{"id":492,"date":"2024-06-25T19:08:51","date_gmt":"2024-06-25T22:08:51","guid":{"rendered":"https:\/\/www.ecommerceupdate.com.br\/?p=492"},"modified":"2024-06-25T19:08:52","modified_gmt":"2024-06-25T22:08:52","slug":"o-que-e-funil-de-vendas","status":"publish","type":"post","link":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/o-que-e-funil-de-vendas\/","title":{"rendered":"\u4ec0\u9ebc\u662f\u92b7\u552e\u6f0f\u6597?"},"content":{"rendered":"

\u7c21\u4ecb:<\/p>\n\n\n\n

\u92b7\u552e\u6f0f\u6597,\u4e5f\u7a31\u70ba\u8f49\u63db\u6f0f\u6597\u6216\u92b7\u552e\u7ba1\u9053,\u662f\u884c\u92b7\u548c\u92b7\u552e\u4e2d\u7684\u57fa\u672c\u6982\u5ff5\u3002\u5b83\u5728\u8996\u89ba\u4e0a\u4ee3\u8868\u4e86\u6f5b\u5728\u5ba2\u6236\u5f9e\u7b2c\u4e00\u6b21\u63a5\u89f8\u516c\u53f8\u6216\u7522\u54c1\u5230\u5be6\u73fe\u8cfc\u8cb7\u7684\u904e\u7a0b\u3002\u8a72\u6a21\u578b\u53ef\u5e6b\u52a9\u7d44\u7e54\u4e86\u89e3\u548c\u512a\u5316\u5ba2\u6236\u65c5\u7a0b,\u78ba\u5b9a\u6d41\u7a0b\u6bcf\u500b\u968e\u6bb5\u7684\u6539\u9032\u9ede\u548c\u8f49\u63db\u6a5f\u6703\u3002.<\/p>\n\n\n\n

1\u3002 \u5b9a\u7fa9\u8207\u6982\u5ff5:<\/strong><\/p>\n\n\n\n

\u92b7\u552e\u6f0f\u6597\u662f\u6f5b\u5728\u5ba2\u6236\u5f9e\u610f\u8b58\u5230\u7522\u54c1\u6216\u670d\u52d9\u7684\u90a3\u4e00\u523b\u5230\u5be6\u969b\u8cfc\u8cb7\u7684\u8def\u5f91\u7684\u96b1\u55bb\u8868\u793a\u3002\u4f7f\u7528\u6f0f\u6597\u5f62\u5f0f\u662f\u56e0\u70ba\u901a\u5e38,\u96a8\u8457\u4ed6\u5011\u7d93\u6b77\u5404\u500b\u968e\u6bb5,\u4eba\u6578\u6703\u6e1b\u5c11\u8cfc\u8cb7\u904e\u7a0b\u3002.<\/p>\n\n\n\n

2\u3002 \u92b7\u552e\u6f0f\u6597\u7684\u57fa\u672c\u7d50\u69cb:<\/strong><\/p>\n\n\n\n

2.1\u3002\u6f0f\u6597\u9802\u90e8(ToFu 0 \u6f0f\u6597\u9802\u90e8):<\/p>\n\n\n\n

2 \u8cac\u4efb\u611f:\u73fe\u968e\u6bb5\u7684\u76ee\u6a19\u662f\u5438\u5f15\u76e1\u53ef\u80fd\u591a\u7684\u6f5b\u5728\u5ba2\u6236\u7684\u6ce8\u610f\u3002.<\/p>\n\n\n\n

:\u5167\u5bb9\u884c\u92b7\u3001\u5ee3\u544a\u3001\u793e\u7fa4\u5a92\u9ad4\u3001\u641c\u5c0b\u5f15\u64ce\u512a\u5316\u3002.<\/p>\n\n\n\n

2.2\u3002\u6f0f\u6597\u4ecb\u8cea(MoFu 0 \u6f0f\u6597\u4e2d\u90e8):<\/p>\n\n\n\n

:\u9818\u5c0e\u8005\u958b\u59cb\u8a55\u4f30\u5e02\u5834\u4e0a\u53ef\u7528\u7684\u9078\u64c7\u3002.<\/p>\n\n\n\n

