Ko wai kāore anō kia tomo ki tētahi paetukutuku me te hiahia kotahi, ā, ka mutu ka hoko taonga rerekē i tā rātou i whakamahere ai? Āe, kia mōhio koe, ehara tēnei i te mea tūpono noa iho, ā, he maha ngā wā ka puta mai i te mea e kiia nei ko te pāpāho hokohoko, he rautaki e pā ana ki te mahi whakaatu i ngā ihirangi pānuitanga tika i te wāhi hoko. Kei te piki haere te rongonui o tēnei ariā i roto i te taiao matihiko, inā koa i ngā mākete pēnei i a Amazon, Mercado Livre, Shopee, me ētahi atu whatunga hokohoko nui.
Me te whāinga ki te awe i ngā whanonga a te kaihoko puta noa i te haerenga hoko, ka kitea te kaha o ngā pāpāho hokohoko kei ngā wāhi hokohoko ipurangi mā te tuku i ngā waitohu ki te toro atu ki ngā kaihoko me te tika ake, me te whai tikanga, me te whakanui ake i te tahuritanga me te pono. E ai ki a Gabriel Lima, te Tumu Whakarae me te kaiwhakaū o ENEXT, he umanga tohutohu e tohunga ana ki te mamati katoa, ko te tino kukume o tēnei rautaki ko te horopaki. "Kua rite kē ngā kaihoko ki te hoko, ā, he tino whai hua tēnei rautaki mō te whakanui ake i ngā tahuritanga me te whakarite kia nui ake te hiranga o te whakaaturanga hua," tana whakamārama.
Ehara i te mea miharo, ko te Pāpāho Hokohoko tētahi o ngā wāhanga e tere tipu haere ana i roto i te hokohoko matihiko. E ai ki ngā raraunga mai i te rangahau a Newtail 2024, e matapaetia ana ka neke atu te haumitanga o te ao ki te rautaki i te US$50 piriona i te tau 2025, ā, ko Amerika Latina te wāhanga nui o tēnei moni. E ai ki tēnei tipu, e whakaatu ana tētahi rangahau nā ENEXT, i roto i te mahi tahi me Newtail, e 79% o ngā ahumahi o Brazil kei te mahi tahi me te Pāpāho Hokohoko, ā, e 100% o rātou e whakapono ana ko te ariā te ia hou o te hokohoko.
He tūranga nui tā ENEXT i roto i te whakatinanatanga o ngā pāpāho hokohoko mō ētahi o ngā waitohu matua o te motu. Hei te tari tino whaimana i roto i a Amazon me Mercado Livre Ads, kua whakawhanakehia e te kamupene tohutohu ngā rautaki e ahu mai ana i te mōhiotanga raraunga, te whakawhaiaro, me te arotau tonu. Nā tēnei mahi kua taea e ngā waitohu nui te whakawhānui ake i tō rātou tirohanga me te whakanui ake i ā rātou hua i roto i ngā mākete matua o te motu.
Nivea: Te tipu nui i runga i a Amazon me Mercado Libre
Ko tētahi o ngā waitohu ataahua me te tiaki kiri nui rawa atu o te ao, kua tino ahu whakamua a Nivea i roto i tōna aroaro matihiko ki Brazil mā roto i ngā rautaki pāpāho hokohoko. I runga i a Amazon anake, i rēhita te waitohu i te pikinga 110% o ngā hoko i whakaritea ki te tau o mua, ko te Milk Body Moisturizer for Dry Skin 400ml te tuatoru o ngā hua tino hokohoko i runga i te tūāpapa. "Nā te mahi wehewehe i taea ai e mātou te toro atu ki te hunga whakarongo tika i te wā tika, te whakanui ake i te reiti tahuritanga me te whakawhānui ake i tō mātou aroaro ki ngā mākete," te whakamārama a te kaiwhakahaere. I runga i a Mercado Livre, tata ki te 80% te tipu, me te rōpū pāpāho i kawenga mō te 73% o te katoa o ngā hokonga a te waitohu. Ko ngā hua i puta mai i te mahi tahi me ENEXT, i tautokona e te wehewehe tika me te arotau pānuitanga, i taea ai e Nivea te whakapai ake i tōna tirohanga, te toro atu ki ngā hunga whakarongo rautaki, me te whakakotahi i a ia anō hei paearu i roto i ngā mākete kua whiriwhiria.
Eucerin: He Tūranga Matua i roto i te Ahumahi Ataahua
I whiwhi hoki a Eucerin i ngā hua nui mai i te haumi ki ngā pāpāho hokohoko, me te pikinga 197% o ngā hoko i runga i a Amazon i whakaritea ki te tau o mua, me te whakaū i tōna aroaro i roto i ngā mea nui rawa atu i roto i te rāngai ataahua. Nā tēnei mahi i arahi a Eucerin ki te eke ki te tuawaru o ngā waitohu ataahua tino hokohoko i runga i te tūāpapa, me te puta o tētahi o āna hua i roto i ngā hua tino hokohoko 15. "Ko te mōhiotanga raraunga me te arotau tonu ngā mea nui ki te whakatutuki i ēnei hua whakamiharo, me te whakarite kia hurihia ia haumi pāpāho hei hokinga tūturu mō te waitohu," te whakanui a te Tumu Whakarae o ENEXT. I roto i tēnei tikanga, nā te mahi a te tari i taea ai e te waitohu te whakawhānui ake i tana whai wāhi ki te mākete me te whakanoho rautaki i ana hua kia nui ake te hiranga me te whai wāhi atu ki ngā kaihoko.
