I te tau e whakanui ana i te tekau tau o tana mahi, ka mahi a Entendedor Digital, he tari hokohoko e arahina ana e Fabio Barreto, i tētahi atu taahiraa nui e whakaatu ana i tōna pakari me tōna tirohanga mō te tipu pumau. Kua whakatuwheratia e te kamupene tētahi wāhi hou, e whā ngā wā te nui ake i te mea o mua, i roto i tētahi whare arumoni i te takiwa o Perdizes, i te taha hauauru o São Paulo.
Haunga te whakarato i te whakamarie nui ake mō ngā kaimahi, ka maha ngā kaupapa o te wāhi, ā, ka whiwhi i tētahi wāhi motuhake mō ngā toa ora, me te whāinga ki te whakatairanga me te hoko hua mā roto i ngā pāhotanga ora. E ai ki a Fabio Barreto, ko te whakaaro kia aro ki ngā momo mahi a ngā kiritaki, ngā mahi kotahi-wā, me ngā kaupapa a Entendedor Digital. "I roto i ngā marama kua pahure ake nei, kua arotahi ahau ki tēnei kaupapa ki te waihanga i tētahi wāhi tino ngāwari. Ka taea e mātou te manaaki i ngā hui, ngā kauhau, ngā wā whakangungu, me ētahi atu, me tētahi hanganga hou, hou hoki. Kāore e wareware ki te tirohanga whakamiharo o Nubank Parque (i mōhiotia i mua ko Allianz Parque)," tana kī.
I whakatūria i te tau 2016, he rōpū maha-mātauranga tō Entendedor Digital, ā, ka taea e rātou te whakawhanake i ngā rautaki hokohoko mamati tino whai hua e aro ana ki ngā hoko, te hanga waitohu, me te ingoa pai – arā, B2B me B2C. Kei roto i ana kiritaki hohe neke atu i te 60 ko te Windsor Hotel Chain, Armarinhos Fernando, me Centro Comercial Alphaville.
"Kua tino rerekē te hokohoko matihiko i ngā tau tata nei, ā, kei te whanake tonu. Kei a mātou te otinga tika mō ia āhuatanga o te mākete, me te huarahi rautaki rawa atu," te kī a Barreto. "Mā te whakamahere auaha me ngā rautaki māia, ka hangaia e mātou te ara pai rawa atu mō te haerenga matihiko a ā mātou kiritaki, ahakoa te rahi o te kamupene, te rohe mahi rānei," tāna tāpiri.