^\u7b56\u7565:\u96fb\u5b50\u90f5\u4ef6\u884c\u92b7\u3001\u7db2\u8def\u7814\u8a0e\u6703\u3001\u6848\u4f8b\u7814\u7a76\u3001\u7522\u54c1\u6f14\u793a\u3002.<\/p>\n\n\n\n

2.3\u3002\u6f0f\u6597\u80cc\u666f(BoFu 0 \u6f0f\u6597\u5e95\u90e8):<\/p>\n\n\n\n

^^ \u6c7a\u5b9a:\u6f5b\u5728\u5ba2\u6236\u5df2\u6e96\u5099\u597d\u505a\u51fa\u9078\u64c7\u3002.<\/p>\n\n\n\n

5 \u7b56\u7565:\u5ba2\u88fd\u5316\u512a\u60e0\u3001\u514d\u8cbb\u8a66\u7528\u3001\u500b\u4eba\u8aee\u8a62\u3002.<\/p>\n\n\n\n

3\u3002 \u92b7\u552e\u6f0f\u6597\u7684\u91cd\u8981\u6027:<\/strong><\/p>\n\n\n\n

3.1\u3002\u6d41\u7a0b\u5716:\u5e6b\u52a9\u60a8\u8996\u89ba\u5316\u548c\u7406\u89e3\u5ba2\u6236\u65c5\u7a0b\u7684\u6bcf\u4e00\u6b65\u3002.<\/p>\n\n\n\n

3.2\u3002\u74f6\u9838\u8b58\u5225:\u5b83\u53ef\u4ee5\u8b93\u60a8\u8b58\u5225\u54ea\u4e9b\u7dda\u7d22\u6b63\u5728\u653e\u68c4\u8a72\u904e\u7a0b\u3002.<\/p>\n\n\n\n

3.3\u3002\u8cc7\u6e90\u512a\u5316:\u4fc3\u9032\u884c\u92b7\u548c\u92b7\u552e\u8cc7\u6e90\u7684\u6709\u6548\u914d\u7f6e\u3002.<\/p>\n\n\n\n

3.4\u3002\u92b7\u552e\u9810\u6e2c:\u5354\u52a9\u6839\u64da\u6f5b\u5728\u5ba2\u6236\u7684\u6d41\u91cf\u9810\u6e2c\u672a\u4f86\u6536\u5165\u3002.<\/p>\n\n\n\n

4\u3002 \u91cd\u8981\u6307\u6a19:<\/strong><\/p>\n\n\n\n

4.1\u3002\u8f49\u63db\u7387:\u5f15\u7dda\u5f9e\u4e00\u500b\u6b65\u9a5f\u79fb\u52d5\u5230\u53e6\u4e00\u500b\u6b65\u9a5f\u7684\u767e\u5206\u6bd4\u3002.<\/p>\n\n\n\n

4.2\u3002\u92b7\u552e\u9031\u671f\u6642\u9593:\u5f9e\u7b2c\u4e00\u6b21\u63a5\u89f8\u5230\u92b7\u552e\u7684\u5e73\u5747\u6d41\u7a0b\u6301\u7e8c\u6642\u9593\u3002.<\/p>\n\n\n\n

4.3\u3002\u6bcf\u6839\u925b\u7684\u6210\u672c:\u5438\u5f15\u6bcf\u500b\u6f5b\u5728\u5ba2\u6236\u6240\u9700\u7684\u6295\u8cc7\u3002.<\/p>\n\n\n\n

4.4\u3002\u5e73\u5747\u92b7\u552e\u50f9\u503c:\u6bcf\u500b\u8f49\u63db\u5f8c\u7684\u5ba2\u6236\u6240\u7522\u751f\u7684\u5e73\u5747\u6536\u5165\u3002.<\/p>\n\n\n\n

5\u3002 \u6982\u5ff5\u7684\u6f14\u8b8a:<\/strong><\/p>\n\n\n\n

5.1\u3002\u50b3\u7d71\u8207\u73fe\u4ee3\u92b7\u552e\u6f0f\u6597:<\/p>\n\n\n\n

:\u7dda\u6027\u548c\u55ae\u5411\u3002.<\/p>\n\n\n\n

:\u975e\u7dda\u6027,\u8003\u616e\u591a\u500b\u63a5\u89f8\u9ede\u548c\u4ea4\u4e92\u4f5c\u7528\u3002.<\/p>\n\n\n\n

