{"id":100242,"date":"2026-06-26T15:11:10","date_gmt":"2026-06-26T18:11:10","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/produto\/copywriting-volume-1-the-century-old-writing-method-most-coveted-in-the-american-market\/"},"modified":"2026-07-26T23:05:54","modified_gmt":"2026-07-27T02:05:54","slug":"copywriting-volume-1-the-century-old-writing-method-most-coveted-in-the-american-market","status":"publish","type":"product","link":"https:\/\/www.ecommerceupdate.com.br\/pl\/produto\/copywriting-volume-1-the-century-old-writing-method-most-coveted-in-the-american-market\/","title":{"rendered":"Copywriting \u2014 tom 1: Stuletnia metoda pisania najbardziej po\u017c\u0105dana na rynku ameryka\u0144skim"},"content":{"rendered":"<h1>Copywriting \u2014 tom 1: Metoda pisania na stulecie najbardziej po\u017c\u0105dana na rynku ameryka\u0144skim<\/h1>\n<p>(Copywriting \u2014 tom 1: Najbardziej po\u017c\u0105dana na rynku ameryka\u0144skim metoda pisania na stulecie)<\/p>\n<p>Ksi\u0105\u017cka prezentuje stuletni\u0105 metod\u0119 pisania, kt\u00f3ra cieszy si\u0119 najwi\u0119ksz\u0105 popularno\u015bci\u0105 na rynku ameryka\u0144skim. Jej misja jest prosta i skuteczna: pokaza\u0107 Ci, jak zwi\u0119kszy\u0107 si\u0142\u0119 komunikacji i nauczy\u0107 Ci\u0119 tworzenia wysoce przekonuj\u0105cych tekst\u00f3w zwi\u0119kszaj\u0105cych sprzeda\u017c.<\/p>\n<p>Autor zebra\u0142 najlepsze wyniki swoich studi\u00f3w i praktycznych do\u015bwiadcze\u0144 w wyj\u0105tkowej, dog\u0142\u0119bnej pracy. W rezultacie powsta\u0142a ksi\u0105\u017cka, kt\u00f3ra wyr\u00f3\u017cnia si\u0119 na tle zwyk\u0142ych portugalskich materia\u0142\u00f3w na temat copywritingu z trzech g\u0142\u00f3wnych powod\u00f3w:<\/p>\n<ul>\n<li>\n<p>G\u0119sty i kompleksowy<br \/>Zawieraj\u0105cy ponad 60 000 s\u0142\u00f3w, jest to prawdziwy podr\u0119cznik tworzenia przekonuj\u0105cej komunikacji. Wewn\u0105trz znajdziesz skr\u00f3con\u0105 histori\u0119 i praktyk\u0119 ponad stuletniego rozwoju pisania tekst\u00f3w sprzeda\u017cowych \u2013 praktyczny przewodnik, a nie podr\u0119cznik do szybkiego rozwi\u0105zania.<\/p>\n<\/li>\n<li>\n<p>Bogate w kontekst i przyk\u0142ady<br \/>Ksi\u0105\u017cka \u0142\u0105czy t\u0142o historyczne i r\u00f3\u017cne szko\u0142y copywritingu z instrukcj\u0105 techniczn\u0105. Zawiera liczne narracje, studia przypadk\u00f3w i cytaty, dzi\u0119ki czemu nauka jest konkretna i wci\u0105gaj\u0105ca. B\u0119dziesz uczy\u0107 si\u0119 prawdziwych tekst\u00f3w, kt\u00f3re wygenerowa\u0142y miliony dolar\u00f3w.<\/p>\n<\/li>\n<li>\n<p>Wi\u0119cej ni\u017c szablony \u2014 spos\u00f3b my\u015blenia<br \/>Czytelnicy opisuj\u0105 to jako odpowiednik dyplomu MBA z marketingu. Chocia\u017c wiele zasob\u00f3w ogranicza copywriting do formu\u0142, szablon\u00f3w lub list kontrolnych, ta praca idzie w drug\u0105 stron\u0119: uczy my\u015blenia, kt\u00f3re kryje si\u0119 za \u015bwietn\u0105 kopi\u0105, dzi\u0119ki czemu mo\u017cesz tworzy\u0107 oryginalne, skuteczne wiadomo\u015bci.<\/p>\n<\/li>\n<\/ul>\n<p>Przeczytaj od deski do deski, a nauczysz si\u0119 my\u015ble\u0107 jak copywriter. Nie b\u0119dziesz zale\u017cny od guru marketingu ani zmuszony do sprawdzania arkusza kalkulacyjnego z \u201cmentalnymi wyzwalaczami\u201d za ka\u017cdym razem, gdy b\u0119dziesz musia\u0142 napisa\u0107 artyku\u0142 sprzeda\u017cowy.