Umupaka uri hagati y’imikorere myiza y’ikoranabuhanga no guhindura imikorere y’umuntu ku giti cye mu itumanaho rya elegitoroniki wavuguruwe ku isoko. Hostinger, ikigo gikomeye ku isi mu gutanga ibisubizo byo kwakira abantu, imaze kugera ku bakoresha 200.000 ikoresheje urubuga rwayo rwo gucunga ibikorwa byo kwamamaza, Hostinger Reach .
Uku kwiyongera kwagaragaye mu gihe kitarenze umwaka umwe nyuma yo gutangira, bigaragaza impinduka mu miterere y’uburyo ibigo bito n’ibiciriritse (SMEs) bikoresha ubuhanga bw’ubukorano kugira ngo bihindure abakiriya b’inyongera bakaba abakiriya b’indahemuka.
Uburambe bw'igisubizo bugaragazwa n'ubwinshi bw'abasura uru rubuga, barenga miliyoni imwe y'amabaruwa ku cyumweru. Iki gikorwa gishyira Brezili ku mwanya ukomeye, ikaba iri mu masoko 6 ya mbere ku isi afite uburyo bwinshi bwo gukoresha iki gikoresho, hamwe n'ibigo bikomeye nka Leta Zunze Ubumwe za Amerika, Ubwongereza n'Ubufaransa. Intsinzi ishingiye ku buryo bwikora, butagomba kuba bumwe n'ubutumwa rusange, ahubwo ni moteri yo kwagura umwirondoro wa buri kigo.
Uku kwiyongera ntikwerekana gusa intsinzi mu bucuruzi, ahubwo bigaragaza igisubizo cy’uburyo busanzwe bwo gutumanaho. Mu gihe ibitekerezo by’abaguzi bihanganye n’uburyo bugoye bwo gukoresha, Hostinger Reach bwo kuringaniza ubwinshi bw’ibitangwa n’uburyo bwo kwiha uburenganzira bushingiye ku makuru ajyanye n’aho ibintu biherereye bwahinduye byinshi.
Kuba iki gikoresho cyarahindutse kiva ku buryo bwa mbere kikagera ku gisubizo cyakoreshejwe ku isi yose mu mezi icumi gusa, bigaragaza ko isoko ritakishakisha ingamba zo guhanga udushya n'imibanire nyayo n'abakiriya bacyo.
Uburyo Hostinger agera ku bucuruzi bw'ibidukikije
Iterambere ry’iki gikoresho rishobora guterwa n’uburyo gikoresha mu buryo buhuriweho, bukemura mu buryo butaziguye ikibazo cyo gucikamo ibice, kimwe mu mbogamizi zikomeye ku bakora imishinga mu buryo bw’ikoranabuhanga. Aho guhangana n’abafatabuguzi benshi n’amadirishya yo hanze yo gushushanya, gutanga no gusesengura amakuru, umukoresha abona igisubizo gakondo, gihujwe neza na hPanel.
Ubwenge bw’ubukorano bw’uru rubuga bukora isuzuma ryimbitse ry’urubuga, bukinjiza mu buryo bwikora ibintu nk’amabara, ibirango, n’ibiganiro byo kugurisha. Ubu buryo bukuraho imbaraga zo gutangiza ibikorwa byo kwamamaza kuva ku busa, butuma itumanaho rigaragara n’ijwi bihora bihindagurika kandi by’umwuga kuva ku ikubitiro.
Iterambere ry'iki gicuruzwa, ryavuye ku kuba igikoresho cya mbere kugeza ku gukoreshwa mu buryo bufatika mu gihe kitarenze umwaka, rishingiye ku koroshya urugendo rw'umukoresha. Ikoranabuhanga rituma gukora no kunoza ibikorwa byo kwamamaza neza biba byoroshye nk'ibiganiro, aho rwiyemezamirimo asobanura intego yabyo kandi igikoresho kigatanga imiterere yakozwe. Ubu buryo bwa "AI mu buryo bw'umwimerere" buhindura kwamamaza kuri imeri kuva ku murimo ugoye wa tekiniki ukajya ku buryo bwikora butanga ingaruka nyazo ku bucuruzi.
Nk’uko byatangajwe n’Umuyobozi ushinzwe Ibicuruzwa bya Hostinger Reach, Miglė Padelytė, uru rubuga rwavuye ku kuba urwego rw’ibanze rugera ku gukoreshwa mu mezi 10 gusa bitewe n’ibitekerezo by’abakoresha buri gihe. “Sobanura icyo ushaka, hanyuma mu kanya gato, ukirakire. Icyo ni cyo kintu cy’ingenzi turimo kubakaho,” uyu muyobozi aravuga.