5.2\u3002\u5168\u901a\u8def\u92b7\u552e\u6f0f\u6597:<\/p>\n\n\n\n

\u6574\u5408\u4e0d\u540c\u7684\u6e9d\u901a\u548c\u92b7\u552e\u7ba1\u9053,\u63d0\u4f9b\u6709\u51dd\u805a\u529b\u7684\u5ba2\u6236\u9ad4\u9a57\u3002.<\/p>\n\n\n\n

6\u3002 \u6f0f\u6597\u512a\u5316\u7b56\u7565:<\/strong><\/p>\n\n\n\n

6.1\u3002\u53d7\u773e\u7d30\u5206:\u91dd\u5c0d\u4e0d\u540c\u7684\u5ba2\u6236\u8cc7\u6599\u5ba2\u88fd\u5316\u65b9\u6cd5\u3002.<\/p>\n\n\n\n

6.2\u3002\u6f5b\u5728\u5ba2\u6236\u57f9\u80b2:\u96a8\u8457\u6642\u9593\u7684\u63a8\u79fb\u57f9\u80b2\u8207\u76f8\u95dc\u5167\u5bb9\u7684\u95dc\u4fc2\u3002.<\/p>\n\n\n\n

6.3\u3002\u884c\u92b7\u81ea\u52d5\u5316:\u4f7f\u7528\u5de5\u5177\u4f86\u81ea\u52d5\u5316\u4e92\u52d5\u548c\u8ddf\u9032\u3002.<\/p>\n\n\n\n

6.4\u3002\u6578\u64da\u5206\u6790:\u4f7f\u7528\u6578\u64da\u9a45\u52d5\u7684\u898b\u89e3\u4f86\u5b8c\u5584\u7b56\u7565\u3002.<\/p>\n\n\n\n

7\u3002 \u5171\u540c\u6311\u6230:<\/strong><\/p>\n\n\n\n

7.1\u3002\u884c\u92b7\u548c\u92b7\u552e\u4e4b\u9593\u7684\u5354\u8abf:\u78ba\u4fdd\u5169\u500b\u5718\u968a\u5354\u8abf\u4e00\u81f4\u3002.<\/p>\n\n\n\n

7.2\u3002\u6f5b\u5728\u5ba2\u6236\u8cc7\u683c:\u6b63\u78ba\u8b58\u5225\u6700\u6709\u53ef\u80fd\u8f49\u63db\u7684\u6f5b\u5728\u5ba2\u6236\u3002.<\/p>\n\n\n\n

7.3\u3002\u898f\u6a21\u5ba2\u88fd\u5316:\u70ba\u5927\u91cf\u6f5b\u5728\u5ba2\u6236\u63d0\u4f9b\u500b\u4eba\u5316\u9ad4\u9a57\u3002.<\/p>\n\n\n\n

7.4\u3002\u9069\u61c9\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u8b8a\u5316:\u6839\u64da\u5e02\u5834\u8da8\u52e2\u66f4\u65b0\u6f0f\u6597\u3002.<\/p>\n\n\n\n

8\u3002 \u6578\u4f4d\u80cc\u666f\u4e0b\u7684\u92b7\u552e\u6f0f\u6597:<\/strong><\/p>\n\n\n\n

8.1\u3002\u5165\u7ad9\u884c\u92b7:\u900f\u904e\u76f8\u95dc\u548c\u975e\u4fb5\u5165\u6027\u5167\u5bb9\u5438\u5f15\u5ba2\u6236\u3002.<\/p>\n\n\n\n

8.2\u3002\u91cd\u65b0\u5b9a\u4f4d:\u8207\u5148\u524d\u8868\u73fe\u51fa\u8208\u8da3\u7684\u7dda\u7d22\u91cd\u65b0\u806f\u7e6b\u3002.<\/p>\n\n\n\n

8.3\u3002\u793e\u4ea4\u92b7\u552e:\u5229\u7528\u793e\u4ea4\u7db2\u8def\u5efa\u7acb\u95dc\u4fc2\u4e26\u7522\u751f\u92b7\u552e\u3002.<\/p>\n\n\n\n

