{"id":8205,"date":"2024-12-17T08:23:44","date_gmt":"2024-12-17T11:23:44","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=8205"},"modified":"2024-12-17T08:23:46","modified_gmt":"2024-12-17T11:23:46","slug":"planejamento-e-a-solucao-para-o-bom-aproveitamento-das-datas-sazonais-no-varejo-diz-especialista","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/sq\/planejamento-e-a-solucao-para-o-bom-aproveitamento-das-datas-sazonais-no-varejo-diz-especialista\/","title":{"rendered":"Planifikimi \u00ebsht\u00eb zgjidhja p\u00ebr p\u00ebrdorimin e mir\u00eb t\u00eb datave sezonale n\u00eb shitje me pakic\u00eb, thot\u00eb eksperti"},"content":{"rendered":"<p>Me afrimin e vitit t\u00eb ri fillon edhe cikli i datave p\u00ebrkujtimore q\u00eb l\u00ebvizin fluksin mujor t\u00eb konsumator\u00ebve n\u00eb shitje me pakic\u00eb. Nga janari, i sh\u00ebnuar nga rikthimi n\u00eb shkoll\u00eb deri n\u00eb dhjetor, me festivalet tipike t\u00eb sezonit, tregtia gjen m\u00ebnyra p\u00ebr t\u00eb qen\u00eb t\u00eb vet\u00ebdijsh\u00ebm p\u00ebr tendencat e momentit p\u00ebr t'u ofruar klient\u00ebve t\u00eb saj.<\/p>\n\n\n\n<p>Megjithat\u00eb, jo \u00e7do dat\u00eb p\u00ebrkujtimore mund t\u00eb p\u00ebrdoret nga t\u00eb gjitha llojet e tregtis\u00eb dhe k\u00ebtu vjen nevoja p\u00ebr nj\u00eb planifikim t\u00eb mir\u00eb. Kjo \u00ebsht\u00eb ajo q\u00eb thot\u00eb Roberto James, master n\u00eb psikologji dhe specialist i shitjes me pakic\u00eb: \u201cK\u00ebtu hyn kreativiteti dhe njohurit\u00eb e menaxherit tregtar, jo vet\u00ebm nga klientela, por edhe nga biznesi n\u00eb t\u00eb cilin\u201d operon.<\/p>\n\n\n\n<p>P\u00ebr specialistin, idealja \u00ebsht\u00eb t\u00eb b\u00ebj\u00eb nj\u00eb planifikim vjetor, duke menduar ngjarjet kryesore muaj pas muaji. N\u00eb k\u00ebt\u00eb m\u00ebnyr\u00eb, shpjegon ai, shit\u00ebsit me pakic\u00eb mund t\u00eb ken\u00eb nj\u00eb pamje gjith\u00ebp\u00ebrfshir\u00ebse t\u00eb periudhave me flukse shitjesh gjithnj\u00eb e m\u00eb t\u00eb vogla, duke u p\u00ebrgatitur p\u00ebr to.<\/p>\n\n\n\n<p>Planifikimi i detajuar dhe realist sjell disa p\u00ebrfitime jo vet\u00ebm p\u00ebr shit\u00ebsin, pasi blerja paraprake nga furnitor\u00ebt mund t\u00eb siguroj\u00eb \u00e7mime m\u00eb t\u00eb lira p\u00ebr konsumatorin p\u00ebrfundimtar, gj\u00eb q\u00eb rrit marzhet e negociatave. \u201cO shit\u00ebs me pakic\u00eb ka edhe nj\u00eb shkronj\u00eb n\u00eb m\u00ebng\u00eb, e cila \u00ebsht\u00eb t\u00eb jet\u00eb n\u00eb gjendje t\u00eb b\u00ebj\u00eb promovime p\u00ebr djegien e inventarit n\u00eb rastet e shitjeve n\u00ebn pritshm\u00ebrit\u00eb. Kush e kupton mir\u00eb vet\u00eb tregu mund t'i duket t\u00ebrheq\u00ebs p\u00ebr klient\u00ebt n\u00eb t\u00eb gjith\u00eb muajt e vitit. Rrota vazhdon t\u00eb rrotullohet edhe me shitjet n\u00ebn at\u00eb t\u00eb parashikuar\u201d, p\u00ebrfundon.