Monthly Archives: February, 2025

Number of female CEOs doubles in Brazil in five years, but representativeness is still a challenge, according to a Bain survey

Bain & Company has just launched the research No shortcuts: the path to representation of women at the top and the value for women.

Digital strategy tripled Ricca sales in 8 months with Digital Nation partnership

Brazilian skin and hair care brand Ricca, of Belliz Company, has made a revolution in its e-commerce by tripling its sales.

IBM data shows that 79% of leads from companies that do not use CRM tools may not convert, you see

Companies that do not use CRM tools to leverage their sales can lose up to 79% of their leads.

Ipsos announces acquisition of Ipec and strengthens public opinion and market research leadership in Brazil

Ipsos, one of the world leaders in market research, announces the acquisition of Ipec Research Intelligence and Strategic Consulting, one of the leading players in.

1,400 job openings in e-commerce

Global logistics multinational ID Logistics is opening a selection process for stations in its distribution centers located in three.

With the best result in 15 years, Zuk plans to popularize real estate auctions and attract more buyers

Zuk, the largest real estate auction organization in Brazil, has plenty of reasons to celebrate its recent results.The year 2024 marked.

48% of consumers give up online shopping due to unexpected costs

Have you ever placed products in the cart of an online store and, for some reason, not finalized the purchase?.

Nestle creates new digital marketing hub to build customer loyalty

Nestle advances its digital marketing and sample sending strategies and bets on technology and Business Intelligence to expand communication.

Data monetization and new formats: the path to retail of the future

Brazil is heading towards a new population configuration: according to Ipea, by 2030, there will be 21 million more elderly and 8 million more.

ClickBus plans to sell 1 million tickets for Carnival 2025 with special promotion Sao Paulo-Rio

ClickBus, the largest road ticket sales application in Brazil, expects to surpass the mark of 1 million tickets sold for Carnival.
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