Gestran, ikigo gishinzwe gucunga ubwikorezi bw'amato n'ibisubizo bya TMS gifite icyicaro i Curitiba, kirimo kwagura ubwitabire bwacyo ku isoko rya São Paulo. Hamwe n'uburambe bw'imyaka hafi 25, ikigo giteganya ko iri kwagura rishobora kugeza kuri 20% by'iterambere ryacyo mu mwaka wa mbere gitangiye gukorera i São Paulo.
Raphael Aguiar, umufatanyabikorwa mukuru wa Market and Commercial Expansion muri Gestran, yimukiye i São Paulo muri Mutarama kugira ngo ayobore umushinga. Iyi sosiyete yatangiye guha akazi kandi ifite imyanya ifunguye yo gushyigikira iki cyiciro cyo gukura.
Aguiar agira ati: “Twakoze ubushakashatsi ku isoko kugira ngo tumenye icyuho mu bisubizo by’ikoranabuhanga mu gucunga amato muri iki gice, kandi twabonye amahirwe menshi mu bucuruzi, inzira y’amahirwe.” Gestran ntigamije gusa amasosiyete atwara abantu n’ibintu, ahubwo inagamije abakiriya bo mu nzego zitwara abantu n’ibintu rusange, ubwubatsi, ubwubatsi, inganda z’amashanyarazi, inganda n’ubucuruzi bunini.
Iyi kompanyi imaze gushyiraho uburyo bwo kuvugana n'abakiriya bashobora kuba abakiriya mu turere dutandukanye tw'iyi leta, harimo Franca, Ribeirão Preto, São José do Rio Preto, Greater São Paulo, no ku nkombe z'inyanja, yibanda cyane cyane kuri Santos bitewe n'akamaro kayo mu bukungu n'ubwinshi bw'amakamyo atwara abantu.
Aguiar agaragaza umuco udasanzwe w’isoko rya São Paulo, urangwa no kutagira aho ubogamiye mu biganiro no kwibanda ku mibonano mpuzabitsina. “Hari uburyo bukomeye bwo kwamamaza mu buryo bw’amakuru. Dukorana n’ikoranabuhanga, ariko nta kintu na kimwe gisimbura igikombe cya kawa, guhana mu ntoki; tubona imbaraga zo kuganira imbonankubone hano,” uyu muyobozi aragira ati.
Ibisubizo bya Gestran byakuruye abayobozi b'amato kubera ko byoroshye, bikoreshwa neza, kandi bikora neza, hamwe n'uburyo bwo gutanga amakuru neza binyuze mu buhanga bw'ubucuruzi. Uru rubuga rwemerera gupima ikiguzi cy'imikorere no gutanga uburyo butandukanye bwo kugenzura imikorere.
Ubu, imodoka zisaga 70.000 muri Brezili zicungwa na platform ya Gestran. Mu 2023, sosiyete yiyongereyeho 150% mu mafaranga yinjije ugereranije n'umwaka ushize.
Muri uku kwaguka, Gestran irashaka gukomeza umwanya wayo ku isoko ry’ibikoresho n’ikoranabuhanga, ikoresha amahirwe atangwa n’ikigo kinini cy’ubukungu mu gihugu.
