{"id":594,"date":"2024-06-27T05:05:33","date_gmt":"2024-06-27T08:05:33","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=594"},"modified":"2024-06-27T05:05:34","modified_gmt":"2024-06-27T08:05:34","slug":"o-que-e-singles-day","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/sq\/o-que-e-singles-day\/","title":{"rendered":"\u00c7far\u00eb \u00ebsht\u00eb dita e beqarit?"},"content":{"rendered":"

P\u00ebrkufizimi:<\/strong><\/p>\n\n\n\n

Dita e Single, e njohur gjithashtu si \u201cDia dos Singles\u201d ose \u201cDouble 11\u201d, \u00ebsht\u00eb nj\u00eb ngjarje tregtare dhe nj\u00eb fest\u00eb e beqaris\u00eb q\u00eb zhvillohet \u00e7do vit m\u00eb 11 n\u00ebntor (11\/11). Me origjin\u00eb nga Kina, ajo \u00ebsht\u00eb b\u00ebr\u00eb ngjarja m\u00eb e madhe e tregtis\u00eb elektronike n\u00eb bot\u00eb, duke tejkaluar data si e Premtja e Zez\u00eb dhe e h\u00ebna Cyber p\u00ebr sa i p\u00ebrket v\u00ebllimit t\u00eb shitjeve.<\/p>\n\n\n\n

Origjina:<\/strong><\/p>\n\n\n\n

Dita e Beqarit u krijua n\u00eb 1993 nga student\u00ebt n\u00eb Universitetin Nanjing n\u00eb Kin\u00eb si nj\u00eb m\u00ebnyr\u00eb p\u00ebr t\u00eb festuar krenarin\u00eb e t\u00eb qenit beqar. Data 11\/11 u zgjodh sepse numri 1 p\u00ebrfaq\u00ebson vet\u00ebm nj\u00eb person dhe p\u00ebrs\u00ebritja e numrit thekson beqarin\u00eb.<\/p>\n\n\n\n

Evolucioni:<\/strong><\/p>\n\n\n\n

N\u00eb vitin 2009, gjigandi kinez i tregtis\u00eb elektronike Alibaba e ktheu Single's Day n\u00eb nj\u00eb ngjarje blerjesh n\u00eb internet, duke ofruar zbritje dhe promovime t\u00eb m\u00ebdha. Q\u00eb at\u00ebher\u00eb, ngjarja \u00ebsht\u00eb rritur n\u00eb m\u00ebnyr\u00eb eksponenciale, duke u b\u00ebr\u00eb nj\u00eb fenomen global i shitjeve.<\/p>\n\n\n\n

Karakteristikat kryesore:<\/strong><\/p>\n\n\n\n

1. Data: 11 N\u00ebntor (11\/11)<\/p>\n\n\n\n

2. Koh\u00ebzgjatja: Fillimisht 24 or\u00eb, por shum\u00eb kompani tani zgjasin promovimet p\u00ebr disa dit\u00eb<\/p>\n\n\n\n

3. Fokusi: Kryesisht tregtia elektronike, por p\u00ebrfshin edhe dyqane fizike<\/p>\n\n\n\n

4. Produktet: Shum\u00ebllojshm\u00ebri e gjer\u00eb, nga elektronika dhe moda te ushqimi dhe udh\u00ebtimi<\/p>\n\n\n\n

5. Zbritje: Oferta t\u00eb r\u00ebnd\u00ebsishme, shpesh q\u00eb tejkalojn\u00eb 50%<\/p>\n\n\n\n

6. Teknologjia: P\u00ebrdorimi intensiv i aplikacioneve celulare dhe platformave t\u00eb transmetimit p\u00ebr promovime<\/p>\n\n\n\n

7. Arg\u00ebtim: Shfaqje t\u00eb drejtp\u00ebrdrejta, transmetime t\u00eb famsh\u00ebm dhe ngjarje interaktive<\/p>\n\n\n\n

