Kei te tere te huri o te tūranga o ngā pūnaha whakahaere ihirangi (CMS) i roto i ngā kamupene. e Liferay, he kaiwhakarato matua o ngā Pūhara Wheako Mamati (DXP), he rangahau e whakaatu ana kua whānui ake, kua whakaurua ake hoki te whakahaere ihirangi. E whakaatu ana te rangahau kua whakahaerehia kētia e te 63% o ngā kaiwhakahaere ihirangi ngā hongere i tua atu i ngā paetukutuku umanga, ko te 60% o ngā whakahaere e whakamahi ana i te pūhara ihirangi kotahi puta noa i ngā tīma e toru, neke atu rānei, e whakaatu ana i te whānui haere o ngā rautaki mamati i roto i ngā kamupene.
Kei te tere te huri o te tūranga o ngā pūnaha whakahaere ihirangi (CMS) i roto i ngā umanga. E whakaatu ana tētahi rangahau kua tukuna kua whānui ake te mahi whakahaere ihirangi matihiko i roto i te umanga, i te mea ka whakarite ngā tīma i ngā ihirangi puta noa i ngā hongere maha, ngā tari, ngā reo, me ngā rerengamahi, me te āwhina a te Matauranga Horihori (AI).
te Rangahau Whakahaere Ihirangi Mamati a Liferay 2026, i whakahaerehia mā te tūāpapa Pollfish me te 500 tohunga e whakahaere ana, e tirotiro ana rānei i ngā ihirangi mamati i roto i ngā whakahaere puta noa i te Hononga o Amerika, i kitea he panonitanga nui i roto i te āhua o te whakaputa, te tohatoha, me te whakahaere a ngā kamupene i ngā mōhiohio. E tūhuratia ana e te pūrongo te āhua o te urutau a ngā tīma ihirangi ki te whānui haere o ngā ihirangi mamati puta noa i ngā hongere maha atu, ngā tīma ā-roto maha atu, ngā taputapu maha atu, me ngā rerengamahi e whakamahia ana e te AI.
He tauira pai tēnei o te rangahau, kua noho kē te mātauranga horihori hei wāhanga o te mahi a ngā tīma, engari kei te tū tonu tētahi arai nui: te whakawhirinaki. E ai ki te rangahau, e 86% o ngā tohunga ngaio e whakamahi ana i ngā rauemi AI i roto i ā rātou rerenga mahi, engari e 14% anake e whakawhirinaki ana ki te hangarau hei whakaputa ihirangi me te kore he arotake tangata. E whakaatu ana ēnei raraunga, ahakoa kua whakatūria e te AI hei hoa tautoko i te whakaterenga o te whakaputa, ko ngā take e pā ana ki te tika, te whakahaere, me te haumarutanga kei te whakanoho tonu i te taha tangata ki waenganui o ngā whakataunga ētita.
E ai ki a Flávio Moitinho, te kaiwhakahaere matua o Liferay, e hiahiatia ana he huarahi hou mō te whakahaere ihirangi i tēnei wā. "Kāore ngā papaaho e mahi anake ki ngā tari hokohoko. I ēnei rā, me hono e rātou ngā tari rerekē, ngā hongere, me ngā wheako matihiko, kia tika ai te whakahaere, te tauine, me te whakaurunga. Ko ngā kamupene e mārama ana ki tēnei panonitanga ka pai ake te rite ki te mahi ki ngā kiritaki me ngā kaimahi i roto i tētahi taiao matihiko e piki haere ana."
E tohu ana te pūrongo i tētahi wāhanga hou i roto i te whakahaere ihirangi matihiko, me tautoko hoki ngā papaaho ihirangi i te whakaputanga, tae atu ki te mahi tahi i waenga i ngā tīma, te whakahaere, ngā ihirangi reo maha, te tirotiro i te AI, me te whakaurunga pakari ki roto i tētahi rerenga mahi kāore e uru ki roto i tētahi papaaho kotahi.
Ko ngā kitenga matua ko:
- Kua whānui ake ngā ihirangi i tua atu i te paetukutuku. 63% o ngā kaiwhakahaere ihirangi e waihanga ana, e whakahaere ana rānei i ngā ihirangi mō ngā hongere i tua atu i te paetukutuku. 60% o ngā whakahaere e toru, neke atu rānei ngā tīma e whakamahi ana i te taputapu ihirangi matua kotahi.
- Kei roto i te 86% ongā puranga. Engari i te pātaihia mō te whakaputa motuhake, 14% anake e tino whakawhirinaki ana ki te AI ki te whakaputa ihirangi me te kore he arotake tangata.
- 78% e whakawhiti ana i waenga i ngā taputapu maha hei whakaoti i tētahi mahi ihirangi kotahi. 22% o ēnei kaiwhakautu e whakawhiti ana i ngā taputapu "tino auau".
- E tata ana ki te toru ngā wā ka nui ake te tūponotanga o ngā tīma e whakamahi nui ana i te AI ki te whakahaere i ngā ihirangi reo maha. 57% o ngā kaiwhakamahi AI kaha ki te waihanga ihirangi i roto i ngā reo maha, ki te whakaritea ki te 20% o te hunga kāore e whakamahi ana i te AI.
- Ko te CMS te ūnga, ehara i te wāhi mahi. E 7% noa iho o ngā kaiwhakahaere ihirangi e tuhi ana i ngā ihirangi i runga i tā rātou tūāpapa ihirangi matua.
- He rite tonu te ahotea o te mahi tahi a te tīma ki ngā rā kati. E 32% o ngā kaiwhakahaere ihirangi e kī ana ko te mahi tahi a te tīma me ngā rā kati poto ngā tino take o te ahotea, ā, e whai ake nei ko te "whai i ngā hangarau hou" i te 30%.
- Ko te haumarutanga te mea nui rawa atu i te auahatanga mā te ōwehenga o te 2 ki te 1 ina arotakehia e ngā kaiwhakahaere ihirangi ngā taputapu hou. E 27% e whakatau ana i te haumarutanga me te whakawhirinaki hei mea nui rawa atu ina arotakehia ngā hangarau pakihi hou, ko te 14% e whakatau ana i ngā āheinga auaha, i ngā āheinga AI rānei.
Tirohia te Pūrongo Rangahau Whakahaere Ihirangi Mamati a Liferay 2026 i te paetukutuku Liferay kia kite i ngā hua rangahau katoa me ētahi atu māramatanga.



