Monthly Archives: August, 2025

Who runs now is Social Commerce? What to expect from the TikTok Shop boom

With only two months of launching the TikTok Shop in Brazil, some brands have already assimilated the tool, structured social commerce strategies and created.

High e-commerce drives logistics automation and strengthens demand for solutions from Eagle Systems

Eagle Systems, a leading company in the manufacture of storage structures and integrator of handling and automation systems for intralogistics, has intensified its.

Mari Maria Makeup debuts in TikTok Shop and reaches 220 thousand people online

Mari Maria Makeup marked its debut at the TikTok Shop with a special live broadcast held on the 27th, directly from the Center.

Unprecedented research shows how young college students use social networks and choose brands

Instagram remains the most used social network, but it does not reign alone.Sports, fashion, beauty and even financial services brands figure.

WhatsApp consolidates as a marketing channel with high conversion and automation, says study by OmniChat

In the growing digitalization of the Brazilian market, WhatsApp consolidates itself as a strategic channel for sales, with conversion rates more than seven times higher.

High consumption of delivery in winter drives adaptation of menus and packaging

August, with its lower temperatures, has consolidated as one of the warmest months for the delivery sector in Brazil.

The city of Franca hosts the largest e-commerce event in Brazil

Known throughout Brazil as the “Capital Nacional do Footwear”, Franca (SP) now takes firm steps also in the universe of technology and.

KaBuM!'s marketplace turns five years old and strengthens as a niche destination in technology and games

KaBuM!, e-commerce technology and games, increasingly consolidates its marketplace as an important growth engine of the company.

From the first table sold to the command of a multisectoral holding company

In the business world, success is rarely the work of chance.It is usually the result of strategic choices, accurate timing and a combination of vision.

Wigoo drives DPaschoal: 440% sales growth and reduces CPA by 16% 

DPaschoal recorded a 440% sales growth and a 16% reduction in Cost per Acquisition (CPA), with an Artificial Intelligence strategy developed.
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