Pioneer in the B2B and B2B2C distribution model of embedded insurance (embedded insurance), a 88i Digital Insurer it announced the creation of a new strategic front dedicated exclusively to the development and application of Artificial Intelligence (AI) in its operation.
The movement consolidates a period of exponential growth: only between January and May 2026, insurtech generated 4 Million policies, a significant leap that reflects the maturation of its infrastructure. Since the beginning of the operation in 2021, by the end of 2025, the insurer had already accounted for 30 million policies, reaching the mark of 10.5 million customers.
Innovation with B2B2AI and MCP Protocol
From the beginning, 88i's technology infrastructure has utilized AI at the strategic and tactical levels, but 2026 marks a historic turn with the launch of the B2B2AI vertical.The company developed the first Model Context Protocol (MCP) Server focused on the insurance sector, providing d2d operations ( digital to digital).
This innovation puts 88i in a select group of global insurers that enable partner AI agents to connect directly to their infrastructure, running complete insurance journeys in a contextualized and autonomous way.
“A Artificial Intelligence is no longer a support tool to structure the way we design products and integrate” partners, he says Alencar Marabiza, CTO of 88i. “Currently, 80% of our operations use AI. We have consolidated this technology as the core driver of our strategy to sustain a new data-driven growth cycle.”
By integrating its proprietary platform into delivery, logistics, mobility and fintech ecosystems, 88i is betting on artificial intelligence and blockchain to redefine the insurance market focused on the digital economy. With full-stack performance, insurtech uses AI to predict the needs and costing capacity of end customers and offering flexible solutions for autonomous professionals, drivers, couriers and logistics operations, with the issuance of policies in seconds and coverage adjusted in real time according to the profile and dynamics of operations. Among the personal accident and protection insurance for first mile deliveries and last mile, it affirms that the fluid value is perceived as a moment of the consumers and the right to act as a moment, leaving the right value to be a safe Rodrigo Ventura, CEO of 88i.


