{"id":13504,"date":"2025-04-17T16:00:36","date_gmt":"2025-04-17T19:00:36","guid":{"rendered":"https:\/\/www.ecommerceupdate.org\/?p=13504"},"modified":"2025-04-17T16:00:37","modified_gmt":"2025-04-17T19:00:37","slug":"whatsapp-no-brasil-uso-do-app-no-comercio-cresce-3047","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/vi\/whatsapp-no-brasil-uso-do-app-no-comercio-cresce-3047\/","title":{"rendered":"WhatsApp \u1edf Brazil: m\u1ee9c s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng trong th\u01b0\u01a1ng m\u1ea1i t\u0103ng 30,47%"},"content":{"rendered":"<p>WhatsApp \u0111\u00e3 \u0111\u0103ng k\u00fd t\u0103ng tr\u01b0\u1edfng 30.47% \u1edf Brazil khi \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng \u0111\u1ec3 trao \u0111\u1ed5i tin nh\u1eafn gi\u1eefa kh\u00e1ch h\u00e0ng v\u00e0 c\u00f4ng ty&nbsp;<em>Xu h\u01b0\u1edbng nh\u1eafn tin 2025<\/em>, \u0111\u01b0\u1ee3c t\u1ed5 ch\u1ee9c h\u00e0ng n\u0103m b\u1edfi Infobip, n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng \u0111\u00e1m m\u00e2y.Tr\u00ean to\u00e0n c\u1ea7u, xu h\u01b0\u1edbng s\u1eed d\u1ee5ng \u1ee9ng d\u1ee5ng \u0111\u1ec3 mua, b\u00e1n v\u00e0 quan h\u1ec7 ng\u01b0\u1eddi ti\u00eau d\u00f9ng th\u1eadm ch\u00ed c\u00f2n m\u1ea1nh m\u1ebd h\u01a1n, v\u1edbi m\u1ee9c t\u0103ng 53,8%.<\/p>\n\n\n\n<p>Nghi\u00ean c\u1ee9u, d\u1ef1a tr\u00ean h\u01a1n 530 t\u1ef7 t\u01b0\u01a1ng t\u00e1c k\u00eanh di \u0111\u1ed9ng tr\u00ean n\u1ec1n t\u1ea3ng c\u1ee7a Infobip tr\u00ean to\u00e0n th\u1ebf gi\u1edbi, ch\u1ec9 ra r\u1eb1ng Brazil n\u1eb1m trong s\u1ed1 c\u00e1c qu\u1ed1c gia ghi nh\u1eadn m\u1ee9c t\u0103ng tr\u01b0\u1edfng trao \u0111\u1ed5i tin nh\u1eafn nhi\u1ec1u nh\u1ea5t tr\u00ean t\u1ea5t c\u1ea3 c\u00e1c lo\u1ea1i n\u1ec1n t\u1ea3ng \u1edf M\u1ef9 Latinh.Vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c k\u00eanh k\u1ef9 thu\u1eadt s\u1ed1 \u0111\u1ec3 li\u00ean l\u1ea1c v\u1edbi kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y b\u1edfi c\u00e1c l\u0129nh v\u1ef1c nh\u01b0 Vi\u1ec5n th\u00f4ng, v\u1edbi m\u1ee9c t\u0103ng tr\u01b0\u1edfng 76%, Truy\u1ec1n th\u00f4ng v\u00e0 Gi\u1ea3i tr\u00ed, t\u0103ng g\u1ea5p 14 l\u1ea7n, T\u00e0i ch\u00ednh v\u00e0 Fintech, t\u0103ng 22%.<\/p>\n\n\n\n<p>M\u1ed9t v\u00ed d\u1ee5 v\u1ec1 hi\u1ec7u qu\u1ea3 v\u00e0 t\u00ednh th\u1ef1c ti\u1ec5n c\u1ee7a vi\u1ec7c s\u1eed d\u1ee5ng WhatsApp th\u01b0\u01a1ng m\u1ea1i \u1edf Brazil l\u00e0 c\u00f4ng ty Vai de Bus, b\u00e1n c\u00e1c kho\u1ea3n n\u1ea1p ti\u1ec1n v\u1eadn chuy\u1ec3n \u1edf m\u1ed9t s\u1ed1 th\u00e0nh ph\u1ed1.Th\u00f4ng qua WhatsApp Payments, t\u00ednh n\u0103ng Meta \u0111\u00e3 c\u00f3 Infobip l\u00e0 c\u00f4ng