Uliana Ferreira

Uliana Ferreira, CEO of Dona Group, is one of the leading experts in the field, with more than 20 years of experience in retail. Best-selling author and reference in accelerating results, Uliana has transformed business through her innovative strategies and her ability to translate complex concepts into accessible practices. In addition to her career as a singer, author, administrator and business coach, she leads the Dona Group, composed of five companies, and the Institute "The Business Owner", which empowers women to undertake and conquer their financial and emotional freedom.