\u0110\u1ec3 \u0111\u00e1nh d\u1ea5u th\u00e1ng 4 (1st), Zenvia, m\u1ed9t c\u00f4ng ty c\u00f4ng ngh\u1ec7 t\u1eadp trung v\u00e0o c\u00e1c gi\u1ea3i ph\u00e1p Tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o (AI) cho tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng (CX), li\u1ec7t k\u00ea n\u0103m l\u1eddi h\u1ee9a ph\u1ed5 bi\u1ebfn trong m\u1ed1i quan h\u1ec7 gi\u1eefa th\u01b0\u01a1ng hi\u1ec7u v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng, trong khi mong mu\u1ed1n, v\u1eabn kh\u00f4ng duy tr\u00ec \u0111\u01b0\u1ee3c ho\u1ea1t \u0111\u1ed9ng c\u1ee7a h\u1ea7u h\u1ebft c\u00e1c c\u00f4ng ty.<\/p>\n\n\n\n
C\u00e1c c\u1ee5m t\u1eeb l\u1eb7p \u0111i l\u1eb7p l\u1ea1i nh\u01b0 \u201cresolution in\u201d minutes ho\u1eb7c \u201cyou are our number 1\u201d priority ph\u1ea3n \u00e1nh m\u1ed9t l\u00fd t\u01b0\u1edfng v\u1ec1 tr\u1ea3i nghi\u1ec7m kh\u00f4ng ph\u1ea3i l\u00fac n\u00e0o c\u0169ng \u0111i k\u00e8m v\u1edbi s\u1ef1 ph\u1ee9c t\u1ea1p c\u1ee7a digital journeys.Theo Gilsinei Hansen, VP of Business, Marketing and Technology t\u1ea1i Zenvia, th\u00e1ch th\u1ee9c kh\u00f4ng n\u1eb1m \u1edf l\u1eddi h\u1ee9a, m\u00e0 \u1edf kh\u1ea3 n\u0103ng th\u1ef1c hi\u1ec7n n\u00f3 tr\u00ean quy m\u00f4 l\u1edbn.<\/p>\n\n\n\n
\u201cT\u1ed1c \u0111\u1ed9 v\u00e0 c\u00e1 nh\u00e2n h\u00f3a \u0111\u1ea7y h\u1ee9a h\u1eb9n th\u1eadt d\u1ec5 d\u00e0ng. Kh\u00f3 l\u00e0 duy tr\u00ec l\u1eddi h\u1ee9a \u1edf quy m\u00f4 l\u1edbn. Khi c\u00f4ng ty kh\u00f4ng t\u00edch h\u1ee3p d\u1eef li\u1ec7u v\u00e0 k\u00eanh, tr\u1ea3i nghi\u1ec7m s\u1ebd B\u1eca PH\u00c1 V\u1ee0 V\u00c0 kh\u00e1ch h\u00e0ng nh\u1eadn ra \u0111i\u1ec1u \u0111\u00f3 m\u1ed9t c\u00e1ch nhanh ch\u00f3ng. AI gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 n\u00e0y khi n\u00f3 k\u1ebft n\u1ed1i to\u00e0n b\u1ed9 h\u00e0nh tr\u00ecnh, kh\u00f4ng ch\u1ec9 d\u1ecbch v\u1ee5\u201d, \u00f4ng n\u00f3i.<\/p>\n\n\n\n
1-\u201cS\u1ef1 tham d\u1ef1 c\u1ee7a b\u1ea1n s\u1ebd \u0111\u01b0\u1ee3c gi\u1ea3i quy\u1ebft trong v\u00f2ng ch\u01b0a \u0111\u1ea7y 2 ph\u00fat\u201d<\/strong><\/p>\n\n\n\n Ngay c\u1ea3 v\u1edbi l\u1eddi h\u1ee9a v\u1ec1 s\u1ef1 nhanh nh\u1eb9n, ng\u01b0\u1eddi ti\u00eau d\u00f9ng v\u1eabn ph\u1ea3i \u0111\u1ed1i m\u1eb7t v\u1edbi h\u00e0ng \u0111\u1ee3i v\u00e0 chuy\u1ec3n giao. d\u1eef li\u1ec7u khi\u1ebfu n\u1ea1i \u1ede \u0111\u00e2y ch\u1ec9 ra r\u1eb1ng 40% khi\u1ebfu n\u1ea1i \u1edf Brazil li\u00ean quan \u0111\u1ebfn delay.In c\u00e1c k\u00eanh nh\u01b0 WhatsApp, n\u01a1i t\u1ef7 l\u1ec7 m\u1edf v\u01b0\u1ee3t qu\u00e1 90%, k\u1ef3 v\u1ecdng cho c\u00e1c ph\u1ea3n h\u1ed3i nhanh ch\u00f3ng v\u00e0 theo ng\u1eef c\u1ea3nh th\u1eadm ch\u00ed c\u00f2n cao h\u01a1n. V\u1edbi