{"id":86292,"date":"2025-08-14T15:25:19","date_gmt":"2025-08-14T18:25:19","guid":{"rendered":"https:\/\/www.ecommerceupdate.org\/?p=86292"},"modified":"2025-08-14T15:25:20","modified_gmt":"2025-08-14T18:25:20","slug":"lgpd-completa-sete-anos-entre-avancos-e-desafios","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/sk\/lgpd-completa-sete-anos-entre-avancos-e-desafios\/","title":{"rendered":"LGPD absolvuje sedem rokov: medzi pokrokmi a v\u00fdzvami"},"content":{"rendered":"<p>Vo \u0161tvrtok (14) sa v\u0161eobecn\u00fd z\u00e1kon o ochrane \u00fadajov (LGPD) kon\u010d\u00ed sedem rokov od jeho sankcionovania. Legislat\u00edva schv\u00e1len\u00e1 v roku 2018 predstavuje prelom v konsolid\u00e1cii z\u00e1kladn\u00fdch pr\u00e1v v braz\u00edlskom digit\u00e1lnom prostred\u00ed, pri\u010dom zabezpe\u010duje s\u00fakromie, slobodu a ochranu osobn\u00fdch \u00fadajov ob\u010danov.<\/p>\n\n\n\n<p>Od nadobudnutia \u00fa\u010dinnosti LGPD upravuje sprac\u00favanie osobn\u00fdch \u00fadajov vr\u00e1tane citliv\u00fdch inform\u00e1ci\u00ed, ako je rasov\u00fd p\u00f4vod, ideologick\u00e9 presved\u010denie a biometrick\u00e9 \u00fadaje, pri\u010dom ur\u010duje, ako by tieto \u00fadaje mali zhroma\u017e\u010fova\u0165, uchov\u00e1va\u0165 a pou\u017e\u00edva\u0165 spolo\u010dnosti, verejn\u00e9 org\u00e1ny a organiz\u00e1cie.&nbsp;<\/p>\n\n\n\n<p>Pod\u013ea toho, \u017ee&nbsp;<em>Spr\u00e1va panelu LGPD na s\u00fadoch<\/em>, ktor\u00e9 pripravilo Centrum pre pr\u00e1vo, internet a spolo\u010dnos\u0165 (Cedis-IDP) v partnerstve so spolo\u010dnos\u0165ou Jusbrasil a s podporou Rozvojov\u00e9ho programu OSN (UNDP Braz\u00edlia), do\u0161lo k v\u00fdrazn\u00e9mu n\u00e1rastu po\u010dtu s\u00fadnych rozhodnut\u00ed, ktor\u00e9 spom\u00ednaj\u00fa LGPD Medzi okt\u00f3brom 2023 a okt\u00f3brom 2024 bolo identifikovan\u00fdch 15 921 rozhodnut\u00ed, ktor\u00e9 citovali legislat\u00edvu, \u010do predstavuje n\u00e1rast o 112% v porovnan\u00ed s rovnak\u00fdm obdob\u00edm predch\u00e1dzaj\u00faceho roka, ke\u010f bolo zaregistrovan\u00fdch 7 503 rozhodnut\u00ed.&nbsp;<\/p>\n\n\n\n<p>\u00da\u010dinn\u00e9 uplat\u0148ovanie sankci\u00ed ustanoven\u00fdch v z\u00e1kone sa za\u010dalo v auguste 2021, po prechodnom obdob\u00ed, ktor\u00e9 sa za\u010dalo v roku 2020. Odvtedy N\u00e1rodn\u00fd \u00farad na ochranu \u00fadajov (ANPD), zodpovedn\u00fd za doh\u013ead nad dodr\u017eiavan\u00edm normy, kon\u00e1 strategicky.<\/p>\n\n\n\n<p>So zr\u00fdchlen\u00fdm pokrokom technol\u00f3gi\u00ed a umelej inteligencie sa v\u00fdzvy na ochranu \u00fadajov stali e\u0161te zlo\u017eitej\u0161\u00edmi. Probl\u00e9my ako s\u00fahlas s pou\u017e\u00edvan\u00edm inform\u00e1ci\u00ed pri \u0161kolen\u00ed algoritmov, vysvetlite\u013enos\u0165 automatizovan\u00fdch rozhodnut\u00ed a uplat\u0148ovanie princ\u00edpov minimaliz\u00e1cie a informa\u010dnej bezpe\u010dnosti sa stali \u00fastredn\u00fdm bodom neust\u00e1lej primeranosti LGPD.<\/p>\n\n\n\n<p>Koncept&nbsp;<em>s\u00fakromie pod\u013ea n\u00e1vrhu<\/em>&nbsp;, alebo s\u00fakromie od po\u010datia, z\u00edskava v tomto scen\u00e1ri v\u00fdznam, \u010do vy\u017eaduje, aby organiz\u00e1cie prijali prevent\u00edvne opatrenia na ochranu \u00fadajov od za\u010diatku v\u00fdvoja produktov a slu\u017eieb.<\/p>\n\n\n\n<p>Pre pr\u00e1vnika a profesora pr\u00e1va na Itaperuna University Center, Dr. Raya Santos, d\u00e1tum posil\u0148uje potrebu upevni\u0165 pevn\u00fa kult\u00faru re\u0161pektovania s\u00fakromia. \u201cKa\u017ed\u00e9 v\u00fdro\u010die LGPD pripom\u00edname, \u017ee nejde len o pr\u00e1vnu normu, ale o neust\u00e1le budovanie kult\u00fary re\u0161pektovania s\u00fakromia\u201d, pod\u013ea nej z\u00e1kon vznik\u00e1 ako odpove\u010f na soci\u00e1lne a technologick\u00e9 transform\u00e1cie, ktor\u00e9 ovplyv\u0148uj\u00fa sp\u00f4sob, ak\u00fdm sa s \u00fadajmi zaobch\u00e1dza a ako sa zdie\u013eaj\u00fa.