<\/p>\n<p>Takie podej\u015bcie sprawia, \u017ce \u200b\u200bksi\u0105\u017cka naprawd\u0119 r\u00f3\u017cni si\u0119 od wi\u0119kszo\u015bci portugalskich tytu\u0142\u00f3w po\u015bwi\u0119conych tej tematyce. Je\u015bli chcesz udoskonali\u0107 swoje umiej\u0119tno\u015bci pisania przekonuj\u0105cego i zrozumie\u0107, co kryje si\u0119 za najwi\u0119kszymi sukcesami sprzeda\u017cowymi, jest to lektura obowi\u0105zkowa.<\/p>","protected":false},"excerpt":{"rendered":"<h1>Copywriting \u2014 tom 1: Najbardziej po\u017c\u0105dana na rynku ameryka\u0144skim metoda pisania na stulecie<\/h1>\n<p>(Tytu\u0142 zachowany w j\u0119zyku portugalskim)<\/p>\n<h2>Przegl\u0105d<\/h2>\n<p>Obszerny przewodnik po stuletniej metodzie copywritingu stosowanej na rynku ameryka\u0144skim, maj\u0105cy na celu nauczenie, jak zwi\u0119ksza\u0107 si\u0142\u0119 komunikacji i tworzy\u0107 wysoce przekonuj\u0105cy, skoncentrowany na sprzeda\u017cy tekst. Autor zbiera lata studi\u00f3w w jeden, niepowtarzalny tom.<\/p>\n<h2>Kluczowe funkcje<\/h2>\n<ul>\n<li>D\u0142ugie i szczeg\u00f3\u0142owe: ponad 60 000 s\u0142\u00f3w, stanowi\u0105ce praktyczny przewodnik po tworzeniu przekonuj\u0105cej komunikacji.<\/li>\n<li>Historyczno-techniczny: \u0142\u0105czy histori\u0119 i r\u00f3\u017cne szko\u0142y copywritingu z instrukcj\u0105 techniczn\u0105.<\/li>\n<li>Bogato ilustrowane: zawiera narracje, studia przypadk\u00f3w i cytaty \u2014 przyk\u0142ady tekst\u00f3w, kt\u00f3re wygenerowa\u0142y miliony dolar\u00f3w.<\/li>\n<li>Praktyczna zmiana sposobu my\u015blenia: ma na celu nauczenie czytelnik\u00f3w my\u015blenia jak copywriterzy, a nie polegania na formu\u0142ach, szablonach lub \u201cguru\u201d marketingu.\u201d<\/li>\n<li>Percepcja czytelnika: opisywana przez czytelnik\u00f3w jako por\u00f3wnywalna z dyplomem MBA w marketingu.<\/li>\n<\/ul>\n<h2>Dla kogo to jest<\/h2>\n<ul>\n<li>Marketerzy, pisarze, w\u0142a\u015bciciele firm i wszyscy, kt\u00f3rzy chc\u0105 pisa\u0107 bardziej przekonuj\u0105ce teksty sprzeda\u017cowe, rezygnuj\u0105 z nich w zale\u017cno\u015bci od szablon\u00f3w foremek do ciastek lub w\u0142adz zewn\u0119trznych.<\/li>\n<\/ul>\n<h2>Dlaczego to si\u0119 wyr\u00f3\u017cnia<\/h2>\n<ul>\n<li>G\u0142\u0119boko\u015b\u0107 i szeroko\u015b\u0107 (nie tylko szablony).<\/li>\n<li>Perspektywa historyczna po\u0142\u0105czona z praktycznymi technikami i przyk\u0142adami ze \u015bwiata rzeczywistego.<\/li>\n<li>Zaprojektowana tak, aby mo\u017cna j\u0105 by\u0142o przeczyta\u0107 od pocz\u0105tku do ko\u0144ca, aby zbudowa\u0107 spos\u00f3b my\u015blenia prawdziwego copywritera.<\/li>\n<\/ul>\n<p>Przeczytaj j\u0105, aby zyska\u0107 uporz\u0105dkowane, oparte na wiedzy historycznej i zorientowane na praktyk\u0119 podej\u015bcie do pisania przekonuj\u0105cego.