tr\u00ed tu\u1ec7 nh\u00e2n t\u1ea1o, v\u00e0,<\/strong> b\u1ea1n c\u00f3 th\u1ec3 h\u01b0\u1edbng kh\u00e1ch h\u00e0ng \u0111\u1ebfn gi\u1ea3i ph\u00e1p ph\u00f9 h\u1ee3p nhanh h\u01a1n v\u00e0 gi\u1ea3m th\u1eddi gian ph\u1ea3n h\u1ed3i. l\u1ee3i \u00edch l\u1edbn nh\u1ea5t khi AI xem x\u00e9t l\u1ecbch s\u1eed v\u00e0 b\u1ed1i c\u1ea3nh c\u1ee7a to\u00e0n b\u1ed9 h\u00e0nh tr\u00ecnh, kh\u00f4ng ch\u1ec9 li\u00ean h\u1ec7 b\u1ecb c\u00f4 l\u1eadp.<\/p>\n\n\n\n 2-\u201cCh\u00fang t\u00f4i \u1edf \u0111\u00e2y 24 gi\u1edd m\u1ed7i ng\u00e0y cho b\u1ea1n\u201d<\/strong><\/p>\n\n\n\n Availability 24\/7 \u0111\u00e3 l\u00e0 m\u1ee9c t\u1ed1i thi\u1ec3u m\u00e0 kh\u00e1ch h\u00e0ng mong \u0111\u1ee3i, nh\u01b0ng nhi\u1ec1u ho\u1ea1t \u0111\u1ed9ng v\u1eabn d\u1eebng ngo\u00e0i gi\u1edd l\u00e0m vi\u1ec7c.Theo Anatel, 25% c\u1ee7a c\u00e1c cu\u1ed9c g\u1ecdi x\u1ea3y ra v\u00e0o ban \u0111\u00eam ho\u1eb7c cu\u1ed1i tu\u1ea7n, v\u1edbi hi\u1ec7u qu\u1ea3 \u00edt h\u01a1n. Vi\u1ec7c s\u1eed d\u1ee5ng t\u1ef1 \u0111\u1ed9ng h\u00f3a <\/strong>n\u00f3 cho ph\u00e9p b\u1ea1n gi\u1eef cho h\u00e0nh tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng 24\/7, k\u00edch ho\u1ea1t c\u00e1c t\u00e1c nh\u00e2n c\u1ee7a con ng\u01b0\u1eddi ch\u1ec9 khi c\u1ea7n thi\u1ebft.<\/p>\n\n\n\n 3-\u201cCh\u00fang t\u00f4i s\u1ebd gi\u1ea3i quy\u1ebft v\u1ea5n \u0111\u1ec1 c\u1ee7a b\u1ea1n trong cu\u1ed9c tr\u00f2 chuy\u1ec7n\u201d \u0111\u1ea7u ti\u00ean\u201d<\/strong><\/p>\n\n\n\n \u0110\u1ed9 ph\u00e2n gi\u1ea3i trong l\u1ea7n ti\u1ebfp x\u00fac \u0111\u1ea7u ti\u00ean v\u1eabn l\u00e0 m\u1ed9t th\u00e1ch th\u1ee9c khi d\u1eef li\u1ec7u v\u00e0 l\u1ecbch s\u1eed kh\u00f4ng \u0111\u01b0\u1ee3c t\u1eadp trung.Ng\u01b0\u1eddi ti\u00eau d\u00f9ng c\u1ea7n l\u1eb7p l\u1ea1i th\u00f4ng tin, l\u00e0m t\u0103ng ma s\u00e1t. Kh\u1ea3o s\u00e1t c\u1ee7a B\u1ed9 C\u00f4ng Minas Gerais v\u00e0 FIPE ti\u1ebft l\u1ed9 r\u1eb1ng, trung b\u00ecnh, ng\u01b0\u1eddi Brazil th\u1ef1c hi\u1ec7n b\u1ed1n n\u1ed7 l\u1ef1c \u0111\u1ec3 c\u00f3 th\u1ec3 n\u00f3i chuy\u1ec7n v\u1edbi m\u1ed9t c\u00f4ng ty.Khi c\u00e1c th\u00f4ng tin kh\u00e1ch h\u00e0ng \u0111\u01b0\u1ee3c th\u1ed1ng nh\u1ea5t<\/strong>, vi\u1ec7c gi\u1ea3i quy\u1ebft nhu c\u1ea7u \u1edf l\u1ea7n t\u01b0\u01a1ng t\u00e1c \u0111\u1ea7u ti\u00ean v\u00e0 tr\u00e1nh ph\u1ea3i l\u00e0m l\u1ea1i s\u1ebd tr\u1edf n\u00ean kh\u1ea3 thi h\u01a1n.