ty \u0111\u1ea7u ti\u00ean th\u1ef1c hi\u1ec7n t\u00edch h\u1ee3p k\u1ef9 thu\u1eadt v\u00e0 m\u1edf r\u1ed9ng t\u00ednh n\u0103ng trong n\u01b0\u1edbc, Vai de Bus \u0111\u00e3 t\u1ea1o ra tr\u1ea3i nghi\u1ec7m thanh to\u00e1n qua PIX b\u1edfi WhatsApp.V\u1edbi ch\u1ee9c n\u0103ng m\u1edbi n\u00e0y, 98% c\u1ee7a h\u00e0nh kh\u00e1ch \u0111\u00e3 ch\u1ecdn ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n n\u00e0y, v\u1edbi 85% l\u00e0 t\u1ef7 l\u1ec7 chuy\u1ec3n \u0111\u1ed5i cho c\u00e1c kho\u1ea3n thanh to\u00e1n trong mua h\u00e0ng c\u1ee7a \u1ee9ng d\u1ee5ng.&nbsp;<\/p>\n\n\n\n<p>Brazil l\u00e0 m\u1ed9t v\u00ed d\u1ee5 v\u1ec1 th\u00e0nh c\u00f4ng khi n\u00f3i \u0111\u1ebfn c\u00e1c c\u00f4ng c\u1ee5 ho\u1ea1t \u0111\u1ed9ng b\u1edfi WhatsApp do s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a \u1ee9ng d\u1ee5ng trong n\u01b0\u1edbc. \u201cD\u00e2n s\u1ed1 Brazil th\u01b0\u1eddng nhanh ch\u00f3ng tu\u00e2n th\u1ee7 c\u00e1c c\u00f4ng ngh\u1ec7 m\u1edbi v\u00e0 \u0111i\u1ec1u n\u00e0y l\u00e0m cho n\u01a1i n\u00e0y tr\u1edf th\u00e0nh m\u1ed9t n\u01a1i th\u00fa v\u1ecb cho nh\u1eefng \u0111\u1ed5i m\u1edbi.Ngo\u00e0i ra, Infobip c\u00f3 s\u1ee9 m\u1ec7nh gi\u00fap c\u00e1c c\u00f4ng ty c\u1ea3i thi\u1ec7n tr\u1ea3i nghi\u1ec7m c\u1ee7a ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ee7a h\u1ecd.L\u00e0m cho c\u00e1c giao d\u1ecbch nhanh nh\u1eb9n h\u01a1n, an to\u00e0n v\u00e0 thi\u1ebft th\u1ef1c h\u01a1n ph\u00f9 h\u1ee3p v\u1edbi m\u1ee5c ti\u00eau n\u00e0y v\u00e0 \u0111i\u1ec1u n\u00e0y l\u00e0m cho d\u00e2n s\u1ed1 mua nhi\u1ec1u h\u01a1n v\u1edbi s\u1ef1 h\u00e0i l\u00f2ng h\u01a1n v\u00e0 doanh nghi\u1ec7p \u0111\u00f3 ph\u00e1t tri\u1ec3n v\u00e0 c\u00f3 th\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c hi\u1ec7u su\u1ea5t v\u1edbi c\u00e1c nh\u00f3m c\u1ee7a h\u1ecd, v\u00ec chatbot c\u00f3 th\u1ec3 t\u01b0\u01a1ng t\u00e1c 100% trong qu\u00e1 tr\u00ecnh b\u00e1n d\u1ecbch v\u1ee5 n\u00e0y c\u1ee7a\u201d, \u0111\u1ed3ng qu\u1ea3n l\u00fd Cager Bunt.<\/p>\n\n\n\n<p>Ngo\u00e0i \u1ee9ng d\u1ee5ng h\u1ed9i tho\u1ea1i, Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o l\u00e0 m\u1ed9t c\u00f4ng ngh\u1ec7 m\u1edbi n\u1ed5i kh\u00e1c \u0111\u00e3 \u0111\u01b0\u1ee3c nh\u1ea5n m\u1ea1nh trong nh\u1eefng n\u0103m g\u1ea7n \u0111\u00e2y.\u201cNh\u1edd s\u1ef1 c\u1ea3i ti\u1ebfn c\u1ee7a t\u00ednh n\u0103ng n\u00e0y, th\u00e1ch th\u1ee9c kh\u00f4ng c\u00f2n l\u00e0 s\u1eed d\u1ee5ng n\u00f3 n\u1eefa, v\u00ec nhi\u1ec1u c\u00f4ng ty \u0111\u00e3 tham gia chatbot s\u1eed d\u1ee5ng AI, ch\u1eb3ng h\u1ea1n, m\u00e0 l\u00e0 \u00e1p d\u1ee5ng n\u00f3 theo c\u00e1ch t\u00edch h\u1ee3p cho c\u00e1c k\u00eanh truy\u1ec1n th\u00f4ng kh\u00e1c nhau \u0111\u1ec3 t\u1ea1o ra m\u1ed9t h\u00e0nh tr\u00ecnh mua s\u1eafm g\u1eafn k\u1ebft\u201d, Borges gi\u1ea3i th\u00edch.