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Copywriting — Volume 2: The Golden Skill Millionaires Amagwiritsa Ntchito Kusintha Mawu Kukhala Phindu
Kodi mumadziwa kuti malingaliro anu ali ndi mtengo wandalama? Mtengowo umayesedwa ndi ndalama zomwe zimapanga. Lingaliro lophunzitsidwa bwino likagwiritsidwa ntchito moyenera, limakhala mtundu wachuma wokhazikika - wodalirika kuposa kungogula ndi kugulitsa zinthu.
Malingaliro ndi mtundu wa likulu lomwe silitsika mpaka zero pamavuto azachuma, silingabedwe, ndipo silingathe kugwiritsidwa ntchito. M’mawu ena, palibe amene angakulandeni chumacho. Mosiyana ndi zimenezi, ndalama n’zosalimba—monga mulu wa mchenga umene mphepo yamphamvu iliyonse ingathe kusintha.
Pokhapokha, ndalama zikuphatikizidwa ndi "Golden Mind." Kodi mumakulitsa bwanji maganizo otere? Malinga ndi kunena kwa wolemba, Paulo Maccedo, iye anapeza njira yake—ndipo kalembedwe kameneko kakupezeka m’masamba a bukhuli.
Pambuyo pa chipambano cha Copywriting (Voliyumu 1), “Red Book” yotchuka, Paulo Maccedo akupitiriza kulongosola lingaliro la njirayo ndi phindu lopambanitsa—njira yofananayo yogwiritsiridwa ntchito ndi zikwi za amalonda ndi zotulukapo zabwino kwambiri. Ngati bukhu loyamba likuwoneka ngati maphunziro apamwamba, owerenga amanena kuti iyi ndi digiri ya maphunziro apamwamba pakulemba.
Chenjezo: zomwe mukufuna kuphunzira zitha kusintha moyo wanu. Kusintha kumamveka kulikonse:
- Momwe mumalankhulira ndi kulemba
- Momwe mumakopa ndi kukopa anthu
- Mumazindikira bwanji misika
- Kodi mumapeza bwanji ndalama
Dziwani njira zapamwamba zomwe zimasintha mawu kukhala chuma chokhalitsa.
Ndemanga
Palibe ndemanga pano.