{"id":88942,"date":"2025-12-04T14:39:08","date_gmt":"2025-12-04T17:39:08","guid":{"rendered":"https:\/\/www.ecommerceupdate.org\/?p=88942"},"modified":"2025-12-04T14:39:09","modified_gmt":"2025-12-04T17:39:09","slug":"fraudes-transacionais-e-vazamentos-de-dados-sao-as-principais-ocorrencias-em-empresas-brasileiras-aponta-pesquisa-da-serasa-experian","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/sq\/fraudes-transacionais-e-vazamentos-de-dados-sao-as-principais-ocorrencias-em-empresas-brasileiras-aponta-pesquisa-da-serasa-experian\/","title":{"rendered":"Mashtrimi transaksional dhe rrjedhjet e t\u00eb dh\u00ebnave jan\u00eb dukurit\u00eb kryesore n\u00eb kompanit\u00eb braziliane, sipas nj\u00eb hulumtimi nga Serasa Experian"},"content":{"rendered":"

Mashtrimet q\u00eb godit\u00ebn m\u00eb shum\u00eb kompanit\u00eb braziliane vitin e fundit p\u00ebrfshijn\u00eb pagesa transaksionale (28,4%), rrjedhje t\u00eb dh\u00ebnash (26,8%) dhe mashtrime financiare (p\u00ebr shembull, kur mashtruesit k\u00ebrkojn\u00eb nj\u00eb pages\u00eb n\u00eb nj\u00eb llogari bankare mashtruese) (26,5%), sipas shkurtimi i korporat\u00ebs i Raportit t\u00eb Identitetit dhe Mashtrimit 2025, prodhuar nga Serasa Experian, i pari dhe m\u00eb i madhi i t\u00eb dh\u00ebnave n\u00eb Brazil. Ky skenar rrit ndjenj\u00ebn e urgjenc\u00ebs s\u00eb kompanive, duke i b\u00ebr\u00eb 58,5% prej tyre m\u00eb t\u00eb shqet\u00ebsuara p\u00ebr \u00e7do transaksion mund t\u00eb jet\u00eb nj\u00eb reflektim i \u00e7do transaksioni q\u00eb mund t\u00eb jet\u00eb nj\u00eb objektiv i der\u00ebs q\u00eb mund t\u00eb jet\u00eb nj\u00eb mashtrim. <\/p>\n\n\n\n

Vet\u00ebm n\u00eb gjysm\u00ebn e par\u00eb t\u00eb vitit 2025, Brazili regjistroi 6.9 milion\u00eb tentativa mashtrimi, sipas Treguesit t\u00eb P\u00ebrpjekjeve p\u00ebr Mashtrim t\u00eb Datatech. P\u00ebr t'iu p\u00ebrgjigjur k\u00ebtij mjedisi t\u00eb rreziksh\u00ebm, organizatat i kan\u00eb dh\u00ebn\u00eb p\u00ebrpar\u00ebsi parandalimit t\u00eb shtresave. Gjithashtu sipas raportit, 8 nga 10 kompani tashm\u00eb mb\u00ebshteten n\u00eb m\u00eb shum\u00eb se nj\u00eb mekaniz\u00ebm v\u00ebrtetimi, nj\u00eb indeks q\u00eb arrin n\u00eb 87.5% midis korporatave t\u00eb m\u00ebdha.<\/p>\n\n\n\n

Metodat m\u00eb tradicionale vazhdojn\u00eb t\u00eb mbizot\u00ebrojn\u00eb n\u00eb strategjit\u00eb e mbrojtjes: verifikimi i dokumenteve (51,6%) dhe analiza kadastrale (47,1%) jan\u00eb ende m\u00eb t\u00eb p\u00ebrdorurat. Megjithat\u00eb, zgjidhje t\u00eb tjera kan\u00eb fituar terren, si biometria e fytyr\u00ebs (29,1%) dhe analiza e pajisjes (25%). Sektori industrial, p\u00ebr shembull, udh\u00ebheq adoptimin e biometris\u00eb, me 42,3%. Konsistenca e vazhdueshme n\u00eb zgjedhjen e mekanizmave t\u00eb siguris\u00eb midis segmenteve t\u00eb ndryshme p\u00ebrforcon nj\u00eb l\u00ebvizje kolektive t\u00eb p\u00ebrshtatjes, edhe me shpejt\u00ebsi t\u00eb ndryshme.<\/p>\n\n\n\n

Sipas Drejtorit t\u00eb Autentifikimit dhe Parandalimit t\u00eb Mashtrimit, Rodrigo Sanchez, \u201cnj\u00eb biometrik\u00eb ka spikatur n\u00eb rregulloret m\u00eb t\u00eb fundit dhe, p\u00ebr shkak se tashm\u00eb \u00ebsht\u00eb pjes\u00eb e rutin\u00ebs braziliane t\u00eb konsumatorit, tenton t\u00eb adoptohet gjithnj\u00eb e m\u00eb shum\u00eb nga kompanit\u00eb si nj\u00eb element qendror n\u00eb identitetin strategjit\u00eb e verifikimit dhe luftimi i mashtrimit\u201d. Shihni m\u00eb posht\u00eb nj\u00eb grafik q\u00eb detajon mesataren komb\u00ebtare dhe vizionin sipas segmentit:<\/p>\n\n\n\n

\"Imazhi\"<\/figure>\n\n\n\n

\u201cKa nj\u00eb evolucion t\u00eb qart\u00eb n\u00eb t\u00eb kuptuarit se parandalimi i mashtrimit nuk \u00ebsht\u00eb nj\u00eb veprim i vet\u00ebm, por nj\u00eb strategji e integruar q\u00eb kombinon teknologjin\u00eb, t\u00eb dh\u00ebnat dhe p\u00ebrvoj\u00ebn e klientit. Ajo q\u00eb ne v\u00ebzhgojm\u00eb sot \u00ebsht\u00eb nj\u00eb l\u00ebvizje n\u00eb rritje drejt p\u00ebrdorimit t\u00eb burimeve t\u00eb shumta mbrojt\u00ebse, t\u00eb aplikuara n\u00eb m\u00ebnyr\u00eb inteligjente dhe t\u00eb p\u00ebrshtatura me realitetin e \u00e7do biznesi. K\u00ebto shtresa jan\u00eb t\u00eb orkestruara strategjikisht p\u00ebr t\u00eb siguruar ekuilibrin m\u00eb t\u00eb mir\u00eb midis siguris\u00eb dhe rrjedhshm\u00ebris\u00eb n\u00eb udh\u00ebtimin dixhital\u201d.<\/p>","protected":false},"excerpt":{"rendered":"

As fraudes que mais atingiram as empresas brasileiras no \u00faltimo ano envolvem pagamentos transacionais (28,4%), vazamentos de dados (26,8%) e fraudes financeiras, (por exemplo, quando fraudadores solicitam um pagamento para […]<\/p>\n","protected":false},"author":1,"featured_media":85540,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,34],"tags":[43,53,79],"class_list":["post-88942","post","type-post","status-publish","format-standard","has-post-thumbnail","category-noticias","category-pesquisas","tag-e-commerce","tag-noticias","tag-pesquisas"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts\/88942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/comments?post=88942"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/posts\/88942\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/media\/85540"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/media?parent=88942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/categories?post=88942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/sq\/wp-json\/wp\/v2\/tags?post=88942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}