SW Tecnologia em Marketing de Performance has just announced the official launch of SEOVER, an innovative SEO automation tool designed for e-commerce stores on platforms such as VTEX, Magento, Shopify, Oracle, and others. Aimed at transforming the management and optimization of SEO strategies, SEOVER promises to contribute to the sustainable growth of organic traffic and the maximization of conversions.
The e-commerce market has experienced exponential growth in recent years, with a significant increase in online sales and competition among retailers. According to Statista, global e-commerce sales are expected to reach US$6.5 trillion by 2024, representing a growing share of total retail sales. In this competitive landscape, SEO (Search Engine Optimization) has become an essential tool for ensuring visibility and success on search platforms such as Google and Bing.
In Brazil, where e-commerce represents approximately 11% of total retail sales, according to Ebit/Nielsen data, the demand for efficient SEO solutions has grown in parallel. With increasingly demanding consumers and a saturated digital environment, search engine optimization is essential for companies that want to stand out and achieve better traffic and conversion results.
SEOVER is a revolutionary solution designed to meet this growing demand, offering an automated and scalable approach to SEO optimization. With advanced features, the tool allows for the creation of e-commerce store extensions, branching of SKU inventory into specific URLs, generation of different XML sitemap file formats, and implementation of a crawlable PWA (Progressive Web App).
Designed to overcome the limitations of traditional e-commerce platforms, SEOVER offers significant improvements in crawlability on Google Search Console and Bing Webmaster, as well as automating the filling of on-page SEO fields. The tool operates as a subdomain or subdirectory, without consuming platform APIs, ensuring optimized performance and greater stability.
One of SEOVER's key differentiators is its ability to operate independently of the store's main infrastructure, ensuring that the browsing environment remains functional even in cases of 500 or 400 errors on e-commerce platforms. This prevents significant conversion losses and damage to brand reputation.
SEOVER stands out as an essential tool for retailers and SEO professionals seeking to optimize their organic performance and ensure greater market competitiveness. In addition to accelerating results, the tool also reduces operational costs, allowing internal teams or SEO agencies to manage the optimization process more effectively and with fewer resources.
“We are very excited about the launch of SEOVER. We believe this tool will redefine how retailers deal with SEO, offering a robust and efficient solution that truly makes a difference in organic performance,” says Uafa Ali Smaili, legal representative of SW Tecnologia.
SEOVER is now available for implementation, and interested companies can schedule a demonstration to learn about all the features and benefits the tool offers. For more information, visit the official SEOVER page.