9\u3002 \u5de5\u5177\u8207\u6280\u8853:<\/strong><\/p>\n\n\n\n

9.1\u3002 CRM(\u5ba2\u6236\u95dc\u4fc2\u7ba1\u7406):\u7528\u65bc\u7ba1\u7406\u5ba2\u6236\u4e92\u52d5\u7684\u7cfb\u7d71\u3002.<\/p>\n\n\n\n

9.2\u3002\u884c\u92b7\u81ea\u52d5\u5316\u5e73\u53f0:\u81ea\u52d5\u5316\u548c\u57f9\u80b2\u6d3b\u52d5\u7684\u5de5\u5177\u3002.<\/p>\n\n\n\n

9.3\u3002\u5206\u6790:\u6578\u64da\u5206\u6790\u548c\u6d1e\u5bdf\u751f\u6210\u7684\u89e3\u6c7a\u65b9\u6848\u3002.<\/p>\n\n\n\n

10\u3002 \u672a\u4f86\u8da8\u52e2:<\/strong><\/p>\n\n\n\n

10.1\u3002\u4eba\u5de5\u667a\u6167\u548c\u6a5f\u5668\u5b78\u7fd2:\u4f7f\u7528\u4eba\u5de5\u667a\u6167\u4f86\u9810\u6e2c\u884c\u70ba\u548c\u500b\u4eba\u5316\u4e92\u52d5\u3002.<\/p>\n\n\n\n

10.2\u3002\u589e\u5f37\u548c\u865b\u64ec\u5be6\u5883:\u5ba2\u6236\u53c3\u8207\u7684\u6c89\u6d78\u5f0f\u9ad4\u9a57\u3002.<\/p>\n\n\n\n

10.3\u3002\u8d85\u500b\u4eba\u5316:\u6839\u64da\u8a73\u7d30\u7684\u5ba2\u6236\u8cc7\u6599\u63d0\u4f9b\u9ad8\u5ea6\u5ba2\u88fd\u5316\u7684\u9ad4\u9a57\u3002.<\/p>\n\n\n\n

\u7d50\u8ad6:<\/strong><\/p>\n\n\n\n

\u92b7\u552e\u6f0f\u6597\u662f\u5e0c\u671b\u4e86\u89e3\u548c\u512a\u5316\u5ba2\u6236\u8f49\u63db\u6d41\u7a0b\u7684\u516c\u53f8\u7684\u91cd\u8981\u5de5\u5177\u3002\u900f\u904e\u7e6a\u88fd\u5ba2\u6236\u65c5\u7a0b\u4e26\u78ba\u5b9a\u6bcf\u4e00\u6b65\u7684\u6539\u9032\u6a5f\u6703,\u7d44\u7e54\u53ef\u4ee5\u986f\u8457\u63d0\u9ad8\u8f49\u63db\u7387\u4e26\u6539\u5584\u6574\u9ad4\u5ba2\u6236\u9ad4\u9a57\u3002.<\/p>\n\n\n\n

11\u3002 \u92b7\u552e\u6f0f\u6597\u7684\u5be6\u969b\u5be6\u65bd:<\/p>\n\n\n\n

11.1\u3002\u76ee\u524d\u6d41\u7a0b\u5716:<\/p>\n\n\n\n

\u78ba\u5b9a\u92b7\u552e\u6d41\u7a0b\u4e2d\u7684\u6240\u6709\u6b65\u9a5f\u3002.<\/p>\n\n\n\n

\u5206\u6790\u6bcf\u500b\u968e\u6bb5\u8207\u5ba2\u6236\u7684\u806f\u7d61\u9ede\u3002.<\/p>\n\n\n\n

11.2\u3002\u76ee\u6a19\u5b9a\u7fa9:<\/p>\n\n\n\n

\u70ba\u6f0f\u6597\u7684\u6bcf\u500b\u968e\u6bb5\u8a2d\u5b9a\u660e\u78ba\u7684\u76ee\u6a19\u3002.<\/p>\n\n\n\n

\u78ba\u5b9a\u76f8\u95dc\u7684 KPI(\u7e3e\u6548\u95dc\u9375\u6307\u6a19)\u3002.<\/p>\n\n\n\n

11.3\u3002\u5275\u5efa\u7279\u5b9a\u5167\u5bb9:<\/p>\n\n\n\n

\u958b\u767c\u9069\u5408\u6f0f\u6597\u5404\u968e\u6bb5\u7684\u6750\u6599\u3002.<\/p>\n\n\n\n