<\/p>","protected":false},"featured_media":100241,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_cat":[1623],"product_tag":[],"class_list":["post-100242","product","type-product","status-publish","has-post-thumbnail","product_cat-administracao-negocios-e-economia-ebooks-kindle","first","instock","shipping-taxable","product-type-external"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Copywriting \u2014 Volume 1: O M\u00e9todo Centen\u00e1rio de Escrita mais Cobi\u00e7ado do Mercado Americano(Title kept in Portuguese)OverviewA comprehensive guide to a century-old copywriting method used in the American market, designed to teach how to increase communication power and craft highly persuasive, sales-focused copy. 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Autor zebra\u0142 lata studi\u00f3w w jednym, unikalnym tomie.Najwa\u017cniejsze cechyD\u0142ugie i szczeg\u00f3\u0142owe: ponad 60 000 s\u0142\u00f3w, stanowi\u0105ce praktyczny przewodnik po tworzeniu komunikacji przekonuj\u0105cej.Technika historyczna: \u0142\u0105czy histori\u0119 i r\u00f3\u017cne szko\u0142y copywritingu z instrukcjami technicznymi.Bogato ilustrowane: zawiera narracje, studia przypadk\u00f3w i cytaty \u2014 przyk\u0142ady tekst\u00f3w, kt\u00f3re wygenerowa\u0142y miliony dolar\u00f3w.Praktyczna zmiana sposobu my\u015blenia: ma na celu nauczenie czytelnik\u00f3w my\u015blenia jak copywriterzy zamiast polega\u0107 na formu\u0142ach, szablonach lub marketingowych \u201cguruch\u201d. Percepcja czytelnika: opisywana przez czytelnik\u00f3w jako por\u00f3wnywalna z dyplomem MBA z marketingu. 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The author compiles years of study into a single, unique volume.Key featuresLengthy and in-depth: over 60,000 words, positioned as a practical guide to creating persuasive communications.Historical + technical: combines the history and different schools of copywriting with technical instruction.Richly illustrated: includes narratives, case studies, and quotes \u2014 examples of texts that generated millions of dollars.Practical mindset change: aims to teach readers to think like copywriters rather than rely on formulas, templates, or marketing \u201cgurus.\u201dReader perception: described by readers as comparable to an MBA in marketing.Who it\u2019s forMarketers, writers, business owners, and anyone who wants to write more persuasive sales copy and stop depending on cookie-cutter templates or external authorities.Why it stands outDepth and breadth (not just templates).Historical perspective blended with hands-on techniques and real-world examples.Designed to be read start-to-finish to 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18:46:14","breadcrumb_settings":null,"limit_modified_date":false,"reviewed_by":null,"ai":null,"created":"2026-06-26 18:11:12","updated":"2026-07-27 02:07:44"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.ecommerceupdate.com.br\/pl\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.ecommerceupdate.com.br\/pl\/loja\/\" title=\"Loja\">Loja<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.ecommerceupdate.com.br\/pl\/categoria-produto\/loja-kindle\/\" title=\"Loja Kindle\">Loja Kindle<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.ecommerceupdate.com.br\/pl\/categoria-produto\/loja-kindle\/ebooks-kindle\/\" title=\"eBooks Kindle\">eBooks 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