<\/p>\n\n\n\n 4-\u201c\u0110\u1ed9i ng\u0169 c\u1ee7a ch\u00fang t\u00f4i l\u00e0 100% s\u1eb5n s\u00e0ng gi\u00fap \u0111\u1ee1 b\u1ea1n\u201d<\/strong><\/p>\n\n\n\n S\u1ef1 sai l\u1ec7ch n\u1ed9i b\u1ed9 v\u00e0 kh\u1ed1i l\u01b0\u1ee3ng y\u00eau c\u1ea7u cao th\u01b0\u1eddng t\u1ea1o ra nh\u1eefng ph\u1ea3n h\u1ed3i kh\u00f4ng nh\u1ea5t qu\u00e1n. M\u1ed9t cu\u1ed9c kh\u1ea3o s\u00e1t c\u1ee7a Protest ch\u1ec9 ra r\u1eb1ng 28% ng\u01b0\u1eddi Brazil \u0111\u00e3 b\u00e1o c\u00e1o l\u1ed7i c\u1ee7a con ng\u01b0\u1eddi trong SAC. Vi\u1ec7c s\u1eed d\u1ee5ng AI c\u00f3 quy\u1ec1n truy c\u1eadp v\u00e0o c\u01a1 s\u1edf ki\u1ebfn th\u1ee9c<\/strong> gi\u00fap chu\u1ea9n h\u00f3a c\u00e1c ph\u1ea3n h\u1ed3i v\u00e0 h\u1ed7 tr\u1ee3 c\u00e1c nh\u00f3m nhi\u1ec1u h\u01a1n b\u1eb1ng c\u00e1ch gi\u1ea3m th\u1ea5t b\u1ea1i v\u00e0 t\u0103ng ch\u1ea5t l\u01b0\u1ee3ng.<\/p>\n\n\n\n 5-\u201cB\u1ea1n l\u00e0 \u01b0u ti\u00ean s\u1ed1 1\u201d c\u1ee7a ch\u00fang t\u00f4i\u201d<\/strong><\/p>\n\n\n\n \u0110\u1eb7t kh\u00e1ch h\u00e0ng v\u00e0o trung t\u00e2m c\u1ee7a ho\u1ea1t \u0111\u1ed9ng v\u1eabn c\u00f2n l\u00e0 v\u1ea5n \u0111\u1ec1 \u0111\u01b0\u1ee3c b\u00e0n t\u00e1n nhi\u1ec1u h\u01a1n l\u00e0 th\u1ef1c ti\u1ec5n \u1edf nhi\u1ec1u c\u00f4ng ty l\u1ecbch s\u1eed v\u00e0 h\u00e0nh vi c\u1ee7a kh\u00e1ch h\u00e0ng trong su\u1ed1t h\u00e0nh tr\u00ecnh<\/strong>, c\u00e1c c\u00f4ng ty c\u00f3 th\u1ec3 t\u00f9y ch\u1ec9nh c\u00e1c t\u01b0\u01a1ng t\u00e1c v\u00e0 l\u00e0m cho vi\u1ec7c giao ti\u1ebfp tr\u1edf n\u00ean ph\u00f9 h\u1ee3p h\u01a1n cho d\u00f9 trong \u01b0u \u0111\u00e3i, d\u1ecbch v\u1ee5 hay sau b\u00e1n h\u00e0ng.<\/p>","protected":false},"excerpt":{"rendered":" Para marcar o Dia da Mentira (1\u00ba de abril), a Zenvia, empresa de tecnologia focada em solu\u00e7\u00f5es de Intelig\u00eancia Artificial (IA) para a experi\u00eancia do cliente (CX), lista cinco promessas comuns no relacionamento entre marcas e consumidores que, embora desej\u00e1veis, ainda n\u00e3o se sustentam na opera\u00e7\u00e3o da maioria das empresas. Frases recorrentes como \u201cresolu\u00e7\u00e3o em […]<\/p>\n","protected":false},"author":1,"featured_media":86060,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[32,31],"tags":[68,43,53],"class_list":{"0":"post-94746","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-dicas","8":"category-noticias","9":"tag-dicas","10":"tag-e-commerce","11":"tag-noticias"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/posts\/94746","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/comments?post=94746"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/posts\/94746\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/media\/86060"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/media?parent=94746"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/categories?post=94746"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/vi\/wp-json\/wp\/v2\/tags?post=94746"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}