\u201c LGPD sa in\u0161pirovala medzin\u00e1rodnou legislat\u00edvou, ako je GDPR Eur\u00f3pskej \u00fanie, ale prisp\u00f4sobila sa braz\u00edlskej realite, \u010do predstavuje v\u00fdznamn\u00fd pokrok v ochrane pr\u00e1v jednotlivca.\u201d<\/p>\n\n\n\n<p>S pokrokom umelej inteligencie Dr Rayla Santos hodnot\u00ed, \u017ee uplat\u0148ovanie princ\u00edpov LGPD, ako je informovan\u00fd s\u00fahlas, minimaliz\u00e1cia \u00fadajov a transparentnos\u0165 algoritmov, je \u010doraz naliehavej\u0161ie. Poukazuje na to, \u017ee spolo\u010dnosti a v\u00fdvoj\u00e1ri by mali prija\u0165 etick\u00e9 postupy pri pou\u017e\u00edvan\u00ed \u00fadajov na \u0161kolenie automatizovan\u00fdch syst\u00e9mov, \u010d\u00edm sa zabezpe\u010d\u00ed jasnos\u0165 zaobch\u00e1dzania s osobn\u00fdmi inform\u00e1ciami. Expert tie\u017e poukazuje na potrebu spr\u00e1vneho riadenia \u00fadajov, pri\u010dom zd\u00f4raz\u0148uje, \u017ee legislat\u00edva vy\u017eaduje bezpe\u010dnostn\u00e9 opatrenia a osved\u010den\u00e9 postupy od navrhovania technol\u00f3gi\u00ed v s\u00falade so z\u00e1sadami osobn\u00fdch inform\u00e1ci\u00ed&nbsp;<em>s\u00fakromie pod\u013ea n\u00e1vrhu<\/em>&nbsp;e&nbsp;<em>s\u00fakromie v predvolenom nastaven\u00ed<\/em>.<\/p>\n\n\n\n<p>\u010eal\u0161\u00edm bodom, ktor\u00fd zd\u00f4raznil odborn\u00edk Afya Itaperunahs, je \u00faloha vzdel\u00e1vac\u00edch a v\u00fdskumn\u00fdch in\u0161tit\u00faci\u00ed pri \u0161kolen\u00ed odborn\u00edkov pripraven\u00fdch na v\u00fdzvy digit\u00e1lneho s\u00fakromia.\u201c Nesta\u010d\u00ed mechanicky aplikova\u0165 LGPD. Je potrebn\u00e9 pochopi\u0165 jeho princ\u00edpy a ducha.U\u010denie o ochrane \u00fadajov sa mus\u00ed roz\u0161\u00edri\u0165 nad r\u00e1mec z\u00e1kona a dosta\u0165 sa do oblast\u00ed ako informa\u010dn\u00e9 technol\u00f3gie, in\u017einierstvo a spolo\u010densk\u00e9 vedy\u201d, obhajuje.<\/p>\n\n\n\n<p>Pre nadch\u00e1dzaj\u00face roky z\u00edskavaj\u00fa na v\u00fdzname niektor\u00e9 trendy: in\u0161titucion\u00e1lne posilnenie ANPD, \u0161pecifick\u00e9 nariadenie o umelej inteligencii v dial\u00f3gu s LGPD, \u0161\u00edrenie kult\u00fary ochrany \u00fadajov v akademickom a podnikovom prostred\u00ed a \u0161kolenie \u0161pecialistov vy\u0161kolen\u00ed na rie\u0161enie nov\u00fdch scen\u00e1rov informa\u010dnej spolo\u010dnosti.<\/p>","protected":false},"excerpt":{"rendered":"<p>Nesta quinta-feira&nbsp; (14), a Lei Geral de Prote\u00e7\u00e3o de Dados (LGPD) completa sete&nbsp; anos desde que foi sancionada. Aprovada em 2018, a legisla\u00e7\u00e3o representa um divisor de \u00e1guas na consolida\u00e7\u00e3o dos direitos fundamentais no ambiente digital brasileiro, assegurando a privacidade, a liberdade e a prote\u00e7\u00e3o dos dados pessoais dos cidad\u00e3os. Desde que entrou em vigor, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":85477,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[39,31],"tags":[43,54,53],"class_list":{"0":"post-86292","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-legislacao","8":"category-noticias","9":"tag-e-commerce","10":"tag-legislacao","11":"tag-noticias"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/posts\/86292","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/comments?post=86292"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/posts\/86292\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/media\/85477"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/media?parent=86292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/categories?post=86292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sk\/wp-json\/wp\/v2\/tags?post=86292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}