{"id":3381,"date":"2024-09-06T09:25:05","date_gmt":"2024-09-06T12:25:05","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=3381"},"modified":"2024-09-06T09:25:07","modified_gmt":"2024-09-06T12:25:07","slug":"startup-reduz-custo-por-clique-da-riachuelo-em-81-e-dobra-indice-de-qualidade-de-visitas-na-pagina-da-marca","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/zh\/startup-reduz-custo-por-clique-da-riachuelo-em-81-e-dobra-indice-de-qualidade-de-visitas-na-pagina-da-marca\/","title":{"rendered":"\u555f\u52d5\u53ef\u964d\u4f4e 81% \u4e2d Riachuelo \u7684\u6bcf\u6b21\u9ede\u64ca\u6210\u672c,\u4e26\u4f7f\u54c1\u724c\u9801\u9762\u4e0a\u7684\u8a2a\u554f\u54c1\u8cea\u6307\u6578\u7ffb\u500d"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u9019\u00a0<a href=\"https:\/\/www.brandmonitor.com.br\/\">\u54c1\u724c\u76e3\u63a7\u5668<\/a>, \u5c08\u9580\u5f9e\u4e8b\u6253\u64ca\u7db2\u8def\u74b0\u5883\u4e0d\u516c\u5e73\u7af6\u722d\u7684\u516c\u53f8,\u5728\u5df4\u897f\u6642\u5c1a\u754c\u9818\u5148\u516c\u53f8\u4e4b\u4e00 Riachuelo \u7684\u6578\u4f4d\u884c\u92b7\u4e4b\u65c5\u4e2d\u767c\u63ee\u4e86\u81f3\u95dc\u91cd\u8981\u7684\u4f5c\u7528\u3002\u900f\u904e\u54c1\u724c\u4fdd\u8b77\u63aa\u65bd,\u8a72\u516c\u53f8\u5be6\u73fe\u4e86\u6bcf\u6b21\u9ede\u64ca\u6210\u672c(CPC)\u964d\u4f4e81%,\u5373\u9ede\u64ca\u8d0a\u52a9\u5ee3\u544a\u7684\u5e73\u5747\u652f\u4ed8\u91d1\u984d,\u6b64\u5916\u9084\u63d0\u9ad8\u4e86\u9ede\u64ca\u7387132%(CTR)\u54c1\u724c\u7db2\u7ad9\u4e0a\u7684\u9ede\u64ca\u6b21\u6578\u8207\u5ee3\u544a\u89c0\u770b\u6b21\u6578\u4e4b\u9593\u7684\u95dc\u4fc2\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Media\u3002Monks \u662f\u4e00\u5bb6\u884c\u92b7\u3001\u5275\u610f\u548c\u6280\u8853\u9818\u57df\u7684\u7aef\u5230\u7aef\u89e3\u6c7a\u65b9\u6848\u516c\u53f8,\u8207 Riachuelo \u6b63\u5728\u5efa\u7acb\u5408\u4f5c\u5925\u4f34\u95dc\u4fc2,\u91cd\u9ede\u662f\u900f\u904e\u54c1\u724c\u61c9\u7528\u7a0b\u5f0f\u7372\u53d6\u65b0\u5ba2\u6236,\u4e26\u4e14\u5df2\u7d93\u91dd\u5c0d ROAS \u8f49\u63db\u548c\u6210\u9577\u8a2d\u8a08\u4e86\u6d3b\u52d5\u3002 BrandMonitor \u9762\u81e8\u7684\u6311\u6230\u662f\u5728\u8a72\u7b56\u7565\u4e2d\u589e\u52a0\u54c1\u724c\u4fdd\u8b77\u5c08\u696d\u77e5\u8b58,\u6d88\u9664 Riachuelo \u540d\u7a31\u7684\u6feb\u7528\u4e26\u964d\u4f4e\u54c1\u724c\u5dee\u7570\u7684\u6210\u672c\u3002.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u8fce\u63a5\u9019\u9805\u6311\u6230,BrandMonitor \u4f5c\u70ba\u5f37\u5927\u4e14\u5275\u65b0\u7684\u54c1\u724c\u4fdd\u8b77\u89e3\u6c7a\u65b9\u6848\u4ecb\u5165\u3002\u900f\u904e\u5176\u5148\u9032\u7684\u76e3\u63a7\u548c\u5206\u6790\u5e73\u53f0,\u9019\u5bb6\u65b0\u5275\u516c\u53f8\u70ba\u516c\u53f8\u63d0\u4f9b\u4e86\u6301\u7e8c\u3001\u8a73\u7d30\u7684\u54c1\u724c\u4f7f\u7528\u5831\u544a\u3002.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c\u300cbrandmonitor \u5718\u968a\u548c Media\u3002Monks \u5718\u968a\u4e4b\u9593\u7684\u6e9d\u901a\u5c0d\u65bc\u6211\u5011\u89c0\u5bdf\u5230\u7684\u7d50\u679c\u81f3\u95dc\u91cd\u8981\u3002\u6211\u5011\u7684\u76e3\u63a7\u5b9a\u671f\u5411\u5a92\u9ad4\u5718\u968a\u767c\u9001\u5831\u544a,\u6211\u5011\u4e00\u8d77\u5c0d\u6240\u7372\u5f97\u7684\u6578\u64da\u9032\u884c\u5206\u6790\u3002 BrandMonitor \u57f7\u884c\u9577\u517c\u5275\u8fa6\u4eba Diego Daminelli \u5f37\u8abf,\u96d6\u7136\u5a92\u9ad4\u5718\u968a\u4ee5\u6700\u4f73\u7e3e\u6548\u70ba\u76ee\u6a19\u512a\u5316\u4e86\u6d3b\u52d5,\u4f46\u6211\u5011\u7684\u5718\u968a\u8abf\u89e3\u4e86\u6d88\u9664 Riachuelo \u4fb5\u7565\u8005\u7684\u5354\u8b70\u3002.