Ko te whanaketanga o te whakawhitiwhiti kōrero i waenga i ngā kamupene tētahi o ngā kaupapa matua i te Huihuinga B2B 2026, tētahi o ngā kaupapa matua e aro ana ki te mākete B2B i Brazil. Kei roto i ngā kaikōrero kua whakaūtia ko Francisco Cantão, te Tumu Whakarae o Proxy Media, ka whai wāhi atu ia, i te 13 o Ākuhata i te 12:20 pm, ki te panui "Ko ngā pāpāho hou o B2B: raraunga, ihirangi me te awe hei whakaputa tono".
Ka tū te hui i te 12 me te 13 o Ākuhata ki São Paulo, hei huihuinga i ngā kaiwhakahaere me ngā tohunga ki te matapaki me pēhea te whakamahi a te matauranga horihori, te Revenue Operations (RevOps), te hokohoko, te hoko, me te hangarau i tētahi whakatipuranga hou o ngā kamupene e whakahaerehia ana e ngā raraunga me te tipu pumau.
I te arataki o Proxy Media, ka whai tata a Cantão i te panonitanga o te hokohoko B2B e akiakihia ana e te matauranga raraunga. I whakatūria i te tau 2011, ka whakawhanakehia e te kamupene ngā otinga e whakakotahi ana i te tauwāhi whenua, te wehewehe matatau, me ngā rautaki mamati hei whakawhānui i te toro atu o te waitohu, te whakaputa tono whai tohu, me te hono i ngā kamupene ki ngā hunga whakarongo tino tika puta noa i ngā hongere rerekē.
I te taha o Priscilla Garcez, te Tumuaki Whakawhitiwhiti Kōrero Pakihi i Siemens Energy, me Kelmer Teixeira, te Tumu Whakahaere o Bowe, ka matapakihia e te kaiwhakahaere te whakamāramatanga anō i te ariā o te pāpāho i roto i te taiao B2B. Ka aro te rōpū ki ngā rautaki mō te tautuhi i ngā hunga whakarongo kua wehea rawatia, te whakapakari i te mana o te waitohu, me te huri i ngā pūnaha taiao, ngā hongere motuhake, me te kaiārahi hei rawa ka taea te whakaputa whanaungatanga, te awe, me ngā whai wāhitanga pakihi. Ka panuitia te kaiwhakahaere e ngā kaiwhakahaere o te huihuinga a mua tata nei.
"He wāhi pai tēnei ki te whakapuaki i ngā wheako mō te āhua o te raraunga, te hangarau, me ngā ihirangi e whakarerekē ana i te huarahi e hono atu ai ngā kamupene B2B ki ā rātou mākete. I ēnei rā, ko te whakaputa tono ko te hanga i te hiranga, te whakawhanake i ō ake hongere awe, me te hono i ngā waitohu ki ngā hunga whakarongo tika. He tino harikoa ahau ki te whai wāhi atu ki tēnei tautohetohe me te whai wāhi atu ki ngā wheako o Proxy Media," te whakanui a Cantão.
I whakatairangahia e TransformaçãoDigital.com me te mahi tahi me Zoho, ka tae te Huihuinga B2B ki tōna putanga 2026 me te whakaaro ki te matapaki i te heke mai o ngā kamupene B2B. Hei whakatutuki i tēnā, ka huihuia e te kaupapa ngā tohunga ki te whakaatu me pēhea te tautuhi anō i ngā rautaki tipu me te whakataetae e te mātauranga horihori, te aunoatanga, te whakaurunga i waenga i te hokohoko, te hoko me te ratonga kiritaki, tae atu ki te whakahaere raraunga.
Ka whakaatuhia ki te hui ngā kaiwhakahaere o G4 Educação, Vivo, Dell Technologies, Salesforce, Twilio, me ētahi atu whakahaere e ārahi ana i te panonitanga mamati i roto i ā rātou ake rāngai. Kei roto i te kaupapa ngā kauhau, ngā panui, ngā rangahau take, me ngā whai wāhitanga whatunga e arotahi ana ki te whakawhitiwhiti wheako i waenga i ngā kaiārahi mākete.
Ratonga
Huihuinga Pakihi-Pakihi 2026
Āhea: 12 me te 13 o Ākuhata, 2026
Paewhiri: Ngā pāpāho hou o te B2B: raraunga, ihirangi me te awe hei whakaputa tono
Te rā o te röpü: 13 o Ākuhata, 2026
Wā: 12:20 i te ahiahi
Roanga: 40 meneti
Wāhanga: Tepu Porowhita 3
Wāhi: R. Mergenthaler, 1.177 – Vila Leopoldina, São Paulo – SP, 05311-030
Kei te paetukutuku.
