Mu gihe Carnival yegereje, abantu benshi bitabira ibirori babona amaduka yo kuri interineti nk'ubundi buryo bwo kugura imyambaro, gukora reservation muri hoteli, cyangwa se kugura amatike yo kwishimira impera z'iminsi mikuru miremire. Dukurikije ubushakashatsi bwakozwe n'Ishyirahamwe ry'Ubucuruzi bw'Ibicuruzwa, Serivisi n'Ubukerarugendo (CNC), uyu munsi mukuru witezweho kwinjiza amafaranga arenga miliyari 12 z'amadorari y'Amerika, kandi iki cyegeranyo nigishyirwa mu bikorwa, ibikorwa by'ubukungu bijyanye n'icyo gihe bizagera ku mubare w'imari urenze 2.1% ugereranije n'uwo mu 2024.
Muri iki gipimo, amasosiyete agomba kumenya ibyago byo kuba uburiganya muri iki gihe, kuko umubare w'ibikorwa by'imari wiyongera cyane kandi wongera amahirwe menshi yo guhomba amafaranga menshi. Kugira ngo dukemure ibi bibazo, ni ngombwa gushyiraho ingamba zo kunoza no koroshya ibikorwa by'imari, kugira ngo kugenzura amafaranga yishyurwa n'ayakiriwe bigerweho kandi abakiriya bagire uburambe bworoshye, bufite intego, kandi, ikirenze byose, mu guhaha mu rugendo rwo kugura. Ubundi bushakashatsi bwakozwe na ClearSale bwagaragaje ko, mu 2024, byagaragaye ko abajura bashobora kungukira kugeza kuri miliyoni 10.6 z'amadolari y'Amerika bivuye mu buriganya bwo kuri interineti. Ibi bigaragaza ko, muri uyu mwaka, umuburo ukwiye gushimangirwa.
Hashyizweho uburyo butandukanye bwo gufasha abanyamwuga atari muri iki gihe cy'umwaka gusa, ahubwo no mu gihe cyose cy'ibikorwa by'aba ba rwiyemezamirimo. Urugero rw'ingenzi rw'ibi ni byo gutunganya uburyo bwo kwishyura, byemerera guhuza uburyo bwose bwo kwishyura muri buri kigo mu buryo bumwe. Ubu buryo butanga ingaruka nziza ku rugendo rwo kugura, cyane cyane mu gukorana ubwenge no mu buryo buhuriweho kugira ngo hamenyekane kandi hakumirwe imyitwarire iteye amakenga yo kugura.
Ishyirwa mu bikorwa ryayo ryemerera gukora urutonde rw'abakoresha babigenewe, bifasha kumenya no kugabanya ibyago by'ibikorwa by'uburiganya binyuze mu guhagarika kwishyura kw'abakoresha runaka no kwemerera kwishyura bivuye ahantu hizewe, bikuraho gukenera gusuzuma no kwemeza ko abacuruzi bashobora guhindura uburyo bwabo bwo kwishyura. Byongeye kandi, gutegura uburyo bwo kwishyura bituma habaho no gucunga amategeko yihuta y'ibikorwa ahuzwa na buri buryo bw'ubucuruzi, bifasha kugabanya amafaranga asubizwa n'ikiguzi cy'imikorere.
Nk’uko bivugwa na Walter Campos, Umuyobozi Mukuru wa Yuno, urubuga ruyoboye ku isi rwo gutegura uburyo bwo kwishyura, ikoreshwa ry’iri koranabuhanga mu birori bya Carnival rishobora guhindura ibintu ku bacuruzi, abacuruzi n’abatanga serivisi. Umuyobozi mukuru ashimangira ati: “Ikoranabuhanga nk’iri ryemerera amasosiyete kugenzura neza ingamba z’umutekano w’imikorere no gutegura abafatanyabikorwa batandukanye mu gukumira uburiganya, bakareba ko bongera igipimo cy’ihindagurika ry’amafaranga yabo mu gihe bagabanya ibyago mu gihe cyo gucuruza.”.
Ku bw'amahirwe, ubunararibonye twakuye mu binyamakuru bya Carnival byabanje butuma dushobora gushora imari no gukoresha ayo mahirwe mu buryo bworoshye, bworoshye, kandi mu buryo bwihariye. Ntibirashoboka kwemeza ko uburiganya buzavaho cyangwa bukagabanuka mu gihe gito, ariko ikoreshwa ry'ikoranabuhanga nko gutegura uburyo bwo kwishyura ritanga ubushobozi bwose bwo gukumira ubu buriganya bwinshi mu gihe cy'ingenzi cyo kugurisha kuri interineti.