<\/p>\n\n\n\n<p>V\u1edbi s\u1ef1 ph\u1ed5 bi\u1ebfn c\u1ee7a chatbot, AI v\u00e0 c\u00e1c \u1ee9ng d\u1ee5ng nh\u1eafn tin, c\u00f3 m\u1ed9t s\u1ef1 t\u0103ng tr\u01b0\u1edfng kh\u00f4ng ng\u1eebng tr\u00ean th\u1ecb tr\u01b0\u1eddng tr\u1ea3i nghi\u1ec7m \u0111\u00e0m tho\u1ea1i.C\u00e1c \u1ee9ng d\u1ee5ng c\u00f4ng ngh\u1ec7 ng\u00e0y c\u00e0ng tr\u1edf n\u00ean tinh vi, v\u1edbi c\u00e1c c\u00f4ng ty \u0111ang t\u00ecm c\u00e1ch k\u1ebft h\u1ee3p ch\u00fang v\u00e0o t\u1ea5t c\u1ea3 c\u00e1c k\u00eanh s\u1eed d\u1ee5ng c\u1ee7a h\u1ecd.\u201cC\u00f3 m\u1ed9t s\u1ed1 k\u00eanh c\u00f3 s\u1eb5n cho kh\u00e1ch h\u00e0ng \u0111\u00e3 l\u00e0 m\u1ed9t th\u1ef1c t\u1ebf \u0111\u1ed1i v\u1edbi nhi\u1ec1u th\u01b0\u01a1ng hi\u1ec7u, nh\u01b0ng nh\u1eefng ng\u01b0\u1eddi n\u1ed5i b\u1eadt ch\u00ednh x\u00e1c l\u00e0 nh\u1eefng ng\u01b0\u1eddi c\u00f3 c\u00e1c k\u00eanh n\u00e0y \u0111\u01b0\u1ee3c \u0111\u1ed3ng b\u1ed9 h\u00f3a chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ec3 cung c\u1ea5p tr\u1ea3i nghi\u1ec7m li\u00ean t\u1ee5c, nh\u1ea5t qu\u00e1n v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng cao\u201d, k\u1ebft lu\u1eadn.&nbsp;<\/p>","protected":false},"excerpt":{"rendered":"<p>O WhatsApp registrou crescimento de 30,47% no Brasil quando usado para troca de mensagens entre clientes e empresas. O dado faz parte do relat\u00f3rio&nbsp;Messaging Trends 2025, realizado anualmente pela Infobip, plataforma de comunica\u00e7\u00f5es em nuvem. Globalmente, a tend\u00eancia de utilizar o aplicativo para compra, venda e relacionamento com o consumidor se mostra ainda mais forte, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":7613,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,34],"tags":[43,53,79],"class_list":{"0":"post-13504","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-noticias","8":"category-pesquisas","9":"tag-e-commerce","10":"tag-noticias","11":"tag-pesquisas"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/posts\/13504","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/comments?post=13504"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/posts\/13504\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/media\/7613"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/media?parent=13504"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/categories?post=13504"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/tags?post=13504"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}