Nā te whanaketanga o ngā tikanga utu matihiko kua tere ake ngā huringa nui o ngā whanonga a ngā kaihoko ipurangi i Brazil. Ehara i te mea miharo, ko Pix — te pūnaha utu inamata i whakatinanahia e te Peeke Matua o Brazil i te tau 2020 — kei te whakaū i tōna tūranga hei tikanga pai mō ngā whakawhitiwhitinga i roto i te hokohoko matihiko ā-motu.
E ai ki te rangahau "Global Expansion Guide for High-Growth Markets"nā te kamupene hangarau pūtea o Kanata, a Nuvei, i te tau 2027 ka eke a Pix ki te 50% o ngā mahi i roto i te rāngai, ka hipa atu i te whakamahinga o ngā kāri nama, e matapaetia ana ka eke ki te 27% o ngā tauwhitinga.
I te tau 2024, kua eke kē tēnei momo utu ki te 40% o ngā whakawhitiwhitinga i roto i te hokohoko ipurangi o Brazil. Nā tōna tere, tōna whaihua, me te kore utu mō ngā kaihoko tōna rongonuitanga—ngā āhuatanga i tino ātaahua ai ki ngā tāngata kāore i te peeke, ki te hunga rānei he iti noa te urunga atu ki ngā ratonga pūtea tuku iho.
Mā te whakaurunga mai o ngā mahi auaha pēnei i a Pix by Proximity, i tukuna e te Peeke Matua i te Hui-tanguru 2025, ka piki ake te tere o tēnei ia. Mā tēnei āhuatanga ka taea e ngā kaihoko te utu mā te whakatata noa i ā rātou waea pūkoro ki te pūhara utu, he rite ki te whakamahi i ngā kāri kore pa, ā, ka tere ake, ka māmā ake hoki te whakamahi i ngā tauwhitinga.
I taua wā tonu, kei te whakaatuhia e ētahi atu tikanga utu ngā rerekētanga o tā rātou wahanga mākete. Hei tauira, ko ngā pēke moni matihiko te 7% o ngā utu hokohoko ipurangi i te tau 2024, ā, e matapaetia ana ka eke ki te 6% i te tau 2027. I tētahi atu taha, kei te heke tonu te whakamahinga o ngā pepa peeke, me te tumanako ka heke mai i te 8% ki te 5% i taua wā anō.
a Rebecca Fischer, te kaiwhakaū me te Āpiha Rautaki Matua (CSO) o Divibank, e whakaata ana ēnei huringa i te tere o te urutau a ngā kaihoko o Brazil ki ngā auahatanga hangarau i roto i te rāngai pūtea. "Ko te piki haere o te hiahia ki a Pix e whakaatu ana i te rapu mō ngā otinga utu whai hua ake, e wātea ana hoki, e tohu ana i te panoni nui o te whanonga hokohoko tuihono i roto i te whenua. Ko tētahi atu auahatanga e piki haere ana te whenua i roto i te ao hokohoko ipurangi ko Pix by Initiation, e āhei ai ngā kaihoko ki te utu tika i te wā utu, me te kore e hiahia ki te tārua me te whakapiri waehere, ki te whakatuwhera rānei i te taupānga a te peeke. Mā tēnei wheako rerehua ake ka whakaitihia ngā mahi i roto i te tukanga utu, ā, e ai ki ngā tohunga o te umanga, ka taea te whai wāhi ki te pikinga o ngā reiti tahuritanga, inā koa mō ngā hoko i mahia mā ngā taputapu pūkoro," tana kī.
