UMagalu wembule namuhla, ngesikhathi se-Expo Magalu – umcimbi ozoba ngoLwesithathu eDistrito Anhembi eSão Paulo – ukuvulwa kwesitolo esikhulu eConjunto Nacional, indawo ephawulekayo yomlando etholakala e-Avenida Paulista, endaweni eyayisetshenziswa yiLivraria Cultura ngaphambili. UFrederico Trajano, i-CEO yeMagalu, wabelane ngentshiseko ngalezi zindaba: "Iphupho lami ukubeka zonke izinhlobo zenkampani lapho.".
Isitolo esisha somqondo sizohlanganisa imikhiqizo evela kuzo zonke izinhlobo zeqembu, okuhlanganisa iMagalu, iNetshoes, iKaBuM!, kanye ne-Época Cosméticos. "Kuzoba yindawo ehlakaniphile yokuqinisa izitolo zethu ezibonakalayo," kugcizelela uTrajano. Ngaphezu kokunikeza imikhiqizo eyahlukahlukene, inkampani izibophezele ekulondolozeni izindawo zomlando nezamasiko zale ndawo, njenge-Eva Hertz theatre, ezoqhubeka nokusingatha imicimbi yamasiko.
Ukulondolozwa Kokuxhumana Kweziteshi Eziningi
Isitolo somqondo sizolandela imodeli ye-omnichannel kaMagalu, sinikeze amakhasimende ulwazi oluhlanganisiwe ngezinsizakalo ezifana nokuqoqwa kwesitolo. Ngaphezu kwalokho, lesi sikhala sizosebenza njengenye i-Magalu Agency, indawo yokulethwa kwezinto ezithengiswa ngemakethe. "Sifuna ukuletha imikhiqizo evela kubathengisi bethu esibambisene nabo lapho, esitokweni sethu," kuphetha uTrajano.
