00f3s-pandemia, o empreendedor brasileiro se […]<\/p>\n","protected":false},"author":2,"featured_media":433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,36],"tags":[],"class_list":["post-432","post","type-post","status-publish","format-standard","has-post-thumbnail","category-artigos","category-dicas-artigos"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/posts\/432","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/comments?post=432"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/posts\/432\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/media\/433"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/media?parent=432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/categories?post=432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/lv\/wp-json\/wp\/v2\/tags?post=432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}