Uretse ingaruka zo kureba no guhanga, hari urwego rukomeye rwa tekiniki rutuma serivisi zitangwa neza. Iyi porogaramu ikora ku buryo bwikora imiterere y’amabwiriza y’umutekano n’ubugenzuzi, nka SPF, DKIM, na DMARC, kuri domaine zicungwa na Hostinger. Ubu buryo bwo kurinda tekiniki ni ingenzi mu kongera amahirwe y’uko ubutumwa bugera ku gasanduku k’ibanze, bigatsinda spam filters zibuza itumanaho ryemewe ku isi. Ibi bituma ba nyiri ubucuruzi buto bagera ku rundi rwego nk’ibigo binini, batiriwe bakenera itsinda ryihariye rya tekiniki kugira ngo bacunge izina rya seriveri.
Ubwenge bw'ubukorano n'imicungire y'abareba
Indi nkingi y'ingenzi ni ugutandukanya abantu mu buryo bw'ubwenge. Iyi miterere yemerera umukoresha gusobanura abamugana mu mvugo karemano kugira ngo akore urutonde rw'abahita bafungura amabaruwa, nko "abantu batafunguye amabaruwa mu minsi 15 ishize." Ubu buryo bunoze bwuzuzwa n'igenzura ry'ubwiza risesengura, mu gihe nyacyo, amahuza yangiritse, amakosa y'ikibonezamvugo, n'ibitera ubutumwa bwa spam ndetse na mbere yo kohereza.
Ku bijyanye n'ubucuruzi bwo kuri interineti, igikoresho gitanga inzira z'ikoranabuhanga zikora ku buzima bwose bw'abakiriya. Kuva kubwo guhitamokugeza ku nama ku bicuruzwa nyuma yo kugurisha ku bakoresha WooCommerce.
Uruhare rwa Brezili mu gukoresha iri koranabuhanga rugaragaza impinduka yihuta ya ba rwiyemezamirimo bo mu gihugu bagana ku iterambere ry’ikoranabuhanga. Nk’uko bivugwa na Rafael Hertel, Umuyobozi w’Ikigo gishinzwe ishoramari mu gihugu, ikoranabuhanga rikoresha ikoranabuhanga (AI) n’ikoreshwa rya AI mu kwamamaza hakoreshejwe email byabaye inkingi z’ingenzi zo guhangana, bigatuma ubucuruzi bw’ingano zose bugabanya ibiciro no kunoza umusaruro vuba.
“Mu bihe byashize, kugira ngo habeho ubukangurambaga, ba rwiyemezamirimo bagombaga gukusanya ibintu bitandukanye, nko kumenya HTML, umuhanga mu bya HTML kugira ngo ateze imbere ibintu bifatika, n’umwanditsi w’inyandiko kugira ngo akore ibikubiye muri ibyo. Ku nkunga ya AI, uru rubuga rushobora gukora ubukangurambaga bwuzuye mu buryo bwikora rukoresheje amabara y’ikirango, inyuguti, n’imiterere y’amashusho, ndetse no gutanga ibitekerezo ku nyandiko n’imiterere byakozwe neza kugira ngo bihindurwe. Ibi bigaragaza demokarasi nyayo mu ikoranabuhanga,” uyu ni umuyobozi w’igihugu.
Hertel akomeza asobanura ko ku bigo bito n'ibito, ubu buryo bwo kwihutisha butuma abantu babona ingamba zo kwamamaza hakoreshejwe ikoranabuhanga mbere zari zigenewe ubucuruzi bufite amakipe manini kandi bufite ingengo y'imari ikomeye. Asoza agira ati: "Kubera iyo mpamvu, ibyo bigo bishobora kubona umusaruro, bikongera imbaraga mu bijyanye no gukoresha interineti, kandi bigahangana neza n'isoko ry'ikoranabuhanga ririmo kwiyongera.".
Guhuza iri koranabuhanga ku isoko ry’igihugu bigaragaza iterambere ry’ikoranabuhanga riri kwiyongera. Binyuze mu gushyiraho uburyo bwa “bureaucratic” na “tekiniki”, iki gikoresho gisubiza ba rwiyemezamirimo umutungo wabo w’agaciro: umwanya wo kwibanda ku ngamba no gutanga serivisi nziza ku bakiriya, guhindura uburyo bwo kwamamaza hakoreshejwe imeri mu buryo bw’ikoranabuhanga butuma ubucuruzi bubona inyungu, bushobora kwaguka, kandi bukagira ingaruka zikomeye ku bucuruzi.
Iki gicuruzwa kiri mu bigize ikoranabuhanga rinini rya AI ry’ikigo, ririmo Hostinger Horizons (urubuga n’inyubako ya porogaramu) na Hostinger Mail. Binyuze mu guhuza uburyo bwo kwakira abantu bugezweho, gucunga domaine, no kwamamaza mu buryo bw’ubwenge mu buryo bworoshye bwo kugenzura (hPanel), ikigo gikuraho inzitizi za tekiniki kandi kigashyira imbere intsinzi kuri interineti ku bantu badafite amatsinda manini yo kwamamaza cyangwa ingengo y’imari nini yo guhangana ku isoko.