\u5728\u6bcf\u500b\u968e\u6bb5\u6839\u64da\u5ba2\u6236\u7684\u9700\u6c42\u548c\u7591\u616e\u8abf\u6574\u5167\u5bb9\u3002.<\/p>\n\n\n\n

11.4\u3002\u76e3\u6e2c\u7cfb\u7d71\u7684\u5be6\u65bd:<\/p>\n\n\n\n

& \u4f7f\u7528 CRM \u5de5\u5177\u8ffd\u8e64\u6f5b\u5728\u5ba2\u6236\u9032\u5ea6\u3002.<\/p>\n\n\n\n

^ \u70ba\u9700\u8981\u6ce8\u610f\u7684\u7dda\u7d22\u914d\u7f6e\u8b66\u5831\u7cfb\u7d71\u3002.<\/p>\n\n\n\n

12\u3002 \u6d88\u8cbb\u8005\u5fc3\u7406\u5b78\u5728\u92b7\u552e\u6f0f\u6597\u4e2d\u7684\u4f5c\u7528:<\/p>\n\n\n\n

12.1\u3002\u60c5\u7dd2\u89f8\u767c\u56e0\u7d20:<\/p>\n\n\n\n

''\u4f7f\u7528\u5728\u4e0d\u540c\u968e\u6bb5\u5438\u5f15\u6d88\u8cbb\u8005\u60c5\u7dd2\u7684\u5143\u7d20\u3002.<\/p>\n\n\n\n

\u4e86\u89e3\u8cfc\u8cb7\u6c7a\u7b56\u80cc\u5f8c\u7684\u52d5\u6a5f\u3002.<\/p>\n\n\n\n

12.2\u3002\u7a00\u7f3a\u6027\u539f\u5247:<\/p>\n\n\n\n

''\u61c9\u7528\u5275\u9020\u7dca\u8feb\u611f\u548c\u6392\u4ed6\u6027\u7684\u7b56\u7565\u3002.<\/p>\n\n\n\n

12.3\u3002\u793e\u6703\u8b49\u660e:<\/p>\n\n\n\n

\u300c\u5c07\u63a8\u85a6\u3001\u8a55\u8ad6\u548c\u6210\u529f\u6545\u4e8b\u7d0d\u5165\u6f0f\u6597\u4e2d\u3002.<\/p>\n\n\n\n

13\u3002 \u4e0d\u540c\u696d\u52d9\u6a21\u5f0f\u7684\u92b7\u552e\u6f0f\u6597:<\/p>\n\n\n\n

13.1\u3002\u96fb\u5b50\u5546\u52d9:<\/p>\n\n\n\n

^ \u91cd\u9ede\u95dc\u6ce8\u653e\u68c4\u63a8\u8eca\u548c\u91cd\u65b0\u53c3\u8207\u7b56\u7565\u3002.<\/p>\n\n\n\n

\u5229\u7528\u518d\u884c\u92b7\u8d0f\u56de\u8a2a\u5ba2\u3002.<\/p>\n\n\n\n

13.2\u3002 B2B(\u4f01\u696d\u5c0d\u4f01\u696d):<\/p>\n\n\n\n

2 \u66f4\u9577\u3001\u66f4\u8907\u96dc\u7684\u92b7\u552e\u9031\u671f\u3002.<\/p>\n\n\n\n

^^^\u5f37\u8abf\u95dc\u4fc2\u5efa\u7acb\u548c\u9577\u671f\u50f9\u503c\u5c55\u793a\u3002.<\/p>\n\n\n\n

13.3\u3002 SaaS(\u8edf\u9ad4\u5373\u670d\u52d9):<\/p>\n\n\n\n

''\u4f7f\u7528\u514d\u8cbb\u8a66\u7528\u548c\u6f14\u793a\u4f5c\u70ba\u6f0f\u6597\u7684\u91cd\u8981\u7d44\u6210\u90e8\u5206\u3002.<\/p>\n\n\n\n

''\u5c08\u6ce8\u65bc\u9ad8\u6548\u5165\u8077\u548c\u7559\u4f4f\u5ba2\u6236\u3002.<\/p>\n\n\n\n