Ndikimi ekonomik:<\/strong><\/p>\n\n\n\n

Single's Day gjeneron miliarda dollar\u00eb n\u00eb shitje, me vet\u00ebm Alibaba q\u00eb raporton 74.1 miliard\u00eb dollar\u00eb n\u00eb shitje bruto t\u00eb mallrave n\u00eb vitin 2020. Ngjarja rrit ndjesh\u00ebm ekonomin\u00eb kineze dhe ndikon n\u00eb tendencat globale t\u00eb shitjes me pakic\u00eb.<\/p>\n\n\n\n

Zgjerimi global:<\/strong><\/p>\n\n\n\n

Edhe pse ende kryesisht nj\u00eb fenomen kinez, Dita e Beqarit ka fituar popullaritet n\u00eb vendet e tjera aziatike dhe ka filluar t\u00eb miratohet nga shit\u00ebsit nd\u00ebrkomb\u00ebtar\u00eb, ve\u00e7an\u00ebrisht ata me prani n\u00eb Azi.<\/p>\n\n\n\n

Kritika dhe polemika:<\/strong><\/p>\n\n\n\n

1. Konsumerizmi i tep\u00ebrt<\/p>\n\n\n\n

2. Shqet\u00ebsimet mjedisore p\u00ebr shkak t\u00eb rritjes s\u00eb paketimit dhe d\u00ebrgesave<\/p>\n\n\n\n

3. Presioni mbi logjistik\u00ebn dhe sistemet e shp\u00ebrndarjes<\/p>\n\n\n\n

4. Pyetje n\u00eb lidhje me v\u00ebrtet\u00ebsin\u00eb e disa zbritjeve<\/p>\n\n\n\n

Tendencat e ardhshme:<\/p>\n\n\n\n

1. Rritja e adoptimit nd\u00ebrkomb\u00ebtar<\/p>\n\n\n\n

2. Integrimi i teknologjive t\u00eb tilla si realiteti i shtuar dhe virtual<\/p>\n\n\n\n

3. Rritja e fokusit n\u00eb q\u00ebndrueshm\u00ebrin\u00eb dhe konsumin e nd\u00ebrgjegjsh\u00ebm<\/p>\n\n\n\n

4. Zgjatja e koh\u00ebzgjatjes s\u00eb ngjarjes p\u00ebr t\u00eb ulur presionin logjistik<\/p>\n\n\n\n

P\u00ebrfundim:<\/strong><\/p>\n\n\n\n

Dita e Single ka evoluar nga nj\u00eb fest\u00eb universitare e beqaris\u00eb n\u00eb nj\u00eb fenomen global t\u00eb tregtis\u00eb elektronike. Ndikimi i tij n\u00eb shitjet n\u00eb internet, sjelljen e konsumator\u00ebve dhe strategjit\u00eb e marketingut vazhdon t\u00eb rritet, duke e b\u00ebr\u00eb at\u00eb nj\u00eb ngjarje t\u00eb r\u00ebnd\u00ebsishme n\u00eb kalendarin global t\u00eb shitjes me pakic\u00eb.<\/p>","protected":false},"excerpt":{"rendered":"

Defini\u00e7\u00e3o: O Single’s Day, tamb\u00e9m conhecido como “Dia dos Solteiros” ou “Duplo 11”, \u00e9 um evento de compras e uma celebra\u00e7\u00e3o da solteirice que ocorre anualmente em 11 de novembro (11\/11). Originado na China, tornou-se o maior evento de com\u00e9rcio eletr\u00f4nico do mundo, superando datas como a Black Friday e a Cyber Monday em termos […]<\/p>\n","protected":false},"author":1,"featured_media":595,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,41],"tags":[],"class_list":{"0":"post-594","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artigos","8":"category-glossario"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts\/594","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/comments?post=594"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts\/594\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/media\/595"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/media?parent=594"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/categories?post=594"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/tags?post=594"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}