Ukuvala ibhizinisi, kungakhathaliseki ukuthi kungenxa yokushintsha kwezinhlelo, ukuphela komjikelezo, noma isidingo, kuhlale kuyinselele. Isinqumo ngokwaso sithwala isisindo esingokomzwelo nesamasu, futhi siba nzima nakakhulu uma sihilela ukulahla izimpahla nemishini eqoqwe kulo lonke ukusebenza. Kodwa-ke, lokho osomabhizinisi abaningi abangakuqapheli ukuthi lolu hlu lungaguqulwa lube yithuba elihle kakhulu lokuthola inzuzo yezezimali.
Imishini yasekhishini, ifenisha, izimpahla zasehhovisi, izinto zikagesi, imishini yezimboni, ngisho nezimoto zikagesi zingathengiswa kabusha ngokushesha nangokuphephile ngamapulatifomu edijithali akhethekile. Le makethe yokuthengisa kabusha ikhule ngokushesha nangokuqhubekayo, iqhutshwa yintshisekelo ekhulayo yezixazululo ezingabizi kakhulu.
Ucwaningo olwenziwe yiThredup lubonisa ukuthi umkhakha wezimpahla ezisetshenzisiwe ukhula, ngokwesilinganiso, ngokuphindwe kathathu kunemboni yezingubo zendabuko. Ngo-2027, izingxenye ezifana nezitolo ezithengisa izinto ezisetshenzisiwe kulindeleke ukuthi ziphindwe kabili ngobukhulu, zikhiqize cishe amaRandi ayizigidi eziyizinkulungwane ezingama-350. EBrazil, i-OLX yembule ukuthi ama-61% abathengi asevele esebenzisa amapulatifomu aku-inthanethi ukuthengisa izinto ezisetshenzisiwe njengendlela yokuthola imali eyengeziwe. Ngokwesilinganiso, umuntu ngamunye unezinto ezibiza u-R$2,113 ezingasetshenziswa, umthombo wemali engasebenzi elinde ukusetshenziswa.
Kulesi simo, ukuvala ibhizinisi akusho ukulahlekelwa okuphelele. Ngokuphambene nalokho: ngokuhlela kanye nesu, inqubo yokudiliza ingaba isinyathelo esihlakaniphile sokululama kwezezimali.
“Siphila esikhathini lapho abathengi kanye nosomabhizinisi abancane beqaphela kakhulu izinzuzo zezindleko. Izindali kanye nezimakethe kuyizindlela ezisebenzayo zokuthola nokuthengisa kabusha imikhiqizo ngaphandle kokukhokha intengo ephelele,” kugcizelela uThiago da Mata, i-CEO yeKwara.
Kungani utshala imali ekuthengiseni kabusha?
Ngaphezu kwenzuzo yezezimali, ukuthengisa kabusha izimpahla ezisetshenzisiwe kuqinisa nomnotho ojikelezayo ngokwandisa isikhathi sokuphila kwemishini nokuvimbela ukulahlwa kwezinto ngaphambi kwesikhathi zisesimweni esihle.
Ukuthutha okuphambene, okuyingxenye ebalulekile kule nqubo, kuvumela imikhiqizo ukuthi ibuyele emjikelezweni wokukhiqiza ngokusebenzisa kabusha, ukuvuselela kabusha, noma ukulahla ngendlela efanele. Naphezu kokubaluleka kwayo, iBrazil isabhekene nezingqinamba: ngokusho kwe -Abrelpe, cishe u-45% wemfucuza engasetshenziswa kabusha igcina ilahlekile, okudala ukulahlekelwa okulinganiselwa ku-R$ 14 billion ngonyaka.
Ukwamukela imikhuba eqhubekayo akugcini nje ngokunciphisa izindleko zokusebenza nokuthuthukisa izinsiza, kodwa futhi kuqinisa isithombe senkampani, ngisho nangesikhathi sokuvala, njengenhlangano ephethe kahle umphakathi kanye nemvelo.
“Osomabhizinisi abakhetha ukuthengisa kabusha izimpahla zabo banciphisa umthelela wezezimali wokuvalwa futhi bakhuthaza nemikhuba eqhubekayo, ngaphezu kokufaka isandla emabhizinisini amancane afuna imishini esezingeni eliphezulu ngamanani angabizi,” kugcizelela uThiago.
Amathiphu ayi-8 okuguqula izimpahla zebhizinisi lakho zibe yimali engenayo:
1) Yenza uhlu oluningiliziwe lwezinto ezidingekayo
Bhala zonke izinto ezitholakalayo ezithengiswayo: ifenisha, izinto zikagesi, amathuluzi, imishini, izingxenye ezisele, nokunye okunjalo. Uma isitokwe siphelele, kulapho sizoba sihle khona kubathengi.
2) Hlola isimo sokulondolozwa kwemvelo
Izinto ezinakekelwe kahle zivame ukukhiqiza isithakazelo esikhulu futhi zithole amadili angcono. Thatha izithombe ezinhle, ubhale phansi noma yikuphi ukuguga, futhi, uma kungenzeka, yenza ukulungisa okuncane ngaphambi kokuzifaka ohlwini.
3) Khetha amapulatifomu athembekile
Khetha amawebhusayithi anedumela elihle, ukuphepha, kanye nokufinyelela kuzwelonke. I-Kwara, i-Enjoei, i-OLX, kanye ne-Facebook Marketplace ziyizinketho ezidumile nezisebenzayo.
4) Yiba sobala ezincazelweni zakho
Sicela unikeze uhlobo, imodeli, isikhathi sokusetshenziswa, kanye nesimo sangempela sento. Lokhu kwethembeka kusiza ekwakheni ukwethembana nokugwema izikhalazo zesikhathi esizayo.
5) Beka amanani anengqondo ngokusekelwe emakethe
Cwaninga ngamanani anikezwayo ezindalini nasezimakethe ezifanayo. "Umgomo ukuhambisa isitokwe ngendlela ephumelelayo, hhayi ukukhulisa inzuzo nganoma yiziphi izindleko," kweluleka uThiago.
6) Sebenzisa amathuba okufinyelela kwamapulatifomu
Izindawo ezikhethekile sezivele zinezithameli ezizimisele ukuzithenga. Isibonelo, ama-fandesi e-Kwara adonsela abantu abanentshisekelo futhi azuze ekukhangiseni ezinkundleni zokuxhumana kanye nasemaphephandabeni, okwenza imikhiqizo yabo ifinyeleleke kalula.
7) Thengisa ngeziza uma kungenzeka
Ukuhlanganisa izinto ezifanayo (njengezihlalo, izinto zasekhishini, noma izinto zikagesi) kusheshisa inqubo yokuthengisa futhi kungakhuphula inani elimaphakathi lokubhida.
8) Hlanganisa ezokuthutha kanye nokuthatha impahla ngempumelelo
Izinto zokuthutha ziyahlukahluka kuye ngeplatifomu esetshenzisiwe. Ezinye zishiya ukuthunyelwa kumthengi, ezinye kumthengisi. Hlela kusengaphambili ukuze ugweme ukumangala futhi uqinisekise ukuthengiselana okubushelelezi.
"Ukuvala ibhizinisi empeleni kungamelela ukuqala kwesigaba esisha. Futhi ukuthengisa imishini yakho kwenza umehluko omkhulu ebhalansini lokugcina. Okuvame ukubonakala njengenkinga kungaba yimali ekhokhwayo ngokushesha; udinga nje ukwazi ukuthi ungathengisa kanjani nokuthi ungathengisa kuphi," kuphetha uThiago da Mata.