14\u3002 \u5c07\u92b7\u552e\u6f0f\u6597\u8207\u552e\u5f8c\u670d\u52d9\u6574\u5408:<\/strong><\/p>\n\n\n\n

14.1\u3002\u5ba2\u6236\u6210\u529f:<\/p>\n\n\n\n

\u78ba\u4fdd\u8cfc\u8cb7\u5f8c\u5ba2\u6236\u6eff\u610f\u5ea6\u3002.<\/p>\n\n\n\n

\u78ba\u5b9a\u8ffd\u52a0\u92b7\u552e\u548c\u4ea4\u53c9\u92b7\u552e\u6a5f\u6703\u3002.<\/p>\n\n\n\n

14.2\u3002\u5fe0\u8aa0\u5ea6\u8a08\u5283:<\/p>\n\n\n\n

'' \u5be6\u65bd\u7b56\u7565\u4ee5\u4fdd\u6301\u5ba2\u6236\u7684\u53c3\u8207\u5ea6\u548c\u5fe0\u8aa0\u5ea6\u3002.<\/p>\n\n\n\n

14.3\u3002\u53cd\u994b\u5faa\u74b0:<\/p>\n\n\n\n

''\u5229\u7528\u552e\u5f8c\u898b\u89e3\u4f86\u6539\u5584\u6f0f\u6597\u7684\u524d\u671f\u968e\u6bb5\u3002.<\/p>\n\n\n\n

15\u3002 \u9032\u968e\u6307\u6a19\u8207\u8cc7\u6599\u5206\u6790:<\/p>\n\n\n\n

15.1\u3002\u7d42\u8eab\u50f9\u503c(LTV):<\/p>\n\n\n\n

^\u8a08\u7b97\u5ba2\u6236\u5728\u8207\u516c\u53f8\u7684\u95dc\u4fc2\u4e2d\u7522\u751f\u7684\u7e3d\u50f9\u503c\u3002.<\/p>\n\n\n\n

15.2\u3002\u652a\u62cc\u901f\u7387:<\/p>\n\n\n\n

2 \u76e3\u63a7\u5ba2\u6236\u653e\u68c4\u7387\u4e26\u8b58\u5225\u6a21\u5f0f\u3002.<\/p>\n\n\n\n

15.3\u3002\u968a\u5217\u5206\u6790:<\/p>\n\n\n\n

''\u6839\u64da\u5171\u540c\u7279\u5fb5\u5c0d\u5ba2\u6236\u9032\u884c\u5206\u7d44,\u4ee5\u4fbf\u9032\u884c\u66f4\u6e96\u78ba\u7684\u5206\u6790\u3002.<\/p>\n\n\n\n

16\u3002 \u9053\u5fb7\u8207\u96b1\u79c1\u6311\u6230:<\/strong><\/p>\n\n\n\n

16.1\u3002\u9075\u5b88\u898f\u5b9a:<\/p>\n\n\n\n

2 \u8abf\u6574\u7b56\u7565\u4ee5\u9075\u5b88 GDPR\u3001CCPA\u3001LGPD \u7b49\u6cd5\u5f8b\u3002.<\/p>\n\n\n\n

16.2\u3002\u900f\u660e\u5ea6:<\/p>\n\n\n\n

''\u6e05\u695a\u5982\u4f55\u6536\u96c6\u548c\u4f7f\u7528\u5ba2\u6236\u8cc7\u6599\u3002.<\/p>\n\n\n\n

16.3\u3002\u9078\u64c7\u52a0\u5165\u548c\u9078\u64c7\u9000\u51fa:<\/p>\n\n\n\n

''\u8b93\u5ba2\u6236\u63a7\u5236\u4ed6\u5011\u7684\u8cc7\u8a0a\u548c\u6e9d\u901a\u504f\u597d\u3002.<\/p>\n\n\n\n