<br><br>\u6240\u53d6\u5f97\u7684\u6210\u679c\u662f\u986f\u8457\u7684\u3002\u9664\u4e86 Riachuelo \u9ede\u64ca\u7387 (CTR) \u63d0\u5347\u5c0e\u81f4\u6bcf\u6b21\u9ede\u64ca\u6210\u672c (CPC) \u986f\u8457\u964d\u4f4e(\u8868\u660e\u6240\u63a8\u5ee3\u7684\u6d3b\u52d5\u66f4\u52a0\u6709\u6548\u548c\u53c3\u8207)\u4e4b\u5916,\u5728\u77ed\u77ed\u4e94\u500b\u6708\u7684\u5408\u4f5c\u4e2d,\u9084\u51fa\u73fe\u4e86\u6295\u8cc7\u56de\u5831(ROAS)\u7684\u5207\u5be6\u6210\u9577,\u7a81\u986f\u4e86\u6240\u5be6\u65bd\u884c\u52d5\u7684\u6b63\u9762\u5f71\u97ff\u3002\u9019\u4e9b\u7d50\u679c\u589e\u5f37\u4e86 BrandMonitor \u6240\u63a1\u53d6\u63aa\u65bd\u7684\u6709\u6548\u6027\u53ca\u5176\u5c0d Riachuelo \u884c\u92b7\u7b56\u7565\u6210\u529f\u7684\u8ca2\u737b\u3002.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201c\u300c\u6bcf\u5929\u63a5\u6536 BrandMonitor \u5831\u544a\u5c0d\u65bc\u8996\u89ba\u5316\u6211\u5011\u8853\u8a9e\u7684\u4f7f\u7528\u81f3\u95dc\u91cd\u8981,\u5426\u5247\u6211\u5011\u770b\u4e0d\u5230\u9019\u4e00\u9ede\u3002\u6211\u5011\u7684\u6d3b\u52d5\u5df2\u7d93\u5728 Media\u3002Moonks Brazil \u548c BrandMonitor \u4e0a\u5c55\u793a\u4e86\u6210\u679c,\u6210\u70ba\u63d0\u5347\u6211\u5011\u7e3e\u6548\u7684\u6280\u8853\u3002\u9664\u4e86\u4fdd\u8b49\u964d\u4f4e\u6210\u672c\u7684\u89e3\u6c7a\u65b9\u6848\u4e4b\u5916,\u6211\u5011\u9084\u8a2d\u6cd5\u4ee5\u7121\u504f\u5dee\u7684\u65b9\u5f0f\u63a5\u89f8\u6211\u5011\u7684\u5ba2\u6236\u4e26\u4fdd\u8b77\u8cfc\u8cb7\u65c5\u7a0b\u548c\u6211\u5011\u7684\u54c1\u724c\u3002\u6211\u5011\u5c0d\u4e0b\u4e00\u500b\u7d50\u679c\u611f\u5230\u975e\u5e38\u9ad8\u8208\u548c\u7126\u616e,Riachuelo \u96fb\u5b50\u5546\u52d9\u4e3b\u7ba1 Marcia Bruno de Lima \u5ba3\u7a31\u3002.<br><br>\u6240\u53d6\u5f97\u7684\u6210\u679c\u5c55\u793a\u4e86\u54c1\u724c\u4fdd\u8b77\u5728\u6578\u4f4d\u9818\u57df\u7684\u529b\u91cf,\u4e26\u5f37\u8abf\u4e86\u7b56\u7565\u5925\u4f34\u95dc\u4fc2\u5728\u6700\u5927\u9650\u5ea6\u5730\u63d0\u9ad8\u884c\u92b7\u6d3b\u52d5\u7684\u7e3e\u6548\u548c\u6709\u6548\u6027\u65b9\u9762\u7684\u91cd\u8981\u6027\u3002\u9019\u500b\u6210\u529f\u7684\u6848\u4f8b\u8aaa\u660e\u4e86\u7a4d\u6975\u4e3b\u52d5\u3001\u6709\u91dd\u5c0d\u6027\u7684\u54c1\u724c\u4fdd\u8b77\u65b9\u6cd5\u5982\u4f55\u4e0d\u50c5\u53ef\u4ee5\u4fdd\u8b77\u54c1\u724c\u8aa0\u4fe1,\u800c\u4e14\u9084\u53ef\u4ee5\u63a8\u52d5\u9577\u671f\u696d\u52d9\u6210\u529f,BrandMonitor \u57f7\u884c\u9577\u517c\u5275\u8fa6\u4eba Diego Daminelli \u7e3d\u7d50\u9053\u3002.<\/p>","protected":false},"excerpt":{"rendered":"<p>A\u00a0BrandMonitor, empresa especializada no combate \u00e0 concorr\u00eancia desleal no ambiente online, desempenhou um papel crucial na jornada de marketing digital da Riachuelo, uma das principais empresas do setor de moda [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1974,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[38,49],"tags":[80,51,43],"class_list":["post-3381","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cases","category-diversos","tag-cases","tag-diversos","tag-e-commerce"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/posts\/3381","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/comments?post=3381"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/posts\/3381\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/media\/1974"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/media?parent=3381"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/categories?post=3381"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh\/wp-json\/wp\/v2\/tags?post=3381"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}