Eminyakeni yamuva nje, ukukhula kokuhweba ngeselula kanye nokuhlanganiswa kwama-smartphone njengendlela eyinhloko yokufinyelela i-inthanethi kushintshe kakhulu indlela abathengi kanye nemikhiqizo abasebenzisana ngayo. Kulesi simo, izinhlelo zokusebenza zeselula sezibe amathuluzi ayinhloko emasu okumaketha kwedijithali, okwenza kube nobudlelwano obuqondile, obuguquguqukayo, nobuqondene nezithameli.
Ngokusho kocwaningo olwenziwe yi-AppsFlyer, iBrazil iphakathi kwamazwe amahlanu aphezulu emhlabeni afaka izinhlelo zokusebenza zokuthenga. Ngaphezu kwalokho, isikhathi esimaphakathi esichithwa kulezi zinhlelo zokusebenza sikhule kakhulu, okubonisa ukuziphatha kwabathengi okugxile kakhulu ekululameni, isivinini, kanye nokuhlangenwe nakho okwenziwe ngezifiso—izici izinhlelo zokusebenza ezikulungele ukuzinikeza.
Ekukhangiseni kwedijithali, isikhathi siyikho konke. Ngakho-ke, isivinini sokuthuthukiswa kohlelo lokusebenza kanye nezibuyekezo sesibe yisici esibalulekile. Lokhu kuholele ekuveleni kwamamodeli okuthuthukiswa asheshayo asekelwe kumamojula azimele - okuvumela ukuqaliswa kokusebenza okuthile ngaphandle kokubeka engcupheni uhlelo lokusebenza lonke noma ukuncika ezibuyekezweni ezinkulu zesitolo sohlelo lokusebenza. Lolu hlobo lokwakha luvumela amaqembu ahlukene ukuthi asebenze ngesikhathi esisodwa, ngokuphepha okukhulu kanye nokukhiqiza. Ngakho-ke, imikhiqizo ithola ukuzimela ukuhlola izindlela ezintsha futhi iphendule ngempumelelo ezinguqukweni emakethe noma ekuziphatheni kwabathengi.
Ukuxhumana okuqondile nokusebenzayo nomthengi
Esimweni sedijithali esiphawulwa ulwazi oluningi, ukubamba nokugcina ukunaka komthengi kuyinselele eqhubekayo kumabhrendi. Izinhlelo zokusebenza zeselula zivelele ngoba zivumela ukuxhumana okuqondile, okusebenzayo, nokwenziwe ngokwezifiso. Ngokusebenzisa izici ezikhethekile namasu ahlelwe kahle, izinkampani zingadala uhambo lobudlelwano olucebile nolufanele kumsebenzisi. Ezinye zezindlela eziyinhloko zokuxhumana ezinikezwa izinhlelo zokusebenza yilezi:
● Izaziso zokucindezela ezenzelwe wena: ngezingcingo eziya esenzweni ezisekelwe ekuziphatheni kokuphequlula noma izinsuku zesikhumbuzo.
● Izipesheli ezikhethekile kanye nokukhushulwa: kutholakala kuphela kuhlelo lokusebenza, kwandisa ithrafikhi kanye nokuguqulwa.
●Okuqukethwe okulungiselelwe: amathiphu, izifundo, kanye nezibuyekezo zomkhiqizo kwengeza inani kokuhlangenwe nakho.
● Izinhlelo zokwethembeka nemivuzo: khuthaza ibhizinisi eliphindaphindwayo kanye nokuzibandakanya kwesikhathi eside.
Ngaphezu kokuthumela imiyalezo nje, kumayelana nokwakha isiteshi esikhiqiza inani futhi sakhe isibopho esihlala njalo nekhasimende.
Ukwenza kube ngokwakho, ukuhlanganiswa, kanye nokushesha: izinsika zezinhlelo zokusebenza ezisebenza kahle kakhulu
Umthengi wanamuhla akafuni nje ukuthenga; ufuna ukuqondwa. Yingakho ukwenza kube ngokwakho kube ngenye yezisekelo zomuzwa omusha weselula. Izinhlelo zokusebenza zanamuhla zisebenzisa idatha yokuphequlula, umlando wokuthenga, ngisho neziguquguquko zokuziphatha ukuze zinikeze izincomo ezenziwe ngokwezifiso, zivumelanise izitolo, futhi zishintshe ngisho nesixhumi esibonakalayo sohlelo lokusebenza ngokwephrofayela yomsebenzisi.
Ubuchwepheshe bokwenza ngokwezifiso kakhulu, obabukhawulelwe kubadlali abakhulu bomhlaba wonke, sebufinyeleleka kalula, okuvumela izinkampani zabo bonke osayizi ukuthi ziguqule izinhlelo zazo zokusebenza zibe amapulatifomu obudlelwano ashintshashintshayo. Le ndlela ithuthukisa ukusetshenziswa futhi inegalelo ngqo ekuguqulweni okukhulu, ukwethembeka, kanye nokwaneliseka kwamakhasimende.
Esinye isici esibalulekile sokuhlukanisa yikhono lokuhlanganisa namathuluzi namapulatifomu ahlukene. Izinhlelo zokusebenza eziphumelela kakhulu yilezo ezisebenza kahle nezinhlelo ze-e-commerce, i-CRM, amapulatifomu okuzenzakalela kokumaketha, amathuluzi okuhlaziya, kanye nezizindalwazi. Lokhu kuhlanganiswa kuqinisekisa ukuxhumana okuqhubekayo, ukusetshenziswa kwedatha okuphumelelayo, kanye nombono obanzi wohambo lomthengi.
Isivinini kanye nokuguquguquka nakho kuyizinto ezibalulekile. Ngamamodeli okuthuthukiswa kwe-modular, izinkampani zingabuyekeza izici ngokushesha nangokuphephile ngaphandle kokubeka engcupheni ukuzinza kohlelo lokusebenza. Lokhu kuvumela
ukuthi amaqembu okumaketha, ezobuchwepheshe, kanye nemikhiqizo asebenza ngokuzimela nangokuphendula ezidingweni zemakethe.
Uhlelo lokusebenza alusekho njengokwengeza isu ledijithali futhi seluthathe indawo ephambili. Uma luhlelwe kahle, luguquka lube yipulatifomu yokusebenzisana enamandla lapho ukumaketha, ubuchwepheshe, kanye nolwazi lomsebenzisi kuhlangana khona ngokwemvelo. Izinkampani eziqonda iselula njengenjini yokukhula nokwethembeka - hhayi nje esinye isiteshi - zinethuba lokukhiqiza imiphumela eqhubekayo nehlala njalo. Ekugcineni, okungaphezu kokuthengisa, okubaluleke ngempela ukudala ukuxhumana kwangempela nokunenjongo nomthengi.



