AGENTIC COMMERCE: The Future of Autonomous E-Commerce: Fundamentals, Real Cases, and Practical Implementation
R$ 41,55
E-commerce is undergoing the greatest transformation since the emergence of virtual stores. After static catalogs, data-based recommendations and chatbots, the era of autonomous AI agents capable of understanding context, making decisions and acting on behalf of consumers and companies arrives. This is called Agentic Commerce.In this book, Daniel Guedes presents a complete map of this revolution: the concept, its technological bases, business cases that are already changing global retail and step by step for practical implementation.This is not a futurology or an exclusively technical manual, but an accessible, strategic and results-oriented guide to those who need to transform the global retail and commerce.
how Amazon, Netflix, Spotify, Shopify and large Brazilian companies use AI to generate billions in revenue
What are the architectures, layers and agents that make up autonomous systems applied to retail
^How to prepare the organization, assemble teams, choose technologies and measure ROI
How to calculate financial impact and build the right business case to get investments
companies learn by the theme A special highlight of the book is the chapter on franchise networks, an ecosystem in which the deployment of autonomous agents requires attention to contracts, governance and alignment of incentives. Guedes demonstrates how franchisors can use AI to multiply the performance of franchisees instead of competing with them ^a little explored and extremely relevant topic for Brazilian retail.In addition, the author presents a practical playbook, with diagnostics, applied map, metrics, stacks of technology and ready to use C.More.
Amazon Customer's (verified owner) '''
0 out of 5 stars ExtraordinaryAn overview of the present future, opening the mind and implementing responsibly will achieve great success and significant results in the short, medium, and long term