RD Station launches kit with free tools to improve marketing, sales and service operations

RD Station, TOTVS business unit, offers a complete kit of free templates and tools for organization and improvement of marketing, sales and service operations of companies. The package includes practical models, spreadsheets and guides, ideal for entrepreneurs, managers, leaders and analysts who want to optimize time, standardize processes, track results and ensure performance in 2026.

Among the tools of Marketing available are a Content Management Sheet and Calendar; monthly Digital Marketing Report and Metrics Kit (Ebook + Worksheet). To Sales, you can find the Sales Report Template and Sales Playbook Template; already in Conversational Service, RD launched the WhatsApp Message Template ready to adapt and use.

Data from the RD Station 2025 Marketing and Sales Scenarios showed that more than 70% of companies did not meet their targets this year, and more than 50% reported that they need to have clearer and more defined processes for next year.

“This is the time to review goals, reevaluate processes and establish more efficient execution routines to achieve results next year. The free materials of RD Station offer organization, clarity and structure to transform strategic objectives into operational plans at the beginning of the new annual cycle, structuring operations quickly”, says Vicente Rezende, CMO of RD Station.

All materials are available in the site.