\u6700\u7d42\u7d50\u8ad6:<\/strong><\/p>\n\n\n\n

\u92b7\u552e\u6f0f\u6597\u4e0d\u50c5\u50c5\u662f\u92b7\u552e\u6d41\u7a0b\u7684\u7c21\u55ae\u8996\u89ba\u5316\u8868\u793a\u3002\u5b83\u662f\u4e00\u7a2e\u7b56\u7565\u5de5\u5177,\u5982\u679c\u6b63\u78ba\u5be6\u65bd\u548c\u512a\u5316,\u53ef\u4ee5\u986f\u8457\u6539\u8b8a\u516c\u53f8\u7684\u6210\u679c\u3002\u900f\u904e\u6df1\u5165\u4e86\u89e3\u6f0f\u6597\u7684\u6bcf\u500b\u968e\u6bb5,\u7d44\u7e54\u53ef\u4ee5\u70ba\u6f5b\u5728\u5ba2\u6236\u5275\u9020\u500b\u4eba\u5316\u548c\u76f8\u95dc\u7684\u9ad4\u9a57,\u589e\u52a0\u8f49\u63db\u7684\u6a5f\u6703\u4e26\u5efa\u7acb\u6301\u4e45\u7684\u95dc\u4fc2\u3002.<\/p>\n\n\n\n

\u96a8\u8457\u6d88\u8cbb\u8005\u884c\u70ba\u7684\u767c\u5c55\u548c\u65b0\u6280\u8853\u7684\u51fa\u73fe,\u92b7\u552e\u6f0f\u6597\u7684\u6982\u5ff5\u5c07\u7e7c\u7e8c\u9069\u61c9\u3002\u4fdd\u6301\u654f\u6377\u3001\u4ee5\u5ba2\u6236\u70ba\u4e2d\u5fc3\u4e26\u9858\u610f\u5728\u92b7\u552e\u548c\u884c\u92b7\u65b9\u6cd5\u4e0a\u9032\u884c\u5275\u65b0\u7684\u516c\u53f8\u5c07\u66f4\u6709\u80fd\u529b\u5728\u7576\u4eca\u7af6\u722d\u6fc0\u70c8\u7684\u5e02\u5834\u4e2d\u53d6\u5f97\u6210\u529f\u3002.<\/p>\n\n\n\n

\u6700\u7d42,\u92b7\u552e\u6f0f\u6597\u4e0d\u50c5\u65e8\u5728\u5c07\u6f5b\u5728\u5ba2\u6236\u8f49\u5316\u70ba\u5ba2\u6236,\u800c\u4e14\u65e8\u5728\u5275\u5efa\u4e00\u500b\u6709\u51dd\u805a\u529b\u3001\u8cc7\u8a0a\u8c50\u5bcc\u4e14\u4ee4\u4eba\u6eff\u610f\u7684\u5ba2\u6236\u65c5\u7a0b,\u4f7f\u516c\u53f8\u548c\u6d88\u8cbb\u8005\u90fd\u53d7\u76ca\u3002\u900f\u904e\u5be6\u65bd\u672c\u6587\u8a0e\u8ad6\u7684\u7b56\u7565\u3001\u5de5\u5177\u548c\u898b\u89e3,\u7d44\u7e54\u53ef\u4ee5\u5275\u5efa\u4e00\u500b\u6709\u6548\u7684\u92b7\u552e\u6f0f\u6597,\u4e0d\u50c5\u53ef\u4ee5\u7522\u751f\u6210\u679c,\u9084\u53ef\u4ee5\u70ba\u6c38\u7e8c\u6210\u9577\u548c\u9577\u671f\u6210\u529f\u5960\u5b9a\u5805\u5be6\u7684\u57fa\u790e\u3002.<\/p>","protected":false},"excerpt":{"rendered":"

Introdu\u00e7\u00e3o: O Funil de Vendas, tamb\u00e9m conhecido como Funil de Convers\u00e3o ou Pipeline de Vendas, \u00e9 um conceito fundamental no marketing e nas vendas. Ele representa visualmente o processo pelo qual potenciais clientes passam, desde o primeiro contato com uma empresa ou produto at\u00e9 a realiza\u00e7\u00e3o da compra. Este modelo ajuda as organiza\u00e7\u00f5es a entender […]<\/p>\n","protected":false},"author":1,"featured_media":493,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,41],"tags":[],"class_list":{"0":"post-492","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-artigos","8":"category-glossario"},"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/posts\/492","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/comments?post=492"}],"version-history":[{"count":0,"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/posts\/492\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/media\/493"}],"wp:attachment":[{"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/media?parent=492"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/categories?post=492"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ecommerceupdate.com.br\/zh_tw\/wp-json\/wp\/v2\/tags?post=492"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}