Ubwenge bw'ubukorano bwavuye ku kuba isezerano rigera ku kuba igice cy'ibikorwa bya buri munsi by'ibigo. Mu bucuruzi bushingiye kuri interineti, aho imikorere myiza y'ibikoresho, kuboneka kw'ibikoresho, n'umuvuduko w'ibisubizo bigira ingaruka zitaziguye ku bunararibonye bw'abaguzi n'umusaruro w'imari, ikoreshwa rya AI riri gufata uruhare runini mu by'ingenzi.
Nyuma ya Click, inzobere mu bikorwa by’ubucuruzi bwo kuri interineti n’amasoko, yagiye ishyiramo ubuhanga bw’ubukorano mu bikorwa bigira ingaruka ku mikorere y’ibigo bikorera. Aho gukoresha ikoranabuhanga nk’uburyo bwo gutandukanya ubucuruzi gusa, ikigo cyibanda ku bikorwa bifatika bishobora kubyara inyungu mu musaruro, kumenya igihe bizabera, no kugenzura mu rugendo rwose rwo kugura.
Mu bintu by'ingenzi harimo gukoresha abakora ibijyanye no gushakisha no gukoresha ubwenge (AI) bibanda ku igenzura rya S&OP (Kugurisha no Gutegura Ibikorwa) mu buryo bwihuse. Iyi serivisi ihora isesengura amakuru y'imikorere kandi igatanga inama ku bura cyangwa ibura ry'imigabane rishobora kubaho, bigatuma amasosiyete ashobora kwitega ibibazo, kugabanya imyanda, no kugumana uburinganire bwiza hagati y'ibicuruzwa n'ibikenewe.
Fábio Fialho, Umuyobozi Mukuru akaba n'uwashinze After Click, yagize ati: “Isoko rivuga byinshi ku bwenge bw’ubukorano, ariko itandukaniro nyaryo riri mu kubukoresha mu gukemura ibibazo nyabyo by’ubucuruzi. Icyerekezo cyacu ni ugukoresha ubuhanga bwo gukora ibintu mu buryo bwa “AI” kugira ngo dushyigikire ibyemezo by’ingenzi mu mikorere, kugabanya ibyago, kongera imikorere, no gutanga uburyo bwo kumenya amakuru ku bagurisha mu buryo butandukanye.”.
Muri iyi ngamba, ikigo cyanafatanyije na Insper AI mu guteza imbere porogaramu zibanda ku mikorere myiza no kunoza ubunararibonye bw'abakiriya. Iyi gahunda igamije kwihutisha ishyirwa mu bikorwa ry'ibintu bishya bishingiye ku bwenge bw'ubukorano mu byiciro bitandukanye by'imikorere nyuma yo gukanda.
Ubu buhanga bwose buhuriweho muri After Click Management Portal, urubuga ruhuza, mu buryo bumwe, ibipimo by'ububiko, ibyo gutumiza, ubwikorezi, imari, na serivisi ku bakiliya. Uretse kureba ibikorwa, iyi sisitemu irimo isesengura n'inama byakozwe na AI, byemerera abayobozi gukurikirana imikorere mu gihe nyacyo no gufata ibyemezo byihuse.
Nk’uko Fialho abivuga, kimwe mu bibazo bikomeye ibigo bikorera mu masoko menshi no mu nzira zo kugurisha ni ugutandukanya amakuru. Yagize ati: “Akenshi, abayobozi bagomba kugisha inama inzego zitandukanye kugira ngo basobanukirwe ibirimo kuba muri icyo gikorwa. Intego yacu kwari ugushyira ubu bumenyi bwose mu mwanya umwe, bigatuma habaho ishusho yuzuye y’ubucuruzi no gutanga inama zishyigikira gufata ibyemezo.”.