<\/p>\n\n\n\n<p>Edhe n\u00eb koh\u00eb fluksesh t\u00eb m\u00ebdha klient\u00ebsh, si Krishtlindjet apo Dita e N\u00ebn\u00ebs, shit\u00ebsi me pakic\u00eb duhet t\u00eb organizohet n\u00eb m\u00ebnyr\u00eb q\u00eb pritshm\u00ebria p\u00ebr fitime t\u00eb larta t\u00eb mos kthehet n\u00eb humbje. \u201c\u00cbsht\u00eb mir\u00eb t\u00eb shmangni furnizimin e aksioneve me nj\u00eb sasi shum\u00eb t\u00eb lart\u00eb artikujsh tematik\u00eb dhe q\u00eb datohen sepse, pas k\u00ebsaj periudhe, ato do t\u00eb b\u00ebhen rr\u00ebnoja. Idealisht, nuk mungon asnj\u00ebher\u00eb produkti dhe, n\u00ebse lihet, kjo \u00ebsht\u00eb nj\u00eb shum\u00eb minimale p\u00ebr t'u shitur n\u00eb promovime pas festimeve\u201d, k\u00ebshillon Roberto.<\/p>\n\n\n\n<p>Nj\u00eb k\u00ebshill\u00eb tjet\u00ebr q\u00eb jep eksperti \u00ebsht\u00eb q\u00eb, kurdoher\u00eb q\u00eb \u00ebsht\u00eb e mundur, pika e shitjes t\u00eb dekorohet sipas dat\u00ebs festive n\u00eb fjal\u00eb. Mjediset t\u00ebrheqin m\u00eb shum\u00eb klient\u00eb, por \u00ebsht\u00eb e r\u00ebnd\u00ebsishme t\u00eb kemi kujdes. \u201cP\u00ebr shembull, k\u00ebng\u00ebt e karnavaleve, n\u00eb v\u00ebllime shum\u00eb t\u00eb larta, do t\u00eb ken\u00eb efektin e kund\u00ebrt me at\u00eb q\u00eb pritet, pasi ato mund t\u00eb kalojn\u00eb nj\u00eb ide trazirash dhe konfuzioni. Tashm\u00eb tregtit\u00eb q\u00eb synojn\u00eb f\u00ebmij\u00ebt, mund t\u00eb p\u00ebrdorin dhe abuzojn\u00eb me aktor\u00ebt e veshur me kostum t\u00eb personazheve t\u00eb momentit. E r\u00ebnd\u00ebsishme \u00ebsht\u00eb t\u00eb kesh sens t\u00eb mir\u00eb dhe p\u00ebrmbajtje\u201d.<\/p>\n\n\n\n<p>N\u00eb lidhje me shitjet n\u00ebp\u00ebrmjet tregtis\u00eb elektronike, Roberto thekson r\u00ebnd\u00ebsin\u00eb e p\u00ebrgatitjes p\u00ebr menaxhimin e krizave.\u201cSajtet q\u00eb bien p\u00ebr shkak t\u00eb sasis\u00eb s\u00eb aksesit dhe sh\u00ebrbimit ndaj klientit thyejn\u00eb besimin dhe rrisin ndjenj\u00ebn e pafuqis\u00eb nga ana e atyre q\u00eb blejn\u00eb online. Shihni faqen tuaj sikur t\u00eb ishte nj\u00eb dyqan dhe trajtojeni klientin n\u00eb m\u00ebnyr\u00eb q\u00eb ai t\u00eb mos pendohet q\u00eb ka b\u00ebr\u00eb biznes me ju\u201d.<\/p>","protected":false},"excerpt":{"rendered":"<p>Com o novo ano que se aproxima, inicia-se tamb\u00e9m o ciclo de datas comemorativas que movimentam o fluxo mensal de consumidores no varejo. De janeiro, marcado pela volta \u00e0s aulas nas escolas, at\u00e9 dezembro, com as festas t\u00edpicas da \u00e9poca, o com\u00e9rcio encontra formas de estar a par das tend\u00eancias do momento para oferecer aos [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8206,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,31],"tags":[68,43,53],"class_list":{"0":"post-8205","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-dicas","8":"category-noticias","9":"tag-dicas","10":"tag-e-commerce","11":"tag-noticias"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts\/8205","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/comments?post=8205"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts\/8205\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/media\/8206"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/media?parent=8205"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/categories?post=8205"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/tags?post=8205"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}