I whakapuakina e Wicomm me Wigoo te hokonga o te pūkete matihiko mō Lojas Colombo, he mekameka hokohoko tuku iho o Brazil, i roto i tētahi hononga rautaki i whakatūturutia i te marama o Poutū-te-rangi 2026, ā, ko te whāinga he whakatere i te tipu o te hokohoko matihiko a te waitohu, kua 25 tau te roa. Ko te whakaaetanga te tohu o te tīmatanga o tētahi huarahi whakauru i roto i te pūnaha matihiko a te kamupene, e aro ana ki te mahi, te mōhiotanga raraunga, me te whanaketanga tonu o te mahi ipurangi.
I whiriwhiria ngā kamupene i muri i tētahi tukanga whakataetae e uru ana ngā tari e tohunga ana ki te hokohoko mahi. I ārahihia te hononga mahi tahi e tētahi hononga rautaki i waenganui i ngā kamupene puta noa i ngā kōrero. I roto i te tukanga, i whakaatu a Wicomm, me Wigoo, he tari hokohoko matihiko, i tana tirohanga mō te mahi maha-hongere me tētahi tauira mahi e aro ana ki ngā raraunga, e aro ana ki ngā hua. Ko te whanaungatanga o mua o Felipe Coelho, te Tumu Whakarae o Wicomm, ki a Lojas Colombo, te wāhi i mahi ai ia i mua, i whai wāhi hoki ki te whakapakari i te whakawhirinaki me te toa i te pūkete.
I tua atu, i whai whakaaro te kaihokohoko ki te whakakotahitanga o te tirohanga rautaki, te kaha whakahaere, me te huarahi whakauru ki te tipu matihiko. I roto i te hanganga mahi hou, ka mahi tahi a Wicomm me Wigoo i roto i te taiao matihiko o te waitohu, me ngā kawenga tae atu ki ngā pāpāho mahi, te rautaki tipu hokohoko-e, te matauranga raraunga, CRM, SEO, me ngā kaupapa hei arotau i te tahuritanga me te whakawhanake i te paetukutuku o te waitohu. Ko te whāinga he hanga i tētahi mahi e aro ana ki ngā raraunga e arotahi ana ki te whai huatanga o ngā haumitanga hokohoko me te tipu pumau o ngā hoko matihiko.
I te tīmatanga o tēnei hononga mahi tahi, ka arotahi ngā rautaki whakawhitiwhiti kōrero me te hokohoko ki te whakateretere i te whānui o te hongere matihiko, te whakanui ake i te whai huatanga o ngā kaupapa pāpāho, me te whakapakari i te whanaungatanga o te waitohu me ōna kaihoko i roto i te taiao ipurangi. Ka whakakotahi te huarahi i ngā mahi hei whiwhi kiritaki hou, hei whakanui ake i ngā reiti tahuritanga, me te whakamahi pai ake i te turanga kiritaki o nāianei. Ka puta tēnei kaupapa i roto i te horopaki o te whanaketanga o tētahi mahi Lojas Colombo kua roa e tū ana, i hangaia mō te neke atu i te rua tekau tau i roto i te taiao matihiko, e whai ana inaianei ki te whakawhānui ake i tōna whānuitanga, ki te toro atu ki ngā hunga whakarongo hou, me te whakanui ake i tōna aroaro i roto i ngā rohe rerekē o te motu.
"Kei te wā nui mātou i roto i te whanaketanga o tā mātou hokohoko ipurangi, ā, e rapu ana mātou i ngā hoa mahi e kawe mai ana i te tirohanga rautaki me ngā āheinga whakahaere raraunga. E whakapono ana mātou ka whai wāhi te hononga ki a Wicomm me Wigoo ki te whakateretere i tō mātou tipu mamati me te whakarei ake i te wheako kiritaki puta noa i ā mātou hongere ipurangi," te kī a Marcello Canabal, te kaiwhakahaere hokohoko ipurangi, mākete me te hoko waea i Lojas Colombo.
Mā te wikitoria i tēnei pūkete ka whakakaha ake te whānui o Wicomm me Wigoo i te mākete. I ngā tau tata nei, kua whakawhānui ake ngā kamupene e rua, e mahi takitahi ana, e mahi tahi ana hoki i roto i te hononga rautaki, i ā rātou mahi me ngā kaihokohoko me ngā ahumahi nui. Ko te taenga mai o Lojas Colombo ka tāpiri atu ki tēnei nekehanga, ā, ka whai wāhi atu ki te whakaū ake i te aroaro o ngā tari i roto i ngā kaupapa whakawhiti mamati me te whakaterenga e tika ana.
Kei te haere te rāngai hokohoko i tētahi panonitanga matihiko nui, e whakatuwhera ana i ngā whai wāhitanga e pā ana ki te whakapai ake i te mahi, te whakawhaiaro, me te whakamahinga rautaki o ngā raraunga mō te whakatau kaupapa. I roto i tēnei horopaki, kei te piki haere te hiranga o te whakamahere whakauru i waenga i te pāpāho, te hangarau, te CRM, me te wheako kiritaki hei whakatere i te tipu o te hokohoko ipurangi.
"E tino harikoa ana mātou mō te tīmatanga o tēnei hononga. He waitohu tino whai tikanga a Lojas Colombo i roto i te hokohoko o Brazil, ā, ko ia tētahi o ngā paionia i te waihanga i tana mahi hokohoko ipurangi i ngā tau tōmua o te tekau tau atu i 2000, me te whakaū i roto i ngā tau he aroaro nui ki te hongere mamati, e tomo ana inaianei ki tētahi wāhanga hou o te whānui, ā, e whakapono ana mātou he nui te pūmanawa mō te tipu. Ko tā mātou whāinga he hanga, i te taha o rātou, i tētahi rautaki roa pakari e arotahi ana ki te mahi me te whakaputa uara mō te pakihi," te kī a Felipe Coelho.
"Kua tīmata kē ā mātou tīma ki te mahi ki te whakamahi i ngā raraunga, te hangarau, me te mātauranga pāpāho hei tautoko i te whanaketanga o te paetukutuku me te whakatairanga i ngā hua mamati o te mekameka hokohoko puta noa i te motu, e hangai ana ki te hiranga o Lojas Colombo ki te Tonga o te whenua," te tāpiri a Gustavo Santana, te Tumu Whakarae Tuarua o Wigoo.
