Ko te iFood Move 2025, tētahi o ngā huihuinga nui rawa atu i Amerika Latina i arotahi ki te ratonga kai, i huihui mai i ngā mano tini o ngā kaipakihi, ngā kaiwhakahaere, me ngā tohunga ki te São Paulo Expo i te marama o Ākuhata hei matapaki i te auahatanga, te hangarau, me ngā wero o te heke mai o te kai i Brazil. I whakaatuhia e te huihuinga ngā kōrero angitu e whakarerekē ana i te mākete, tae atu ki te huarahi o tētahi waitohu me te 49 tau o te hītori, ko Esfiha Imigrantes, kua whakatūria hei tohu paetae i São Paulo, i whakakahangia e tōna whānui ki ngā rohe hou me te whakakotahitanga o tana wāhanga Ricardo Jafet hei tētahi o ngā mahi tuku nui rawa atu i te whenua.
te Tumu Whakarae o Esfiha Imigrantes,i te hiranga o te whakataurite i te tikanga tuku iho me te auahatanga i roto i te rāngai kai. I whakanui ia he mea nui ngā huihuinga pēnei i a iFood Move mō te whakawhitiwhiti wheako, te ako, me te whakapuaki tirohanga mō te whakakotahi i te hītori me te ao hou i roto i tētahi mākete matihiko me te whakataetae e piki haere ana.
Ko te tipu haere o ngā ratonga tuku i Brazil tētahi atu kaupapa matua i kōrerohia i te hui. E ai ki tētahi rangahau a Kantar, ko te tuku te take matua o te pikinga ake o te hoko mai i waho o te kāinga i te whenua, me te maha ake o ngā ota me te teitei ake o ngā uara ota toharite. Nā tēnei whanonga, nā te mate urutā i akiaki, kua hurihia ngā taupānga tuku hei taputapu nui mō te whakataetae waitohu. I ēnei rā, ko te kounga, te ratonga, te takai whaiaro, me te wheako matihiko ngā mea nui hei hanga i te pono o te kiritaki.
I te hui, a Esfiha Imigrantes hei tauira rangahau nama 1 mō Maquinona a iFood, he taputapu e whakamahi ana i te mātauranga raraunga me te aunoatanga hei whakanui ake i te mahi hokohoko. Nā tēnei whakanui i whakakaha ake te tūranga matua o te waitohu ki te tango i ngā otinga matihiko hei arotau i ngā mahi, hei whakawhānui ake i tōna whānuitanga, me te whakapai ake i te wheako kiritaki.
Ko ngā raraunga i whakaaturia i te wā o te iFood Move e whakakaha ana i te pānga ōhanga o te rāngai. E ai ki tētahi rangahau a FIPE, ko te tuku kai te 0.64% o te GDP ā-motu i te tau 2024, e whakaputa ana i te R$ 140 piriona, ā, e hanga ana i te neke atu i te 1 miriona ngā mahi tika me ngā mahi ā-kore. E whakaatu ana ēnei tau i te hiranga o te rāngai ehara i te mea mō ngā pakihi iti me ngā pakihi nui anake, engari mō te whanaketanga ōhanga me te pāpori o te whenua.
Nā te whai wāhi atu a Esfiha Imigrantes ki te hui i whakakaha ake tōna ahua hei waitohu e whakanui ana i te tikanga tuku iho me te whai tonu i ngā huringa o te mākete me te hono atu ki ngā tikanga hokohoko hou. Mā tēnei whakakotahitanga ka whakakaha ake ngā whanaungatanga ki ngā kiritaki me ngā hoa rautaki, ka whakaū anō i tōna whakapau kaha ki te auahatanga me te kounga.
